Intel released information about Intel Core M, a new chip production process based on the Broadwell design. These chips will be just 14-nanometers thin and will will target devices without a cooling fan (such as tablets) that are nine millimeters or less. Before the holiday selling season, Intel expects the first devices using the new chips will be available to the public. Intel Core M should combat struggles the company has had recently with placing their chips into tablets and smartphones. Continue reading Intel Targets Tablets with its New 14-Nanometer Core M Chip

Hewlett-Packard’s most recent television advertisement, released Monday, is made entirely of Vines. The 30-second spot features the Pavilion x360 notebook, promoted by Vine stars through short video clips. The company worked to identify social media talent with marketing agency Niche, which focuses on Vine stars. HP’s creative agency 180LA also worked on the commercial. Normally, a 30-second ad takes about 10-12 weeks to produce, but HP’s new spot only took 11 days. Continue reading New HP Pavilion TV Ad Leverages Talent of Vine Celebrities

At the Gamescom conference in Germany on Tuesday, Microsoft introduced several Xbox One console updates. First, a media player app is expected to allow users to load over 30 different file formats to the Xbox One via a device connected by USB. The company is also working with certain countries to provide facilitated and cheaper mainstream broadcast television content access. In addition, Microsoft plans to launch the Xbox One Digital TV Tuner in October. Continue reading Xbox One Updates Include Support for Multiple File Formats

Social media shop Shareablee discovered that marketers are very active on Instagram, despite the fact that most cannot run ads on the photo- and video-sharing service yet. During the second quarter, Instagram had 56 percent more total actions than Facebook. While Instagram is four years old, and Facebook went live in 2004, it is not surprising that the brand activity is growing much faster on the mobile app. However, Instagram is also bringing in three times the engagement per post. Continue reading Instagram’s Audience Engagement is Triple That of Facebook

Foursquare has made dramatic changes in its smartphone app while rethinking its approach to local business recommendations. Since the company became popular in 2009 due to its check-in feature, Facebook and Instagram have taken much of that attention with their own check-in features. The revised app urges users to explore their surroundings while using Foursquare as their guide, with its database of 10,000 “tastes” to help users discover exactly what they want. Continue reading Foursquare’s Revamped Mobile App Now Personalizes Results

According to a recent Harris poll, 14 percent of respondents and 25 percent of millennials would accept an added fee for same-day delivery of online purchases. The mean price these consumers are willing to pay is $13.90. Customers want faster, but affordable delivery, so startups are taking on the traditional infrastructure approach of Amazon (involving warehouses, vehicle fleets and full-time employees) by rethinking operations and, in many cases, turning to crowdsourced workers. Continue reading Companies Look to Meet Demand for Faster, Cheaper Delivery

Each month, almost 100 million people use song-recognition app Shazam. Many shows and ads integrate Shazam to supply special offers or exclusive content. The app now plans to launch Resonate, a sales platform to help television networks monetize the viewers that use second screens while watching television. The platform aims to help network partners exert more control over the messages and content users receive when using Shazam while watching TV.  Continue reading Second Screen: Shazam Unveils Sales Platform for TV Networks

By analyzing the acoustic properties of songs on Spotify, intern and PhD student Sander Dieleman hopes to advance the streaming service’s recommendation algorithms to aid users in discovering new and lesser known music. Rather than basing recommendations on the choices people with similar tastes make, they would be based on songs the user listens to. This method, which requires deep learning, would then mix more obscure but user relevant songs into the recommendations. Continue reading Spotify Intern Creates System to Improve Recommendations

In an attempt to compete with Amazon, Google is planning to add ratings to its product listing ads in order to make search results more effective. The ratings are to be based on aggregated rating and review data taken from several sources. Google believes merchants that gather these ratings will decide to share the data because it ultimately generates more business. The move should create more relevant search results as more data surrounds the product.

Continue reading Google will Compete with Amazon by Adding Product Ratings

About 14 percent of Twitter’s 271 million users do not log in directly to the mobile app or website, where Twitter features its ads. These 37.9 million consumers instead access Twitter content through third-party apps such as Flipboard, Instagram, Foursquare or various news sources. When Twitter filed its IPO last year, the company projected that the number of people accessing via third-party apps would decline. However, growth of the third-party app population has doubled since then. Continue reading Nearly 40 Million Twitter Users Do Not See Ads on Site or App

At this week’s Black Hat security conference, researchers plan to unveil different techniques for easily taking over a smartphone without alerting the user or phone company. Security consultant Mathew Solnik will outline the ways in which he can use the Internet to hack anyone’s phone from 30 feet away. Georgia Institute of Technology students will present the ways in which they can take over the latest iPhone. And a researcher from Bluebox will show how Android apps can steal user data. Continue reading Black Hat: Smartphones Next Target of Cybersecurity Threats

With two million paid subscribers, Rhapsody International says it is the clear number two streaming music service, behind Spotify. The parent company of Rhapsody and Napster points to international expansion and carrier partnerships as reasons for its success. The services also use locations to help identify artist preferences, boosting international popularity. Through joint ventures, the company hopes to continue growing its audience, despite Spotify’s popularity. Continue reading Rhapsody Expanding Music Services with Carrier Partnerships

Sprint is in the process of introducing Virgin Mobile Custom, a cheaper wireless plan that allows users to access only specific websites. For $12, subscribers can choose between sole access to either Facebook, Twitter, Instagram or Pinterest. For $22, users can have unlimited use of all four. For an extra $5, subscribers can have access to a music app with unlimited streaming. The program is expected to help customers that have less money afford wireless Internet access.

Continue reading Sprint Introduces $12 Wireless Plan for Use of Specific Apps

Facebook announced that its profits more than doubled and revenue exceeded estimates for the ninth straight quarter due largely to mobile ad growth. About 62 percent of the social network’s ad revenue now comes from mobile devices. According to eMarketer, advertising for mobile this year is projected to surpass advertising for newspapers, magazines and radio for the first time. Facebook also added another 40 million registered users, with the daily login increasing by 27 million. Continue reading Facebook Experiences Surge in Users and Mobile Ad Revenue

New York-based startup Keep allows Internet shoppers to add any merchandise from across e-commerce sites to one unified shopping cart. Now, with the addition of the OneCart feature, users can add an item from any online store to the mobile app and check out with minimal effort. And rather than entering credit card and shipping information for every shopping site, Keep unifies the experience by allowing users to enter information just once to be used universally. Continue reading Keep’s OneCart Service Makes Online Shopping Even Easier