Mobile Web Traffic: Android Smartphones Steal the Lead from iPhone
By Karla Robinson
October 19, 2012
October 19, 2012
- Earlier this year, Apple controlled 72 percent of smartphone traffic and Android accounted for only 26 percent.
- This week, the tables have turned and Android now holds the majority — even with the impressive traction of the new iPhone 5.
- All of Apple’s phones (from the original 2007 model to the latest release) represent 46 percent of traffic. The new iPhone 5 has taken up three percent of North American mobile Web traffic, quickly surpassing the Galaxy S III at two percent.
- Non-Samsung Android phones are responsible for 34 percent of North American mobile Web traffic. Samsung phones (almost exclusively Android) control 17 percent. In total, Android now accounts for 51 percent of traffic.
- “We are right at the tipping point between majority iPhone and majority Android Web traffic,” VentureBeat writes. “That’s big news, and while it was likely to come for some time given the fact that Android out-sells iOS, it’s a milestone event. The question now becomes: How high will it go?”
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