The growing 3D printing industry is leading to interesting solutions in 3D scanning, an area being explored by a group of British model train enthusiasts. “The hobbyists have established a startup called The Flexiscale Company, which launched a Kickstarter project on Monday that aims to fund the production of model kits for several old and very obscure locomotives,” writes GigaOM. Continue reading Train Project Envisions Future of 3D Scanning and Printing

The Federal Communications Commission is looking to develop powerful Wi-Fi networks across the country. The proposed networks would be so broad in reach that consumers could potentially make calls or surf the Internet without having to pay a cellphone bill every month. The FCC proposal, which could undermine phone and Internet service providers, has resulted in the wireless industry launching a campaign to persuade reconsideration. Continue reading Wireless Industry Responds to FCC Proposal of Public Wi-Fi

CBS released numbers regarding how many viewers tuned into its Super Bowl XLVII coverage, noting that its live stream drew three million unique viewers — a 43 percent increase from last year’s game. “With so many fans watching the action via the Internet, CBS managed to whip up almost 10 million live video streams, which is more than a 100 percent uptick from the previous year,” reports Engadget. Continue reading Super Bowl: CBS Sets New Records for Live Video Streams

Sunday’s Super Bowl broadcast featured a compelling use of crowdsourcing. To promote its halftime show, Pepsi incorporated thousands of photos submitted by customers as part of its video introduction welcoming Beyonce to the stage. The promotion serves as another interesting example of the growing crowdsourcing phenomenon, which continues to generate innovative new business and marketing approaches. Continue reading Pepsi Turns to Crowdsourcing for Super Bowl Halftime Video

Nearly two years (and three CEOs) after its intended start date, Bookish finally launched earlier this week. The company is backed by “big-six publishers Hachette, Penguin and Simon & Schuster” and intends to “promote book discovery and sell books,” writes paidContent. The company wants to be “a one-stop shop for readers looking to connect with authors and find their next book.” Continue reading Bookish Now Live, Features Database of 1.2 Million Titles

Traditional television viewing continues its decline, according to new charts published by Morgan Stanley analyst Benjamin Swinburne and his team. The charts show the “long, slow decline of old-fashioned broadcast and cable TV, and the number of ad dollars chasing the dinosaur medium,” writes Business Insider. According to the numbers, there has been a 50 percent decline in broadcast TV audience ratings since 2002. Continue reading Is Decline of Broadcast TV to Blame for High Cable Bills?

New Yahoo CEO Marissa Mayer wants to improve the company’s mobile search, which trails far behind offerings from search giants like Google and Bing. In her first one-on-one interview since being named CEO, Mayer spoke with Bloomberg Television about the future of Internet search technology, data portability and strategic partnerships. She sees personalization as the key to mobile for Yahoo. Continue reading Yahoo CEO Marissa Mayer Talks About the Future of Mobile

A recent survey suggest that while six out of 10 small business owners say they believe social media tools are valuable to their company’s growth, just three percent of the 835 surveyed believe Twitter has the most potential to help the company. Twitter faces challenges convincing small business owners of the advantages of using the short-messaging system to reach customers and expand their brands. Continue reading Small Businesses See More Potential in LinkedIn Than Twitter

THX has released its first mobile iOS app, designed to help consumers properly adjust their home theater set-up, including TVs, projectors and speakers. The $1.99 app uses custom designed video patterns and audio tests to optimize equipment settings and proper connections. The THX tune-up system uses an iPad or iPhone camera to measure colors and users can follow step-by-step instructions via narration and text. Continue reading THX Launches Mobile App to Tune-Up Home Theater Systems

Apple is in negotiations to carry Time Warner’s HBO GO app on its Apple TV by mid-2013, say two people familiar with the matter. Apple’s $99 set-top device already streams content from Netflix and Hulu Plus. With the addition of HBO GO, the STB could better compete with video-delivery devices such as Roku and Microsoft Xbox (which already have the HBO service). Continue reading Insiders Suggest HBO GO Could Be on Apple TV by Mid-Year

Video ad company FreeWheel announced DirecTV as a new client last week. The satellite TV giant chose to work with “the startup to improve monetization on new digital platforms, and has taken an equity stake in FreeWheel to help make it happen,” writes TechCrunch. DirecTV — and other cable, satellite and telco companies — are making investments in services that promote TV Everywhere. Continue reading DirecTV Hires FreeWheel, Hopes to Monetize Digital Content

Amazon Studios announced last week that it has selected its first five pilots for children’s shows. Angela Santomero, the creator of “Blue’s Clues” is behind one, and the Jim Henson company is behind another. The remaining three include a series based on “The Wizard of Oz,” a science-based series from creator J.J. Johnson, and “Tumbleaf,” created by Drew Hodges and Bix Pix Studios. User feedback will help determine which shows will have a future. Continue reading Amazon Studios Expands its Reach with Children’s Offerings

The Netflix political drama “House of Cards” debuts via the streaming video site today. Directed by David Fincher and starring Kevin Spacey and Robin Wright, the series is the first original programming financed by Netflix, which could take on cable offerings from the likes of HBO and Showtime. It also serves as a new experiment to the distribution model, since all 13 episodes will be made available at once. Continue reading Netflix Debuts Entire Season of New Political Drama Today

Disney Animation debuted its animated short “Paperman” in theaters with “Wreck-It Ralph” at the end of last year. The short is now available online, allowing people to watch it before the Academy Awards. “The Oscar-nominated animated short that blends hand-drawn and computer-generated imagery in a beautiful, innovative way that might just look like the future of animation as a whole,” writes Wired. Continue reading Disney Short Film Blends Computer and Traditional Animation

Twitter is getting ready to launch its advertising API sometime in the first quarter. Many have speculated that 2013 would be the year that the social network would reach the $1 billion mark in advertising revenue. The introduction of mass-market advertising could help achieve this milestone. The API will target large advertisers and their agencies by providing the opportunity to launch scaled-up campaigns across Twitter. Continue reading Sources Indicate Twitter is Ready to Launch Advertising API