By
Marlena HallerJune 20, 2014
A new controlled study by eBay Research Labs examined search ads — the kind that have made Google the richest advertising company in the world — and learned that companies may be exaggerating the effectiveness of these ads. The study showed that consumers were no more likely to buy things from eBay after seeing search ads than they were prior to viewing the ads. Researchers further concluded that reviews, comments, and related digital data have lessened the power of advertising. Continue reading EBay Research Study Finds That Search Ads are Ineffective
By
Marlena HallerJune 19, 2014
“Gravity” brought in 80 percent of its debut haul from 3D engagement, leading analysts to credit the film for bringing the format back into the spotlight. For studios and exhibitors, this is a plus because 3D tickets carry a large surcharge, potentially bringing in million of dollars. The recent increase in 3D interest can be partially attributed to the directors, including Gareth Edwards (“Godzilla”) and Marc Webb (“The Amazing Spider-Man 2”), who have been encouraging fans to see their films in 3D. Continue reading Analysts Credit “Gravity” with Bringing 3D Back to the Spotlight
By
Marlena HallerJune 17, 2014
Netflix and other entertainment companies have started paying Internet providers for faster service, a concept that some believe will adversely affect competition. In order to discover whether the consumers are getting the speed and quality of service that has been promised, the FCC has opened an investigation. The agency begins this process just as it decides whether it actually holds jurisdiction over their businesses as no laws give the FCC the power to enforce Net neutrality. Continue reading FCC Investigates the Speed and Quality of Internet Service
By
Marlena HallerJune 17, 2014
By 2016, Skybox Imaging will use six satellites to capture daily images of the Earth. By 2018, the company plans to launch 24 satellites, imaging the entire planet with exceptional resolution. Google’s acquisition of Skybox for $500 million will allow the Internet company to use these satellites to provide faster online access to high-quality images. The deal, in the long run, is also expected to improve Internet access and assist with disaster relief. It could also collect new levels of information on people and companies. Continue reading Google’s Skybox Purchase is About More Than Satellite Images
By
Marlena HallerJune 17, 2014
Google Fit, a health data aggregation service, is expected to launch at the Google I/O conference in San Francisco next week. The service will compete with Apple’s new HealthKit app framework, which launched last week. It will also compete with Samsung’s Sami, a similar biometric data platform. Google Fit aims to store data from wearable activity tracking devices — including Fitbit, Jawbone UP and Nike FuelBand — along with the related smartphone apps.
Continue reading Google to Launch Health Data Aggregation Service Google Fit
By
Marlena HallerJune 13, 2014
Comcast will test a streaming service later this year in order to give audiences access to a wider variety of content through its X1 cable set-top boxes. The service will be similar to YouTube in that is will allow people to upload videos directly to a server. A dedicated app will then make the content available on a streaming basis along with mobile apps in 2015 or 2016. SVP of Video Matt Strauss explains that the focus will be on professionally-produced and serialized content. Continue reading Comcast to Provide Streaming Service Through X1 Set-Top Box
By
Marlena HallerJune 13, 2014
The Los Angeles tech scene — from Santa Monica to Irvine to West Adams — has been booming in recent years. According to open source map Represent.LA, there are now 889 startups in the region. Many LA tech entrepreneurs got started with cheap mobile apps that quickly became profitable. They focus on creativity and aesthetics, tap celebrities when needed, and remain open to products designed just for fun. And the sunny LA weather and cheaper rent attracts talent from around the world. Continue reading The Los Angeles Tech Scene is Making a New Name for Itself
By
Marlena HallerJune 13, 2014
A Dutch startup named Blendle has built what it calls an iTunes for news, where instead of buying songs, customers can purchase stories from different newspapers, magazines and websites. The benefit is that, rather than subscribing to an entire publication, users can select specific content. Individual articles go for as little as 14 cents. Available for a month, the service now has 60,000 registered users, and this week signed its first English-speaking publisher, The Economist. Continue reading Dutch Startup Blendle Develops Yet Another iTunes for News
By
Marlena HallerJune 13, 2014
The largest e-commerce company in China, Alibaba Group Holding, has launched a U.S. shopping website as it plans to go public in what is expected to be one of the largest IPOs in history. The new site, 11 Main hosts over 1,000 merchants in categories such as clothing, jewelry and interior goods. The site is currently available to users who sign up and receive an email invitation. Alibaba has invested in a range of U.S. companies over the past year, including e-commere and mobile messaging. Continue reading China’s Alibaba Group Launches U.S. Shopping Site 11 Main
By
Marlena HallerJune 12, 2014
When an Ohio State University study tested how well facial recognition software could detect emotions, it received a 96.9 percent accuracy rate with the six basic emotions and a 76.9 percent accuracy rate with compound emotions such as “happy surprise” and “angry fear.” Emotient, a company that uses machine-learning algorithms, is developing an app for Google Glass that detects emotions in real time. Lead scientist Marian Bartlett says the app will be on the market soon. Continue reading Detect Emotions via Google Glass with Facial Recognition App
By
Marlena HallerJune 12, 2014
UPS’s “Pulse of the Online Shopper” survey shows that 93 percent of customers are willing to take some action in order to qualify for free shipping. Not only will people do more to get free shipping, but 58 percent have also cancelled orders because shipping costs were too much, with 50 percent doing the same because the shipping wasn’t free. Along with attraction to free shipping, there has also been a 12 percent increase in the amount of people that have returned an item.
Continue reading UPS: Free Shipping Attracts More Online Shopping Customers
By
Marlena HallerJune 10, 2014
With AT&T’s $49 billion planned acquisition of DirecTV, the phone company may offer NFL Sunday Ticket programming to its wireless customers. Sunday Ticket, a premium service that allows DirecTV customers to watch out-of-market NFL games, also allows users to stream to mobile devices at an extra cost. If AT&T is able to extend Sunday Ticket to its customers, it would further compete with Verizon, which already has streaming rights to Sunday, Monday and Thursday night football games. Continue reading AT&T Could Offer its Customers DirecTV’s NFL Sunday Ticket
By
Marlena HallerJune 10, 2014
This week, publishing executives, technology leaders, and public interest groups gave testimony regarding ownership of purchased digital goods. The “first sale” rule currently allows people to resell or lend out physical goods like music and books, while this law does not cover digital goods, such as those sold by Amazon and Apple. Post-testimony, the House Judiciary Committee remained skeptical that property rights of physical goods should extend to the digital world. Continue reading Congress: Should the First Sale Rule Include Digital Goods?
By
Marlena HallerJune 6, 2014
In the 2013-2014 television season, CBS had five of the top ten broadcast shows, but none of them were among the top ten most-tweeted, possibly because it has the oldest median viewer age. In a report released by Nielsen Social, “Breaking Bad” and “The Walking Dead” were the two top series on Twitter over the last year, with “Pretty Little Liars,” “The Bachelor” and “Game of Thrones” following close behind. The ranking includes specials and moments that engaged the most fans. Continue reading Nielsen Breaks Down Rankings of TV-Related Twitter Activity
By
Marlena HallerJune 6, 2014
Amazon’s first smartphone, to be released this summer, is expected to offer a unique wireless data plan called “Prime Data.” The phone will feature hardware-assisted 3D effects, four low-power infrared cameras to track the user’s head in relation to the display, and new no-touch gesture controls. It is possible that Amazon’s phone could be made exclusive to AT&T in the U.S., which would result in the first deal based on the “Sponsored Data” program. Continue reading Amazon Readies Launch of First Smartphone with Prime Data