With smart speaker Echo and its voice assistant Alexa, Amazon turned its attention to voice-controlled devices, forging partnerships with startups and other companies. With Echo, users can control thermostats from Ecobee, talk to Invoxia SAS’s portable speaker and, soon, open the garage or start the engine of a Ford automobile. As more developers integrate Echo into their products, Amazon is better able to compete against Apple’s Siri, Microsoft’s Cortana, and similar technology that Google is presently working on. Continue reading Amazon Gets Echo, AWS IoT Buttons into Developers’ Hands

On Monday, AMC began an advertising campaign within Snapchat for its much-hyped new series “Preacher,” with the intent of drawing in younger viewers. The new series’ first five minutes will be featured on Snapchat’s Discover section, and marks the first time that an extended clip of a network TV show will be available on the social platform. After a 24-period of exclusivity on Snapchat, the clip will be released to other platforms. It will continue to run on Snapchat for six more days. “Preacher” debuts May 22. Continue reading AMC Takes New Approach to Promoting Series on Snapchat

Finnish company Rovio Entertainment decided four years ago that, rather than license the “Angry Birds” characters to a Hollywood studio, it would finance its own $73 million movie. Since opening on Friday in some territories, Rovio’s gamble has thus far resulted in a $43 million gross. Companies such as Lego A/S and Hasbro turned to studios to finance their films, but Rovio took the same path Marvel did when it made “Iron Man,” with the goal of controlling the franchise over the long term. Continue reading Rovio Self-Finances ‘Angry Birds’ Movie to Control Franchise

Facebook is now expanding its reach into video by selling video ads for other companies, getting an as-of-yet-undisclosed cut of the revenue. Facebook says it will sell and place both “in-stream” and “in-article” video ads on websites and apps, such as those run by Daily Mail, Mashable and USA Today Sports Media Group. Marketers are willing to pay higher prices for video ads than other forms of advertising, making this a compelling sector and one where Facebook can compete with Google for video ad dollars. Continue reading Facebook Sells Video Advertising for Third Party Sites, Apps

Television networks are in the midst of their annual process of testing new shows to decide which ones they’ll pick up. The typical test audience is made up of 50 people, recruited based on age, sex and race, and a network’s core demographic. The audience members watch the show, judging it via a handheld device that has a knob enabling them to express like and dislike. Not every media outlet embraces the concept of test audiences, and the testing services are modifying their criteria to better reflect today’s viewing behavior. Continue reading Niche Audiences, Binge Watching Impact Testing of TV Pilots

The move to new technology has thrown a monkey wrench in a roughly $70 billion TV advertising industry that has endured without much change for decades. Since then, television and advertising executives have been trying to determine what the future will look like among a range of competing and confusing scenarios and how to monetize it. That all comes to bear as we approach this season’s upfronts, and some sources are predicting, perhaps counter-intuitively, that ad rates will spike this year for the first time in awhile. Continue reading Advertising Spend at This Year’s Upfronts Predicted to Spike

The European Commission in Brussels is at the end of its seven-year investigation of Google and preparing to issue a record-breaking fine, expected to be about 3 billion euros ($3.4 billion). To date, the toughest fine the Commission has issued was 1.1 billion euros, levied at Intel. Inside sources say the announcement will likely come before the summer break, possibly as early as next week, and that the final amount hasn’t been decided upon, with the maximum possible at around 6.6 billion euros, or a tenth of Google’s total annual sales. Continue reading European Commission Poised to Issue Major Fine to Google

In-home video entertainment is expected to be a $381 billion global business by 2019, of which about $100 billion represents the North American market. That’s why TV conglomerates aren’t eager to offer skinny bundles, and Apple, for the meantime, has given up on it. In the U.S., video entertainment tends to be spread among five different apps on at least two different hardware platforms, costing between $120 and $14o a month, including a TV package of 200+ channels from providers such as Comcast, AT&T and Dish. Continue reading Growth Slow for Skinny Bundles, Attracting Younger Demos

Google is open-sourcing SyntaxNet, a neural network framework that provides a foundation for Natural Language Understanding (NLU), and Parsey McParseface, a computer program that helps machines understand written English. Offering the code for free lets anyone develop, modify and distribute it, furthering natural language and potentially making Google’s code the standard. Earlier, Google open-sourced its machine-learning code TensorFlow (which SyntaxNet runs on top of); other companies that have similarly open-sourced code include Amazon and Facebook.

Continue reading Google Open Sources Language Tools for Virtual Assistants

Google’s Project Tango, which will be showcased at the company’s I/O developer conference May 18 to 20, consists of cameras, depth sensors and software in Android devices to gather images and depth information to recreate a space in 3D. Sources say that the company plans to put more resources into expanding the technology and using it for virtual reality applications. The ultimate goal is to become a ubiquitous source for the world’s buildings, similar to Google Maps, which is used by one billion people a day. Continue reading Google Develops Tango and 3D Mapping for VR, Advertising

Music streaming service Spotify, which boasts 75 million users, plans to debut 12 new original video programs around music themes. The new programs, which will feature performances, pop culture, musical storytelling, animation and videos about music culture, will be produced and streamed beginning this summer. Spotify had announced a year ago that it planned to move into video. The content will initially be available in four regions — the U.S., U.K., Germany and its home market Sweden — out of the company’s 59 markets. Continue reading Spotify Now Producing Original Music-Focused Video Content

Depending on who you believe, Apple is either ready to “completely terminate” iTunes music downloads in as little as two years — or has no plans at all to shut down this still-valuable source of revenue. Even as streaming gains dominance, music downloading still plays a lucrative role, say some. Sources deep inside Apple revealed discussions about the potential timetable for ending music download offerings, with a possibility of staggered shutdowns beginning in the U.S., U.K. and some European and Asian countries. Continue reading Apple May or May Not Put an End to iTunes Music Downloads

Although the FBI was finally able to decrypt the iPhone belonging to San Bernardino terrorist Syed Rizwan Farook by paying for a third party private hack, the issues around accessing content on a personal smartphone are not resolved. The FBI is figuring out how and if it can re-use the hack, but it’s not simply interested in what’s called “data at rest,” says FBI director James Comey. The FBI is also interested in “data in motion,” the emails, texts and other information in transit over the Internet as “hugely significant” for national security. Continue reading FBI iPhone Hack Could Impact the Future of Law Enforcement

At this year’s Cannes film market, the digital program NEXT will include a slate of 35 virtual reality films from several countries as well as roundtable discussions and workshops, all to be presented on two VR Days, May 15 and 16. Michel Reilhac, former head of film at Arte, the Franco-German network, helped to curate the films and also directed the VR short, “Viens!” (“Come!”). Other French VR films to be shown are “Notes on Blindness: Into Darkness,” and Pierre Zandrowicz’s “I, Philip,” about Philip K. Dick. Continue reading Cannes Film Market to Feature 35 ‘Indie’ Virtual Reality Films

Streaming video services, including Hulu and Crackle, are now defining themselves as TV networks to capture some of the $63 billion TV advertising market, still much more lucrative than Web video’s $10 billion in annual sales. Rather than differentiate themselves from cable and network TV by emphasizing their millennial viewers, these streaming video companies are focusing on the ways they are similar to traditional media outlets, even changing their events from “NewFronts” to “Upfronts,” the moniker used by TV outlets. Meanwhile, ad buyers are losing interest in MCNs. Continue reading Web Video is the New TV, But MCNs are Fading for Ad Buyers