With some 48 million tablets and e-readers sold last year, book publishers are being forced to become multimedia companies whose e-books can include audio, video and interactive elements.
Standards and formats can vary from books with audio and video for the iPad to so-called “enhanced e-books.”
Young adult (YA) fiction caters to teens who are already involved with text messages, Facebook and blogs. YA literature crosses film, TV and social media to create multimedia storytelling.
One publisher envisions books as social experiences. Another released a book that allows the story to be told in different ways. “Last fall, for example, indie publisher Folded Word released author Mel Bosworth’s ‘Freight’ as an e-book that electronically built on the choose-your-own-adventure format, creating a narrative that could be told in more than one way (‘Chopsticks’ incorporates a similar feature),” reports Wired.
HarperMedia is looking for opportunities where publishers and studios can work together to create both print and screen versions.
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