Flixster Relaunches with New Focus on Video Discovery and Navigation

By David Tobia
September 20, 2012

Time Warner has redesigned Flixster to focus less on its native UltraViolet digital locker and more on helping users find the films they want on any movie rental service.
Flixster’s redesign “now highlights purchase and rental options from Vudu, Amazon, and iTunes. And it even shows users when movies are available through subscription services like Netflix,” explains TechCrunch. “That means that pretty much any movie available online can be found on the app — which is big news for movie lovers.”
Since Time Warner also owns Rotten Tomatoes, the new Flixster site allows people to filter search results based on Tomatometer rankings. Users can also filter based on year, popularity, genre and other factors.
The site redesign also allows one-click UltraViolet registration with Facebook connectivity. Users can earn rewards for tasks like creating a “want-to-see” list or downloading related apps.
“Of course, Flixster isn’t the only video discovery engine out there focused on premium content,” notes the post. “There’s Fanhattan, which also hooks into multiple video services, and is available for the iPhone and iPad. In addition to getting the website redesign out of beta, Flixster is working on a relaunch of its mobile apps, which will bring a lot of the same functionality to those devices.”

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