On Wednesday, Twitter announced Expanded Tweets, which will allows users to “check out content directly from certain partners, without having to leave its website,” explains TechCrunch.
News partners such as the Wall Street Journal, New York Times, TIME and others will allow users to see more content directly within a tweet, rather than being redirected to a website.
“When you expand a news-based Tweet, for example, Twitter’s Expanded Tweets will provide a preview of the headline and introduction, as well as the Twitter accounts of the publisher and writer,” notes the post. “They can then click through to read the article, follow news accounts, reply or retweet within the Twitter page itself.”
Additionally, Expanded Tweets will enable viewing of images and video. The post cites WWE, BuzzFeed, and TMZ as partners that will feature images — and BET, Lifetime, and Dailymotion as video partners.
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