The most successful brands on Facebook are not necessarily the ones that simply have the most “likes,” according to the Relationship Quality Index (RQI) developed by Fathom Analytics, a subsidiary of social media analytics firm MotiveQuest.
The RQI ranking weighs factors such as number of fans, user engagement (“how often they post on or interact with pages”), emotional quality (“how much and how positive emotion is expressed on comments”) and momentum (“based on how quickly they’ve been acquiring fans lately”).
To measure emotion, “MotiveQuest initially provided a semantic analysis system used by the Department of Homeland Security to track and monitor sentiment on the Web,” reports Ad Age. “It has evolved into a tool for ascertaining how likely someone is to be loyal to Dove vs. Olay, for example, than how likely someone is to strap on an explosive vest.”
YouTube and MTV currently top the Facebook RQI ratings, followed by Coca-Cola, Starbucks, Disney, Walmart, Red Bull, PlayStation and iTunes. See the Ad Age post for the top 25 brands.
PayPal chief Scott Thompson has been named the new CEO of Yahoo, effective January 9.
Thompson will be Yahoo’s fourth CEO in less than five years.
Interim CEO Tim Morse, who temporarily replaced Carol Bartz in September, will return to his previous post as chief financial officer.
“Thompson certainly has his work cut out for him,” suggests Digital Trends. “Although Yahoo boasts more than 700 million users — making it one of the most highly-trafficked services on the Internet — the company’s stock has essentially flatlined since Microsoft’s abortive hostile takeover attempt back in 2008.”
Thompson has indicated his first orders of business will include meeting with sales teams and regional leaders to gain a better sense of what publishers and advertisers expect from the company. He also plans to “ramp up on Yahoo’s products and services.”
Westinghouse has revealed its line of TVs to be displayed at CES next week.
“As promised, it’s packing a few LED lit models including the 70-inch UW70 and 55-inch EW55 models, packing standard 1080p, 120Hz refresh rate spec sheets,” reports Engadget.
According to the company press release: “The sets, which offer three HDMI, one component and one VGA input, feature options like 3D noise reduction, inverse 3:2 pulldown for film-based content and three-way selectable color temperature.”
The release further explains “Westinghouse will debut four new CCFL-based sets at CES including the generously sized 50-inch CW50 series, the 38.5-inch CW39 series and the 37-inch CW37 series.”
The company will premiere its first slim-bezel HDTV model, a “46-inch UW46 series…that makes sure there’s very little frame around your picture,” indicates Engadget.
Westinghouse is also “jumping on the soundbar trend” with the WSB-N20BW with Bluetooth support. Additionally, the company will display a few mid-range sets and a 3D model.
“Hackers are looking to circumvent Internet censorship laws like the proposed Stop Online Piracy Act in the U.S. by building their own, satellite-based Internet,” reports ReadWriteWeb.
The idea may not be as far-fetched as it sounds, suggests the article. Some hobbyists have already launched satellites (for a short time) by balloons, which makes them difficult to track. However, funding may prove the biggest obstacle.
“The Hackerspace Global Grid was outlined recently at the Chaos Communication Congress in Berlin,” explains ReadWriteWeb. “If the scheme gets off the ground, the collective would develop a network of ground stations that would link to the satellites and allow terrestrial-bound users to log into an Internet that would be free of regulation.”
“The first goal is an uncensorable Internet in space. Let’s take the Internet out of the control of terrestrial entities,” proposes hacker activist Nick Farr.
PCWorld offers its take on what will be the hot trends at CES next week in Las Vegas.
“In 2011, it was all about Android tablets; in 2010, 3D televisions and e-readers dominated the show; and in 2009, netbooks were a big topic. So what does 2012 promise?” The following are some highlights from the anticipated trends.
OLED: “LG’s new TV has a 55-inch display, 0.16-inch depth, weighs 16.5 pounds, and promises a response time that is less than 0.0001 milliseconds.”
Ultrabooks: “Intel introduced the concept of Ultrabooks — laptops with slim designs, solid state drives, and longer battery life — in May. But the real onslaught of these MacBook Air competitors is expected at CES, with as many as 30 to 50 Ultrabooks making their debut.”
Quad-Core Phones: “Get ready for blazing fast smartphones loaded with quad-core processors, such as Nvidia’s Tegra 3 and Qualcomm’s Snapdragon S4.”
4K: “LG plans to show off an 84-inch 4K 3D HDTV with Internet connectivity. Toshiba is also working on a 4K 3D display, so perhaps we may see more than one 4K set.”
Ice Cream Sandwich: “Unlike 2011, where the Motorola Xoom was the only device running Google’s tablet-specific version of Android (Honeycomb), ICS is already available to any manufacturer who wants it. Electronics maker Coby plans to debut four ICS tablets at CES, and it’s a good bet other tablet makers will follow suit.”
PCWorld will have a dedicated page for CES coverage.
PCMag.com provides its CES expectations in regards to the cell phone market.
