China’s Kuaishou Technology has a video generator called Kling AI in public beta that is getting great word-of-mouth, with comments from “incredibly realistic” to “Sora killer,” a reference to OpenAI’s still in closed beta video generator. Kuaishou claims that using only text prompts, Kling can generate “AI videos that closely mimic the real world’s complex motion patterns and physical characteristics,” in sequences as long as two minutes at 30 fps and 1080p, while supporting various aspect ratios. Kuaishou is China’s second most popular short-form video app, after ByteDance’s Douyin, the Chinese version of TikTok.
With that lineage, VentureBeat suggests Kling could “immediately be of interest to users in China,” driving users to Kuaishou “so they can get their hands on the new compelling video model, giving it a boost in its battle for users against Douyin” — and ByteDance’s TikTok.
In a recent financial report, the publicly traded Kuaishou claimed about 380 million daily active users in China for 2023. (Douyin regularly exceeds 600 million.) Outside of China, Kuaishou is branded Kwai, the name under which you can find it in the app stores. Kuaishou claims Kwai has more than 700 million registered global users, though it is little-known in the U.S.
VentureBeat writes that for now, users need a Chinese phone number to access Kling, which it says “can be accessed free through the apps Kuaishou, Kwai and KwaiCut (the latter a video editing competitor to TikTok’s CapCut).” It offers a workaround it found on X (where VB says it was posted by an Andreessen Horowitz partner).
If Kling really can perform as represented in the company’s demo clips, Kuaishou would likely be eager to integrate it with Kwai and get it distributed worldwide.
Most of the Kling clips are mere seconds, and the longer ones rather repetitive. TechRadar cautions that “these early AI-generated clips [are] cherry-picked examples, and we don’t yet know anything about the hardware or other software that’s been used to create them,” adding that “an impressive ‘Air Head’ video seemingly made by OpenAI’s Sora needed a lot of extra editing in post-production.”
Kling has issued its own version of the minute-long Sora “Air Head” clip.
For those who want to get under the hood to discover how Kling works, AI search engine Perplexity offer as many details as we’re likely to get right now, beyond Kuaishou’s own press release.
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