Global Tech Trends: CE Market Expected to Hit $1 Trillion in 2012

By Adrian Pennington
January 9, 2012

The global market for consumer electronics will hit $1 trillion in 2012, topping the $983 billion of 2011, predicts research commissioned by the Consumer Electronics Association.
While growth of consumer spending is slowing in developed markets, and actually in decline in Western Europe, the focus for the CE industry has shifted to emerging markets, notably India and China.
Figures from GfK Boutique Research (for the CEA) showed the shift from developed to emerging markets. In 2008, 63 percent or $572 billion was spent in developed regions versus 37 percent in developing markets. By 2012, the comparative figures are 54 percent ($557 billion) versus 46 percent ($482 billion).
“The trend is clearly that developed markets will slip below 50 percent of worldwide spending on CE products in the next few years,” said Steve Koenig, CEA’s director of industry analysis.
The growth of 3D TV was described as “surprising” and an opportunity for the CE industry in 2012. The research suggested that 3D TV grew 9 percent in sales worldwide in 2011, with the highest penetration in China.

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