“The key overall trends we’ll see on the high end will be Android 4.0 Ice Cream Sandwich, 720p screens, and 4G LTE,” predicts Sascha Segan, lead analyst for PCMag Mobile. “I’ll be happy if 3D phones go the way of projector-phones, back into the realm of momentary fads.”
AT&T is expected to unveil a post-merger LTE buildout strategy. “Will they stick to their plan of only covering 80 percent of the country with LTE?” asks Segan. “T-Mobile hasn’t planned a press conference yet, but they’ll be having meetings to explain what they’re doing with their juicy $4 billion breakup package from Big Blue.”
AT&T may announce a Nokia Lumia Windows phone, while BGR suggests HTC will demo an LTE Windows phone.
Prediction for Sprint: “A powerful HTC phone — maybe one of HTC’s first quad-core phones — could help calm the worries around Sprint’s upcoming transition from WiMAX to LTE for its 4G network.”
“Samsung is likely to save its Galaxy S III for Mobile World Congress in February; ditto LG for the latest chapter in its Optimus line. While CES is sure to bring some appetizingly tasty handheld devices, I suspect the main courses will be served up later, at mobile-only MWC,” suggests Segan.
Fuel cell chargers for consumer electronics may finally reach mainstream adoption. Swedish manufacturer myFC plans to distribute POWERTREKK in Europe and the U.S. this spring.
“Two recently published patent applications also indicate that Apple is investigating similar technology for its portable computing devices,” reports Forbes.
Michael Lefenfeld, chief exec of New York-based SiGNa Chemistry, the company responsible for the cartridges in POWERTREKK’s fuel cells, claims the cells “will cost less than a 4-pack of AA batteries.”
A tablespoon of water starts POWERTREKK’s portable fuel cell, which charges any USB device. The hybridized fuel cell system recharges the existing batteries of gadgets rather than replacing them.
An iPhone, for example, can be charged in an hour and a half. The device should be ideal for outdoor enthusiasts; it can also be brought onto a plane.
The team at Engadget has compiled an interesting list and summary of key events regarding CE devices and services from the past year.
“In an industry that changes minute by minute, a year’s worth of news is a lot to digest. We combed our archives in an attempt to drown out the noise and came up with a short list of the stories that made 2011,” explains the post.
Product highlights include: Verizon iPhone 4 launch shatters records (February 4), Apple announces the $499 iPad 2 with 1GHz dual-core A5 chip (March 2), Nintendo introduces Wii U at E3 (June 7), Sony’s NEX-7 becomes first APS-C camera with a 24.3 megapixel sensor (August 24), Amazon launches $199 Kindle Fire (September 28), Apple’s iPhone 4S introduces Siri voice command (October 4) and ASUS Eee Pad Transformer Prime with Google’s Ice Cream Sandwich is the first-ever quad-core tablet (November 9).
Additional news highlights: IBM’s million-dollar Watson competes with humans on “Jeopardy” (February 16), Microsoft announces plans to acquire Skype for $8.5 billion (May 10), NFC-based mobile payment system Google Wallet is introduced (May 26), Steve Jobs outlines iCloud and iTunes Match at WWDC (June 6), Google+ sparks social network competition (June 28), Netflix announces it will split its service in two with DVD-only and streaming-only plans (July 12), the world mourns the loss of Steve Jobs (October 5) and Adobe says it will axe Flash Player for mobile and “aggressively contribute” to HTML5 (November 9).
Wolfgang Gruener, writing for tech blog Tom’s Hardware, selects five of the most interesting patent concepts from the past 12 months (only one of which has been granted thus far by the U.S. Patent and Trademark Office).
Microsoft patent application for Body Scan: “This patent application hints that a future Kinect will eliminate the need for a user to create an avatar. Kinect may recreate you on the screen and integrate you even more deeply in game play and entertainment applications than you can experience today.”
Apple patent application for Walk-Up Printing without Drivers: “Imagine a world in which you wouldn’t have to worry about drivers anymore; you can simply walk up to a printer and print a document.”
IBM patent application for Multi-Petascale Highly Efficient Parallel Supercomputer: “IBM said that more than 100 Petaflops will be possible with 1,024 compute node ASICS in 512 racks, representing a total of 524,288 16-core PowerPC A2 CPUs.”
Microsoft patent application for Fast Machine Booting Through Streaming Storage: “I consider this as one of the most significant computer software patents filed this year. Microsoft does not just target this technology at enterprises; it aims it at every conceivable computing device.”
Google patent for Transitioning a Mixed-Mode Vehicle to Autonomous Mode: “The patent received quite a bit of coverage as it is a key document securing a phase of autonomous driving. Specifically, the document describes the moment in which a hybrid-mode car switches from a human driver to autonomous drive.”
Photos of the upcoming ASUS 7-inch Eee Memo Pad have leaked, reports Engadget via Notebook Italia.
“We’re told that it’ll ship with a 1.2GHz dual-core Snapdragon processor, 16GB to 64GB of internal storage space, built-in 3G, Wi-Fi and a 1,280 x 800 screen resolution, and it’s apt to be revisited at CES 2012 before launching as an Asia-only product later in the year,” according to Engadget.
