“Amazon.com’s streaming video service LoveFilm, sometimes called ‘the Netflix of Europe,’ said Wednesday that it has struck an exclusive multi-year digital licensing agreement with NBCUniversal for Universal Pictures films,” according to The Hollywood Reporter.
Financial terms were not disclosed, but the streaming deal will include titles such as “Kick-Ass,” “Despicable Me,” “Battleship,” “Bridesmaids” and others.
This will give LoveFilm another means of competing with Netflix in the UK. The service already has streaming deals with Disney, Sony Pictures, Warner Bros., Entertainment One and StudioCanal.
“LoveFilm is proud to offer its members access to the highest-quality content across multiple platforms from another of the world’s most respected studios,” says Jim Buckle, managing director of LoveFilm. “NBCUniversal is also LoveFilm’s latest exclusive streaming deal in our quest to deliver the widest choice of content on as many platforms as possible.”
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