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Debra KaufmanDecember 20, 2017
NBCUniversal inked a deal with NFL for the rights to stream “Sunday Night Football” to mobile phones, beginning in 2018 and including Super Bowl LII on February 4. The media titan, which will stream the games through its “TV Everywhere” mobile phone offering, has been streaming “Sunday Night Football” to various platforms since 2008, but this is the first time it will be able to stream the No. 1 primetime TV show on all digital platforms. Cable subscribers have had access to the games via apps for tablets and smart TVs. Continue reading NBCUniversal Snags Mobile Rights to ‘Sunday Night Football’
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Debra KaufmanDecember 20, 2017
It’s a great time to buy a smart speaker, due to Amazon lowering prices of its six Echo devices on Black Friday. Over the Thanksgiving Day weekend, the entry-level Dot — whose price plummeted from $50 to $30 — became the No. 1 seller on Amazon’s website. Amazon, Apple and Google share the same strategy for smart speakers and their virtual assistants: as an entry point to the connected home. But because home speakers’ functionality is limited, consumers don’t see them as necessary and aren’t willing to pay a high price. Continue reading Amazon Lowers Echo Prices to Gain Foothold in Smart Home
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Debra KaufmanDecember 20, 2017
Now that Amazon has entered the U.S. grocery market, offering home delivery, other companies selling food are stepping up their operations. Walmart is doing so by experimenting with delivery and, more importantly, launching curbside pickup. Target just acquired startup Shipt, which delivers groceries on the same day an order is placed. Traditional supermarkets are also battling startups such as meal-kit company Blue Apron and organic vendor Thrive Market. Amazon, however, remains the giant to beat. Continue reading Walmart, Target to Compete with Amazon’s Grocery Delivery
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Debra KaufmanDecember 19, 2017
Dreamscape Immersive, a location-based VR startup, is joining forces with Nickelodeon to produce a new intellectual property aimed at children and families. The company, which is headed by former Disney and DreamWorks veterans, just raised $30 million in its Series B round of funding, led by AMC Entertainment with investments from Nickelodeon, 21st Century Fox and Warner Bros. as well as Majid Al Futtaim, VRSense Solutions, and Image Nation Abu Dhabi. Bold Capital Partners, a Series A investor, also joined the second round. Continue reading Dreamscape Immersive Raises $30M More for VR Attractions
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Debra KaufmanDecember 19, 2017
Bloomberg is launching “TicToc by Bloomberg,” the first-ever 24/7 television news stream on Twitter. Rather than financial reporting, “TicToc by Bloomberg” will feature a round-up of news at the top of every hour; the rest of the feed will be a mix of breaking news reported by its staff around the world and video, images and text from Twitter users that have been curated and vetted. About 50 news staffers in New York, London and Hong Kong will lead in producing content, adding to Bloomberg’s global editorial staff. Continue reading Bloomberg to Launch its ‘TicToc’ 24/7 News Service on Twitter
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Debra KaufmanDecember 19, 2017
Facebook raised the requirements for inserting advertisements in videos posted on its site and is tweaking its News Feed algorithm to favor pages whose videos draw regular viewers. In doing so, Facebook is buoying the value of longer videos and strengthening its Watch service, but both moves are also potentially frustrating for video publishers already concerned with poor financial returns. Producers’ short videos perform well in the News Feed and longer form videos will require them to expend more resources. Continue reading Facebook Adjusts Video Strategy to Favor Long-Form Content
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Debra KaufmanDecember 18, 2017
Redbox, known for its red kiosks where users can rent DVDs and Blu-ray Discs, has unveiled a new on-demand streaming service for movies and TV shows. The new service is not subscription-based but, similar to iTunes or Google Play, allows the user to pay for each movie or show that they rent or buy; the on-demand service, currently in public beta, will offer the same kind of new release movies and shows available in the kiosks. The privately held company offers content from every studio except Disney. Continue reading Redbox in Public Beta for New On-Demand Streaming Service
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Debra KaufmanDecember 18, 2017
