Watch It: Startup Launches Movie Queue that Works Across Platforms

By Karla Robinson
December 14, 2011

Plexus Entertainment has launched a beta-version of its new movie-bookmarking service called “Watch It” that allows users “to keep track of movies they’re interested in, where those movies are playing, and to be proactively notified of all the different ways to view those films,” reports TechCrunch.
The post describes the service as “a Netflix queue for movies on the Web.” In addition to being a stand-alone site, Watch It buttons have launched on film sites, social media pages, industry trade publications and more.
“From theaters to streaming movies on demand from Amazon Instant Video, VUDU, and iTunes, the Watch It button enables users to create and maintain personalized queues of movies they want to see, with a range of tools for sorting and filtering those movies that they’ve queued. Watch It is also leveraging social networking by allowing users to share their movie choices with friends via Facebook Connect,” TechCrunch explains.
The service also has the ability to provide valuable analytics for movie marketers and promoters and can be used for reader engagement and a source of commerce with the easily embeddable button.

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