Additional reports suggest there is also a 3D version.
“We also remember Asus Padfone, a device that combines the power of a 4.3-inch Android smartphone with those of a 10-inch tablet,” adds Notebook Italia. “Previewed at Computex 2011, Padfone should officially debut on the market in February 2012, although currently there is no official confirmation on dates.”
The Eee Memo Pad is expected to be unveiled at CES next week, but it remains to be seen which version of Android it runs on.
Gizmon has designed a “stylish iPhone accessory that brings an old school look to the modern smartphone,” reports Digital Trends.
“Built with 32 different polycarbonate parts, the iPhone is enclosed in a case that’s somewhat similar in design to the recently released Fujifilm X100 or classic Leicas,” suggests the post.
Included: optical viewfinder, shutter button, micro hot shoe for external flash and mock lens with a mirror for self-portraits. “There’s also two strap holes on the camera case to wear the iPhone around the neck like an actual camera.”
The conversion mount allows for use of “fisheye lens, telephoto lens, wide angle lens, macro lens and a variety of filters.”
Zynga chief technology officer Cadir Lee provides a guest post to CNET, detailing his four predictions for 2012.
Lee expects that more games will be written in HTML5 and says mobile payments will become commonplace.
He also suggests e-books will embrace streaming technology and more big sites will switch to HTTPS for secure browsing.
On the recent launch of browser-based Zynga games: “Developed using HTML5, the games deliver faster load times, smoother game-play and near-immediate responses to player actions — all within a mobile browser. We’ve also released open source tools to help make games in HTML5 possible.”
On mobile payments: “Square and Google Wallet are just the beginning. We’re seeing it already in games, and also at the local level in San Francisco: big chains like McDonald’s and Subway are among the first to join the growing leagues of local food trucks and eateries using mobile payment systems, which are arguably more secure than traditional pin-driven payment methods.”
Nielsen released its “Tops of 2011” lists the end of December and, not surprisingly, Google and Facebook are ranked as the top two U.S. Web brands.
“Over on the smartphone side, Apple came out on top with a 29 percent marketshare in data pulled from August to October 2011, followed by HTC,” reports Engadget. “Despite a fairly tough year, RIM managed the number three spot.”
“Nielsen reviewed the top online destinations, social media sites, and smartphone devices. Google was the most-visited U.S. Web brand, while Facebook held its lead among social networks and blogs. Smartphones were popular in 2011, making up the majority of new phone purchases with Apple as the top smartphone manufacturer and Android as the leading OS,” according to the report.
Top U.S. Social Networks & Blogs: Facebook, Blogger, Twitter, WordPress, MySpace, LinkedIn, Tumblr, Google+, Yahoo! Pulse and Six Apart TypePad.
Top U.S. Online Destinations for Video: YouTube, VEVO, Facebook, Yahoo!, MSN/WindowsLive/Bing, AOL Media Network, Hulu, The CollegeHumor Network, CNN Digital Network and Netflix.
Reporters from The Verge recently toured Microsoft’s Building 99, where the company conducts much of its most compelling research.
In this report, we get a glimpse into Kinect Fusion and Lightspace — “two technologies that bridge the physical and virtual worlds with sensors and imaging.”
“Kinect Fusion is a system that uses the Kinect’s sensors to create an interactive, real-time 3D model of the environment,” explains The Verge. “Microsoft’s Kevin Schofield is quick to point out that the $150 Kinect sensor can accomplish the same tasks as industrial versions of the technology that cost about $50,000.”
“Lightspace works in the opposite direction: with a combination of depth cameras and projectors, it can create linked interactive screens on different surfaces,” adds the post. A video demo shows “how objects projected on a table can be moved around, re-sized, and even carried to another display using his hands.”
Microsoft Labs has 850 researchers dedicated to 3D capture and real-time modeling. Don’t miss the video.
Awareness Networks recently published insights from a collection of marketing leaders as part of its 2012 Social Marketing and New Media Predictions report.
The 28 page report examines how leading social marketing thinkers see the landscape evolving. One of the key problems is separating having a social media presence from having a social media strategy.
Brian Solis of the Altimeter Group chimes in on some of the key points…
On the evolution of Social Business: “Companies of all sizes will need to transform their business and existing infrastructure, and reverse engineer the impact of business objectives and metrics. Businesses will have to embrace all of the disruptive elements, such as mobile and social technology, in a new, cohesive organization that is focused outward and inward.”
On the concept of Big Data: “No organization, no matter how large or small, is ready for big data from a process, collaboration and innovation perspective. Business Intelligence (BI) is still siloed. In marketing, insights usually are still driven by community managers. Companies will need to centralize BI to feed every aspect of the business — marketing, product, innovation and customer service.”
On the future challenges for marketers: “Recognizing that they are part of the problem. Today, much of what we see is still traditional marketing disguised as social media. It’s still 1-to-many. And, by default, they have created a marketing silo in their organizations. Marketers need to connect the entire organization and put everyone to work for marketing. We need to move to an era of 1-to-1-to-many.”