Pandora Media is launching free on-demand music with 15-second ads, in an effort to boost declining revenue and users. In doing so, it inches closer to rival Spotify’s model. According to one source, the user will be able to queue up 15 minutes, 30 minutes or an hour of specific songs for every ad watched; the company is still testing models that mix music and ads. By offering free songs in exchange for ads, Pandora hopes to entice listeners to sign up for its $9.99 per month Premium on-demand tier, which was introduced in March. Continue reading Pandora Hopes to Convert Users with Free On-Demand Music
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Debra KaufmanDecember 18, 2017
Facebook is building audiences for its new Watch video platform with a strategic series of deals and productions. The social media platform nabbed exclusive rights to “Mixed Match Challenge,” a 12-episode 20-minute live weekly show from WWE that it will begin streaming on January 16 in the U.S. only. The ad-free series is an elimination, tag-team tournament that matches male and female stars from “Raw” and “SmackDown Live.” Facebook also ordered three original weekly series from Vice Media, all of them unscripted. Continue reading Facebook Builds Watch Audience with WWE and Vice Series
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Debra KaufmanDecember 15, 2017
T-Mobile US is buying Layer3 TV, a streaming pay-TV distributor, to launch its own pay-TV streaming service. In doing so, T-Mobile, the third largest wireless carrier (by subscribers) in the U.S., joins a growing host of other companies, such as Sony, Dish and YouTube, that aim to lure cord-cutters to their streaming services. Some of those efforts have been successful; AT&T, for example, now has one million subscribers to its DirecTV Now streaming service, which debuted last year and is priced as little as $35 per month. Continue reading T-Mobile Buys Layer3, Prepares to Debut Streaming Service
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Debra KaufmanDecember 15, 2017
Amazon-owned Twitch, the destination for eSports broadcasts, inked a deal with the NBA to stream up to six minor league games per week this season, beginning Friday, December 15. The NBA G League games on Twitch will feature interactive statistics overlays and a co-streaming option for some Twitch personalities to provide commentary, as well as a fan loyalty program. The G League games, which will have in-stream ads, will also offer subscriptions for viewers to receive custom emotes for group chat and other perks. Continue reading Twitch Signs Pact With NBA to Stream Minor League Games
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Debra KaufmanDecember 15, 2017
Twitter will begin to post how many views each video receives, a policy already enacted by Facebook, Instagram and YouTube. View counts will include videos that brands post organically and also run as ads, but not pre-roll ads. In 2014, when Facebook began publicly displaying view counts, brands and publishers saw that their videos had millions of views and thus increased the number of videos and video ads they ran. Twitter hopes for a similar response if their view counts are comparable. Continue reading Twitter Displays View Counts to Encourage More Video Posts
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Debra KaufmanDecember 14, 2017
Amazon and Samsung have partnered to begin streaming videos in the high dynamic range format HDR10+ on the latter’s premium QLED and UHD TVs. Reported by Yonhap News, Samsung said it will be the first time that HDR10+ content will be available via a streaming service. Samsung and Amazon first announced their intent to rely on the HDR10+ open standard in April. Netflix also just announced that it is considering adding support of the HDR10+ standard. Netflix currently supports HDR10 and Dolby Vision HDR standards. Continue reading Samsung and Amazon Join Forces to Stream HDR10+ Video
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Debra KaufmanDecember 14, 2017
Apple just revealed that it is investing $390 million in Finisar, the company that manufactures the chips used in Apple’s products for depth and proximity sensing. Apple has made use of the chip’s capabilities in some of its new features, including Face ID, Animoji and ARKit, the software development kit for augmented reality. The investment comes from Apple’s $1 billion Advanced Manufacturing Fund. The Sunnyvale, California-based Finisar will use the money to re-open a plant in Texas that will create 500 jobs. Continue reading Apple Invests $390M into Depth/Proximity Chip Maker Finisar
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Debra KaufmanDecember 14, 2017
After testing out AR face masks with selected outside developers, Facebook is now rolling out its Camera Effects Platform to any outside developer to build AR features for its in-app camera. HBO used it to build masks for “Game of Thrones” fans to become the Night King, and Lucasfilm used it so “Star Wars” fans could become Kylo Ren. With the wide introduction, we’re likely to see all kinds of AR face masks and effects. Facebook AR Studio, its AR platform, debuts this week and will be live to all in a couple of days. Continue reading Facebook Promotes AR Features with Platform Wide Release