Tablet Users Opt for Wi-Fi: Data Plans Shared Across Multiple Devices Soon?

By Karla Robinson
March 21, 2012

Analyst Chetan Sharma released a report that found 90 percent of tablets are using Wi-Fi, not cellular networks even if they are capable.
“One key reason is that U.S. carriers don’t allow users to share a data plan with other devices, something that Sharma said should change this year,” reports AllThingsD. “Those that offer such shared data plans will fare better than those that stick to a plan for each device, Sharma said.”
The report also found that smartphones are using more and more data, up 19 percent in the last quarter from a year ago. Today, data accounts for 39 percent of overall revenue in the U.S. cellphone market.
“However, monthly revenue per customer — a key industry metric — is tailing off. Data continues to grow, but is no longer offsetting the decline in voice revenue. The U.S. industry saw average monthly revenue per customer drop by 43 cents, as a 52-cent per customer gain in data was more than offset by a 96-cent per customer decline in voice,” the article states.

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