By
Paula ParisiOctober 7, 2024
Having demonstrated how advertisements in its AI Overviews would work back in May at its Google Marketing Live event, the search giant is now adding the feature for U.S. mobile users and plans to include Google Lens shopping ads “above and alongside visual search results by the end of the year.” “The ways people ask questions today have expanded beyond the search box,” notes Google, explaining the move as a response to that evolution, as artificial intelligence technology has helped consumers use their voice and cameras “to explore the world around them.” Continue reading Google Serving Ads in AI Overviews and Lens Search Results
By
Paula ParisiOctober 7, 2024
Pinterest is unveiling AI and automation tools to support advertising campaigns on the platform. At its annual Pinterest Presents global advertiser summit the social platform known for inspiration boards and shopping unveiled a generative background feature for its Pinterest Performance+ suite, allowing advertisers to replace flat backgrounds with “lifestyle imagery” using AI. Launched earlier this year, Pinterest says Performance+ lets advertisers create campaigns in about half the time and is already producing positive results. Now it is rolling out improvements to the feature in time for the holiday shopping season. Continue reading Gen AI Among Pinterest Performance+ Advertising Upgrades
By
Paula ParisiOctober 7, 2024
Beginning October 15, YouTube Shorts will extend its maximum length to 3 minutes. The move competitively positions the Google unit against TikTok, which allows for videos of up to 10 minutes when recording, or an hour when uploading. Regular YouTube accommodates videos of up to 12 hours for verified accounts and 15 minutes for unverified accounts, whether live or uploaded. But in terms of marketing focus, the current attention is on short-form video. YouTube is also updating the Shorts player, adding templates, and introducing a Shorts trends page for mobile. Continue reading YouTube Updates Shorts Player, Extends Length to 3 Minutes
By
Paula ParisiOctober 4, 2024
Intel has released the second iteration of AI Playground, an app it debuted this summer as “a user-friendly AI starter app” designed to simplify artificial intelligence on Intel AI PCs. This latest version works with the new line of Intel Core Ultra 200V series processors, designed for AI under the codename Lunar Lake. The idea is to help those using Intel PCs get comfortable using AI functionality without any special account, or even an Internet connection. Intel also launched two new artificial intelligence chips, the Xeon 6 CPU and Gaudi 3 AI accelerator. Continue reading Intel Updates AI Playground App and Launches New AI Chips
By
Paula ParisiOctober 4, 2024
Nvidia has unveiled the NVLM 1.0 family of multimodal LLMs, a powerful open-source AI that the company says performs comparably to proprietary systems from OpenAI and Google. Led by NVLM-D-72B, with 72 billion parameters, Nvidia’s new entry in the AI race achieved what the company describes as “state-of-the-art results on vision-language tasks, rivaling the leading proprietary models (e.g., GPT-4o) and open-access models.” Nvidia has made the model weights publicly available and says it will also be releasing the training code, a break from the closed approach of OpenAI, Anthropic and Google. Continue reading Nvidia Releases Open-Source Frontier-Class Multimodal LLMs
By
Paula ParisiOctober 4, 2024
Microsoft announced that its Copilot AI assistant has received a major overhaul, gaining voice and vision capabilities. Copilot also now has a virtual news reader mode to present headlines, as well as the ability to see what you see and to interact in a more conversational manner. Before a general release, these tools will be trialed among a subset of Copilot Pro users “to gather feedback” and make them “better and safer.” Microsoft AI Executive VP and CEO Mustafa Suleyman says the changes herald “a calmer, more helpful and supportive era of technology, quite unlike anything we’ve seen before.” Continue reading Microsoft’s Copilot AI Assistant Update Adds Voice and Vision
By
Paula ParisiOctober 3, 2024
OpenAI unveiled major updates at its DevDay conference with the focus largely on making AI more accessible, efficient and affordable. Included were four innovations: Vision Fine-Tuning in the API, Model Distillation, Prompt Caching and the public beta of Realtime API. The approach underscores OpenAI’s effort to empower its developer ecosystem even as it continues to compete for end-users in the enterprise space. The Realtime API gives developers the option of building “nearly real-time” speech-to-speech app experiences, selecting from among six OpenAI voices. Vision Fine-Tuning for GPT-4o enables customization of the model’s visual understanding of images and text. Continue reading OpenAI Showcases Latest Updates for Voice, Picture and More
By
Paula ParisiOctober 3, 2024
Accenture is forming an internal Nvidia Business Group staffed with 30,000 global employees trained to help clients “reinvent processes and scale enterprise AI adoption with AI agents,” the consulting firm announced. Accenture will also use its AI Refinery platform to help companies customize AI models and agents using the full Nvidia AI stack including AI Foundry, AI Enterprise and Omniverse. “With generative AI demand driving $3 billion in Accenture bookings in its recently closed fiscal year, the new group will help clients lay the foundation for agentic AI functionality,” Accenture said. Continue reading Accenture Has Plans for Scaling Enterprise AI with Nvidia Unit
