In a blog post this week, Facebook VP of core ads Mark Rabkin discusses “Video Advertising in the Mobile Age” and includes some interesting trends in television and social media consumption. While TV remains a powerful medium, people commonly turn to mobile feeds, apps, websites and texting when television no longer holds their attention. Facebook conducted a small study of TV viewers who watched the season premiere of a popular show last fall and found, not surprisingly, that use of Facebook increased during commercial breaks. The post shares tips for creating more effective ads for this audience. Continue reading Facebook Offers Tips for Effective Video Ads in a Mobile Era

Consulting firm PwC predicts a 6.3 percent compound annual growth rate for console video games over the next five years in the U.S., with revenue increasing from $21 billion in 2016 to $28.5 billion in 2021. “That doesn’t include PC games microtransaction revenue, which is expected to grow from $3 billion in 2016 to $4.2 billion in 2021,” reports VentureBeat. PwC also predicts social and casual games will surpass console games this year. Meanwhile, the PwC forecast points to significantly faster growth rates for virtual reality and eSports in the U.S. Continue reading PwC Forecast Points to Growth in Gaming, VR and eSports

The ETC@USC’s Phil Lelyveld gave a presentation on the dark side of AR at Augmented World Expo in Santa Clara on Friday. His goal was to raise awareness of some fundamental issues now, before there is resistance to change from established AR and VR business models. Phil began by describing how the AR and VR landscape is integrally linked to the Internet of Things (it feeds data to the AR/VR experience), artificial intelligence (it will shape the end-user experience and avatar behavior), and to a lesser degree, robotics (the relatable face of the AI). Continue reading Augmented World Expo: ETC Presents the Dark Side of AR

Apple’s annual Worldwide Developers Conference kicked off yesterday in San Jose, California. During his keynote, CEO Tim Cook noted that 5,300 developers from 75 countries were attending this year’s conference. Among the more noteworthy announcements, Apple shared information regarding its High Sierra macOS update; iOS 11 with improved Siri (including language translation), iMessage features, and Core ML to make machine learning easier; a new 10.5-inch iPad Pro (starting at $649, available next week); a beefed-up iMac Pro; a completely redesigned App Store; and an Echo-like smart speaker called HomePod (shipping in December for $349). Continue reading WWDC: Apple Unveils Product Updates and New HomePod

Kleiner Perkins Caufield & Byers partner Mary Meeker delivered her annual Internet trends report at last week’s Code Conference in California. This year’s presentation featured 355 slides and a new section on healthcare. Among the key takeaways: global Internet users reached 3.4 billion in 2016 (46 percent of the world’s population, more than double the number from 2009); digital advertising jumped 22 percent to $73 billion; worldwide smartphone growth is slowing; China is the new leading market for interactive gaming; Apple, Alphabet, Amazon and Facebook are collectively worth $2.4 trillion, while seven of the next 16 top tech firms are Chinese companies such as Alibaba and Tencent. Continue reading Mary Meeker Delivers Her Annual State of the Internet Report

Under a three-year deal with Major League Baseball, Intel plans to live-stream one free out-of-market game each Tuesday in virtual reality. Starting next week, the games, on-demand replays and post-game highlights will be made available via the Intel True VR app on Samsung Gear VR headsets. The “Intel True VR Game of the Week” will provide baseball fans with the option of viewing a produced VR broadcast or selecting angles from up to four cameras. The experience will also feature exclusive commentary and live player and team stats. Continue reading Intel Plans to Live-Stream Free MLB Games in Virtual Reality

Samsung is looking to expand virtual reality applications beyond gaming to the world of broader entertainment and, hopefully, mainstream adoption. A few months after unveiling its updated Gear VR headset, the company announced plans for live VR broadcasts from UFC (Ultimate Fighting Championship), the X Games and Live Nation. Samsung will debut VR Live Pass by broadcasting the UFC Featherweight Championship bout between José Aldo and Max Holloway on June 3 from Rio de Janeiro. VR Live Pass will then offer the X Games from Minneapolis July 13–16 and a major concert performance from Live Nation in August. Continue reading Samsung Schedules Live VR Broadcasts of Sports and Music

Twitter has announced its latest live streaming partnership. Marking the first time the company has teamed up with the BBC for streaming video, the deal will focus on the BBC’s U.K. election coverage. “The deal specifically involves five BBC election specials, including debates and election night results, among others,” reports TechCrunch. “The video coverage will be available in the Twitter application on both mobile and web, and will include live tweets that reference related hashtags.” Twitter previously “partnered with Bloomberg to live stream the [U.S.] presidential debates ahead of the November 2016 election.” Twitter already has live streaming deals with BuzzFeed, Live Nation, Viacom, sports leagues and others. Continue reading Twitter and BBC Team to Live-Stream U.K. Election Specials

