Some streaming platforms are continuing to stream TV commercials even after viewers turn off their sets, costing brands an estimated $1 billion per year in wasted fees, according to new research. The news comes as streaming gains in popularity and premium services like HBO Max, Disney+ and Netflix dabble in ad-supported streaming tiers. A study by iSpot.tv and GroupM indicates roughly 17 percent of television ads playing through connected streaming devices are playing on a dark TV set, which is possible because when regular TVs are turned off that action isn’t always conveyed through HDMI ports. Continue reading Streaming Ads That Play While TVs Are Off a Costly Problem

Weak and repeated passwords are a huge vulnerability when it comes to navigating one’s digital life, and it appears 2022 is the year online companies will make a concerted effort to navigate users away from passwords altogether. At the WWDC 2022 developer conference last week, Apple announced passwordless logins across iPhones, iPads, Macs and Apple TVs. Later this year, iOS 16 and macOS Ventura users will be invited to log into apps and websites using passkeys. Once a passkey is set up for an app or site, it gets stored on the device used to activate it. Tech giants Google and Microsoft are also backing the passkey protocol. Continue reading Password Era Coming to End as Providers Support Passkeys

Netflix has unveiled new mobile game titles, including some derived from the streamer’s popular shows. Games developed from “The Queen’s Gambit,” “Too Hot to Handle” and “Shadow and Bone” join a gaming lineup that Netflix hopes to grow from an existing library of 22 to at least 50 titles by December, the company revealed at its annual Geeked Week virtual event, which wrapped on Friday. The games are available on iOS and Android, requiring users to authenticate their Netflix accounts. The streamer also introduced game-inspired animated series, including “The Cuphead Show!” and “Sonic Prime.” Continue reading Netflix Builds-Out Its Game Portfolio and Unveils New Series

Meta Platforms is reportedly ceasing production of consumer version of its Portal video calling device, but will continue manufacturing the Meta Portal (formerly Facebook Portal) — which can connect up to 50 participants — for business use, according to recent reports. The company is also said to be cutting back on Reality Labs investments, reportedly shelving plans to release the augmented reality glasses developed under the codename Project Nazare, expected to come to market in 2024, and is skipping ahead to a more advanced, second generation version. Continue reading Meta Shifts Focus and Investments as It Looks to Cut Costs

Twitter is expanding its online shopping initiatives with features including “Product Drops,” which allow e-commerce merchants to tease upcoming availabilities. “People come to Twitter to talk about products and product drops every day. And merchants have long been dropping products on Twitter without any native product support,” Twitter explained. Product Drops connects the two. Participating merchants can add a “Remind Me” button on upcoming product tweets. Users who tap it receive in-app notifications around the drop that connects to a “shop on website” button, while clicking the tweet itself opens a product page with pricing and details. Continue reading Twitter Expands Its E-Commerce Efforts with ‘Product Drops’

The global semiconductor shortage that has plagued the supply chain for the past two years is threatening to affect advanced chips for next-generation smartphones as well as impacting the data centers critical to powering their apps. High-performance chips with tiny transistors had to a large extent sidestepped the scarcities that impacted the auto industry, appliances and basic consumer electronics. Now everything from production volume to manufacturing equipment has analysts worried about whether the world’s top smart chip manufacturers — TSMC and Samsung Electronics — will be able to keep up with customer demand. Continue reading Chip Manufacturing Delays Threaten Next-Gen Smartphones

Despite slowing e-commerce sales growth and signs of a global recession, Amazon plans to continue diversifying through investments like building a brick-and-mortar grocery chain, launching a satellite network for Internet delivery, expanding Alexa services, and developing self-driving cars — including through Zoox, an autonomous taxi subsidiary. That was the message from company CEO Andy Jassy at the Bloomberg Technology Summit in San Francisco. The remarks come after Amazon posted its first quarterly loss in seven years in Q1, which also marked the company’s slowest revenue growth since 2001. Continue reading Amazon Plans to Continue Diversifying Despite Tough Times

As blockchain projects diversify into sales marketplaces for creative works, many find themselves dealing with copyright problems due to uncertainty as to how existing law applies to things like NFTs (non-fungible tokens) and DAOs (decentralized autonomous organizations). For instance, while purchase of an NFT confers certain rights, copyright isn’t one of them, unless the buyer applies for a standard copyright license. Spice DAO spent $3 million to purchase director Alejandro Jodorowsky’s 1970s illustrated pitch for an unfilmed version of “Dune,” only to have the “Dune” copyright holder block the ability to turn the storyboards into an animated film. Continue reading IP Protection for NFTs and Blockchain Assets Is Still Unclear

