An infographic from Digital Flash analyzes social media use by gender, finding that men dominate Google+ and Reddit while women use Facebook, Twitter, and Pinterest with more frequency than males.
Women account for 56 percent of all social network use in the United States, and this number carries over to use of both Facebook and Twitter. Females account for 58 percent and 64 percent of use on these sites, respectively.
Women also account for 55 percent of the online gaming population, and 60 percent of Zynga’s users are women. Women over the age of 55 account for the most Zynga gaming, as this demographic games more than males 15-24 and 25-34 combined.
Men account for 84 percent, 71 percent, and 63 percent, respectively, on Reddit, Google+ and LinkedIn.
The infographic concludes “women are far more active users of social networking sites, racking up an astounding 99 million more visits per month than their male counterparts.”
An infographic from Digital Flash analyzes social media use by gender, finding that men dominate Google+ and Reddit while women use Facebook, Twitter, and Pinterest with more frequency than males.
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