According to new research figures, TV still holds the top spot in tech devices. The Consumer Technology Association reports that 96 percent of U.S. homes have at least one television, while 80 percent have a smartphone. However, the total number of TV sets — 308 million — was down 3 percent, while the number of homes with smartphones jumped six percent over the previous year. DVD/Blu-ray players dropped 7 percentage points and relinquished the No. 2 spot to smartphones. Not surprisingly, the majority of most popular tech devices are products that feature screens. Meanwhile, ABI Research predicts that HDR TV shipments will reach 245 million units in 2022. Continue reading TV Holds Top Spot, While Smartphone Adoption On the Rise

According to Nielsen, U.S. consumers may be cutting the pay-TV cord, but they are still using their televisions. “The measurement firm found that 92 percent of all viewing among U.S. adults (those 18 and older) still takes place on the TV screen,” reports TechCrunch. The Q4 2016 data “compares TV screen-based viewing to viewing on PCs, tablets, smartphones, and other TV-connected devices like game consoles and streaming players such as the Apple TV, Chromecast, Roku and others.” Time viewing content on TV represented 82.1 percent, while time using TV-connected devices accounted for 10.2 percent. Continue reading Nielsen Research Suggests Consumers Still Using Their TVs

Veteran tech journalist Walt Mossberg has been writing a weekly personal technology column since 1991, first at The Wall Street Journal, and then at The Verge (for which he serves as executive editor) and Recode (where he is co-founder and editor-at-large). As he retires his weekly column, Mossberg takes one more look at how consumer tech has evolved over the last three decades, “and what we can expect next.” Specifically, he addresses “The Disappearing Computer” as we enter a new world of ambient computing, in which personal computers start to fade into the background. Continue reading Mossberg Retires Weekly Column, Talks Ambient Computing

HTC, maker of the popular Vive VR headset, has developed a mobile-only virtual reality headset named Link specifically for use with the HTC U11 flagship smartphone. “It’s important to note here that this isn’t a Vive-branded handset,” reports Ubergizmo. “HTC is marketing the new headset under its own brand.” It has “six degrees of freedom tracking, which is a first for smartphone-based VR headsets.” The device supports USB-C connectivity and features “two built-in [1080 x 1200] LCD panels with a 90Hz refresh rate and 110 degree field of view.” HTC Link is launching first in Japan. No word yet on pricing or availability for other markets. Continue reading HTC Develops a Mobile VR Headset For Its U11 Smartphone

Verizon announced the release of its $200 integrated smart home control interface and Wi-Fi hot spot called SmartHub. Designed for managing your connected devices, SmartHub features its own dedicated LTE line, which enables connectivity to a variety of devices, including phones and laptops. SmartHub also supports an HD Voice feature for making calls over the Verizon network, and “has its own battery, which means it maintains your home phone and Internet connection in the event of a power outage,” explains Android Police. “It’s not clear if there will be special data plans for the SmartHub,” and a full list of the devices that work with SmartHub has yet to be unveiled, although Verizon did reference Nest and Kwikset. Continue reading Verizon Intros LTE SmartHub to Manage Connected Devices

Twitter updated its Apple TV app this week, adding support for Periscope’s Global Map and the option of viewing live 360-degree videos. Apple TV owners can now “use the Siri remote to move around the video to view its content from different angles,” reports TechCrunch. Twitter’s TV applications are also available on Fire TV, Roku and Xbox One, with the intent of featuring Twitter’s live video shows, “including those from the WNBA, BuzzFeed, Viacom, Live Nation, and others.” In addition to Twitter’s new premium video, user-generated content is regularly streamed through tweets and the Periscope app. Continue reading Twitter Debuts First Apple TV App to Support Live 360 Video

As another example of the significant advances we have been following in artificial intelligence and deep learning, Chinese search giant Baidu has introduced Deep Voice 2, the second iteration of its compelling text-to-speech system. The company introduced Deep Voice just three months ago, with the ability to produce speech “in near real time” that was “nearly indistinguishable from an actual human voice,” according to The Verge. While the first system was limited to learning one voice at a time, “and required many hours of audio or more from which to build a sample,” the updated version “can learn the nuances of a person’s voice with just half an hour of audio, and a single system can learn to imitate hundreds of different speakers.” Continue reading Text-to-Speech System Quickly Mimics Hundreds of Accents