Trying to assuage fears over what investors are concerned is a limited-growth market, audio streamer Spotify says it plans to hit one billion global monthly average users by 2030. Spotify closed Q1 with 422 million MAUs and 182 million paid subscribers, per Statista. At an Investor Day presentation in New York City this week, CEO Daniel Ek and chief freemium business officer Alex Norström showed slides indicating the company’s goal represents compounded annual growth rates of 26 percent for MAUs, paid subscribers and revenue (on a currency-adjusted basis). To get there, the executives emphasized emerging markets and podcasts. Continue reading Spotify Says One Billion MAUs by 2030 a Path to Profitability

LinkedIn is expanding its live audio feature and making audio hosting available to all creators in an effort to drive engagement. After introducing live audio events in January, those using the platform’s Creator Mode can now take advantage of the update to host live audio events if they agree to adhere to “community policies of being a trustworthy, safe, and professional provider of content.” Although the live audio event hosting is currently limited to creators, all LinkedIn users can participate in the live chats. LinkedIn creators can now schedule audio events and promote upcoming discussions. In addition, LinkedIn’s upcoming Business Manager will help enterprise clients manage multiple assets. Continue reading LinkedIn Turns Up Volume on Creator Appeal with Live Audio

New Android and iPhone operating system updates for smartphones will be made available free this fall. Both Google and Apple have announced improvements to text messaging apps. Notably, Apple’s iMessage will allow iPhone users to edit or recall text messages after they’ve been sent, a much-requested feature over the years. The iPhone’s iOS 16 will also debut a redesigned lock screen. Meanwhile, Google’s Android 13 will have among its upgrades a new and improved wallet app that can store important documents like credit cards and medical records. Continue reading Android 13 and iOS 16 Bring Smartphone Upgrades This Fall

A debate as to whether cryptocurrencies are more like commodities than securities is playing out in Washington, with Senators Cynthia Lummis (R-Wyoming) and Kirsten Gillibrand (D-New York) introducing legislation to regulate them like commodities. If passed, the bill would put digital currency under the regulatory purview of the Commodity Futures Trading Commission (CFTC) rather than the Securities and Exchange Commission (SEC), a win for the crypto sector, which prefers the smaller agency. SEC chair Gary Gensler takes the position that digital assets are akin to publicly traded stock and should be regulated by the SEC.
Continue reading Senate Cryptocurrency Bill Could Be a Victory for Blockchain

Big Tech is pulling out all the stops to prevent Congress from signing the American Innovation and Choice Online Act (AICO) into law before the midterm elections. Amazon and Alphabet have rallied forces in opposition to the antitrust measure whose principal goal is to halt “self-preferencing,” or the ability of online giants to use their market strength in one area to help boost sideline subsidiaries through preferential treatment. For instance, Alphabet using its wholly-owned search engine Google to promote its own shopping or travel products. Continue reading Big Tech Fights Antitrust Bill as Congress Moves Toward Vote

Apple unveiled a slew of new tech at WWDC 2022, previewing macOS Ventura, iOS 16, iPadOS 16, watchOS 9, the next MacBook Air with new M2 chip, the Apple Pay Later service, password updates, new security features and more. Propelled by the tagline “Personal is powerful,” iOS 16 is crafted around helping customers create individual experiences, with ways to customize the Lock Screen, organize desktops and optimize video calls. The Stage Manager feature of macOS 13 Ventura allows easier multitasking and promises updates to improve Spotlight and Apple Mail. Safari is substituting “passkeys” for passwords, allowing users to login to websites using their iPhones or Macs. Continue reading WWDC: Apple Unveils macOS Ventura, iOS 16, MacBook Air

Direct-to-consumer startups that previously relied mainly on Facebook and Instagram to reach customers continue to adapt strategies more than a year after Apple’s privacy policy revisions forced massive change on the digital advertising sector. Brands that were marketing before Apple’s privacy changes took effect last year had an opportunity to build customer bases using the uniquely specific targeting opportunities once offered by social media. Newer entities, however, are struggling to get a toehold as they search for comparable tools, looking well beyond the traditional social platforms. Continue reading Direct-to-Consumer Marketers Seek Social Media Alternatives