Microsoft Enters Discussions to Help Finance Buyout of Dell

The proposed buyout of Dell has a new development as Microsoft has entered talks to acquire the computer maker. The software giant would be buying the company from public stockholders, but a deal has not been announced. “Microsoft hasn’t made a commitment to throwing its money and weight behind the possible deal, which is expected to carry a price tag of $22 billion or more,” according to the Wall Street Journal. Continue reading Microsoft Enters Discussions to Help Finance Buyout of Dell

CES 2013: Intel Debuts its Perceptual Computing Technology

Intel introduced its “perceptual computing” technology at this year’s CES. The company hopes it will help users switch between keyboards, trackpads, touchscreens, voice commands and gestures with ease — or even lead to simultaneous use. The new interface, designed to augment current methods of interaction, could help keep laptops alive if intuitive applications are developed. Continue reading CES 2013: Intel Debuts its Perceptual Computing Technology

New Research Indicates TV Everywhere is Not Yet Everywhere

According to a new study from research firm GfK Media, consumers are streaming online video more than ever before, but only a reported 17 percent of pay TV subscribers have watched cable programming online using TV Everywhere services. The study represents the “latest bad news” for the TV Everywhere initiative, reports the Wall Street Journal. Continue reading New Research Indicates TV Everywhere is Not Yet Everywhere

TweetTV in Beta: Your Real-Time Interactive Social TV Guide

The use of second screen apps is on the rise and many companies are looking to not only capitalize on that growth, but to continue transforming the interactive viewing experience. Among them, TweetTV is trying to separate itself from the pack by offering a real-time social TV guide that serves as a one-size-fits-all solution across all devices. Continue reading TweetTV in Beta: Your Real-Time Interactive Social TV Guide

The Stage Is Set For Apple To Enter The Television Market

VideoNuze suggests that post CES, an Apple TV is inevitable. “Apple’s television opportunity is not simply to one-up the competition’s stable of smart TVs, but to re-imagine the entire TV experience as an integral part of our lives,” notes the post. Apple needs to combine components that already exist in the smart TV sphere and then “create an unparalleled experience layer that allows users to do things heretofore unimaginable.” Continue reading The Stage Is Set For Apple To Enter The Television Market

Do Employees Have the Right to Discuss Work on Social Media?

Employees sometimes take to Facebook and Twitter to discuss work-related matters — and employers usually don’t like that. But according to federal regulators, employers don’t have a say in the matter. In fact, regulators are passing down orders indicating employers have to scale back on policies that limit what their workers can say online. Continue reading Do Employees Have the Right to Discuss Work on Social Media?

Marketing Execs Anticipate Growth in Interactive Advertising

Marketing executives expect continued growth for interactive advertising this coming year. “According to AdMedia Partners and its 19th annual survey of industry leaders, nearly one-half (45 percent) of respondents believe digital advertising will grow by 10 percent to 15 percent in 2013,” reports MediaPost. During the past two years, the median growth rate remained consistent at 13 percent, says the report. Continue reading Marketing Execs Anticipate Growth in Interactive Advertising

Will Amazon Generate New Ad Revenue with Customer Info?

Google uses targeted ads and so does Facebook. But it turns out that Amazon’s treasure trove of 152 million customers’ data is at the top of the digital heap. “Since last year, the world’s largest online retailer has been packaging information on what it knows about consumers so that some marketers can use it to make split-second decisions about where to buy ads online and how much to pay for them,” reports Technology Review. Continue reading Will Amazon Generate New Ad Revenue with Customer Info?

Digital Magazine Prices Surpass Cost of Print Subscriptions

In what may indicate a shift in print to digital pricing patterns, Cosmopolitan readers will now have to pay $19.99 for a digital subscription to the magazine on iPads. The cost of a year’s subscription for the print edition is just $10. In both the book and newspaper industries, print versions are usually still more expensive than digital ones. Continue reading Digital Magazine Prices Surpass Cost of Print Subscriptions

Study Shines Light On How Americans Feel About File Sharing

Americans oppose the use of disconnection and rate-limiting as penalties for illegal file sharing, according to a new survey from Columbia University research center, the American Assembly. With the support of Google, researchers Joe Karaganis and Lennart Renkema commissioned a public opinion survey about copyright enforcement attitudes and how consumers obtain media. The results may surprise you. Continue reading Study Shines Light On How Americans Feel About File Sharing

Next Big Sound Tracks Online Music Discovery and Sharing

Analytics provider Next Big Sound has released its State of Online Music report, which provides a detailed look at how social networks, streaming services, online radio and digital downloads are impacting the way consumers discover and share new music. Online growth was staggering in 2012 with a 45 percent increase in new plays, 67 percent increase in new fans and 6 percent increase in new profile views. Continue reading Next Big Sound Tracks Online Music Discovery and Sharing

Study Reveals Funding to Social Gaming Dips Heavily in 2012

Things can change drastically in just one year, as evidenced by the downward turn in social gaming. Investment in the medium went down by about $1 billion in 2012. There’s an important rule to follow when considering the video game business, writes Digital Trends: “what seems suddenly like the most profitable new market in the world one day, can become a wasteland the next.” Continue reading Study Reveals Funding to Social Gaming Dips Heavily in 2012

PrimeSense Takes Sensor and Gesture Control to New Level

PrimeSense, the company responsible for the 3D sensor inside the popular Microsoft Kinect gaming system, demonstrated new possibilities for its technology at CES. The company’s depth sensor Carmine is being put to use in a variety of applications outside of gaming, and a smaller version of the sensor may soon appear in smartphones and tablets. Continue reading PrimeSense Takes Sensor and Gesture Control to New Level

Studios Question the Value of Marketing Movies on Facebook

The relationship between Hollywood and Facebook may be showing signs of strain. While the entertainment industry was quick to embrace the social network as a marketing tool, major studios are now expressing doubt. “Some industry executives are increasingly skeptical that Facebook ads and promotional campaigns that ask users to ‘like’ a movie can deliver big box-office returns,” writes the Los Angeles Times. Continue reading Studios Question the Value of Marketing Movies on Facebook

Facebook Features Could Lead To End Of The Server Business

“The launch of two new features into the Open Compute hardware specifications on Wednesday has managed to do what Facebook has been threatening to do since it began building its vanity-free hardware back in 2010,” writes GigaOM. These new features mean Facebook has “blown up the server,” says the article, adding that the server has been reduced “to interchangeable components.” Continue reading Facebook Features Could Lead To End Of The Server Business