By
Paula ParisiOctober 3, 2024
Reuters and CNN are among the global news services that will be charging those who want access to their digital content beyond a free quota. Reuters plans to add $1 per week pricing in the U.S., Canada and parts of Europe in the weeks ahead, while CNN is beginning to ask visitors for $4 a month or $30 per year. Vox Media’s popular tech publication The Verge is also said to be considering subscription fees. The outlets are pursuing digital monetization strategies as ad-supported models are increasingly challenging for those who aren’t Google, Meta or Amazon. Continue reading CNN, Reuters Roll Out Consumer Subscriptions and Paywalls
By
Paula ParisiOctober 2, 2024
AI startup Liquid, founded by alums of MIT’s Computer Science and Artificial Intelligence Laboratory (CSAIL), has released its first models. Called Liquid Foundation Models, or LFMs, the multimodal family approaches “intelligence” differently than the pre-trained transformer models that dominate the field. Instead, the LFMs take a path of “first principles,” which MIT describes as “the same way engineers build engines, cars, and airplanes,” explaining that the models are large neural networks with computational units “steeped in theories of dynamic systems, signal processing and numeric linear algebra.” Continue reading MIT Spinoff Liquid Eschews GPTs for Its Fluid Approach to AI
By
Paula ParisiOctober 2, 2024
Snap Inc. is leveraging its relationship with Google Cloud to use Gemini for powering generative AI experiences within Snapchat’s My AI chatbot. The multimodal capabilities of Gemini on Vertex AI will greatly increase the My AI chatbot’s ability to understand and operate across different types of information such as text, audio, image, video and code. Snapchatters can use My AI to take advantage of Google Lens-like features, including asking the chatbot “to translate a photo of a street sign while traveling abroad, or take a video of different snack offerings to ask which one is the healthiest option.” Continue reading Snapchat: My AI Goes Multimodal with Google Cloud, Gemini
By
Paula ParisiOctober 2, 2024
TikTok is updating its Live subscription offering, renaming the monetization offering simply “Subscription,” opening it up to eligible non-Live creators in regions including the U.S., Japan, Brazil, France, the UK and Germany. Like the third-party subscription platform Patreon, TikTok’s Subscription allows fans to pay creators for exclusive content and other perks. In participating regions, creators can offer fans monthly subscriptions at three price tiers, each with its own parameters and perks. TikTok launched Live subscriptions in 2022 and announced in March that it would be revamping the feature to allow more users to monetize. Continue reading New TikTok Live Subscriptions Help More Creators Monetize
By
Paula ParisiOctober 1, 2024
DirecTV has entered into a definitive agreement to acquire the Dish Network from EchoStar, realizing a long-time goal. The deal sees DirecTV paying Dish Network $1 for video distribution assets including Dish and Sling TV, and taking on $9.75 billion of Dish’s $20 billion in debt. The agreement does not include EchoStar’s wireless spectrum investments. Concurrently, AT&T has agreed to sell its 70 percent DirecTV stake to private equity firm TPG, which holds the other 30 percent. That deal is valued at $7.6 billion and is not contingent on the Dish acquisition, which is expected to close in Q4 2025. Combined, DirecTV and Dish will serve more than 18 million customers. Continue reading EchoStar Agrees to Sell Dish Network, Sling to Rival DirecTV
By
Paula ParisiOctober 1, 2024
The Allen Institute for AI (also known as Ai2, founded by Paul Allen and led by Ali Farhadi) has launched Molmo, a family of four open-source multimodal models. While advanced models “can perceive the world and communicate with us, Molmo goes beyond that to enable one to act in their worlds, unlocking a whole new generation of capabilities, everything from sophisticated web agents to robotics,” according to Ai2. On some third-party benchmark tests, Molmo’s 72 billion parameter model outperforms other open AI offerings and “performs favorably” against proprietary rivals like OpenAI’s GPT-4o, Google’s Gemini 1.5 and Anthropic’s Claude 3.5 Sonnet, Ai2 says. Continue reading Allen Institute Announces Vision-Optimized Molmo AI Models
By
Paula ParisiOctober 1, 2024
Google has updated its AI assistant, NotebookLM, allowing the AI note-taking and research tool to find summaries of audio files and YouTube videos. First released at the Google I/O developer conference in 2023, NotebookLM even creates sharable AI-generated audio discussions and podcasts. It allows users to upload file formats including PDFs, Google Docs, Google Slides and websites. The items, including text, can be stored in shareable “notebooks,” organizing material in a central location, and users can ask Google’s Gemini AI questions about the notebook material. Initially embraced by students and educators, it has become equally popular among business users. Continue reading Google Unveils New Updates to Its AI-Powered NotebookLM