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ETCentricFebruary 16, 2017
Yahoo has issued another warning that users’ personal data may have been compromised. In addition to the malicious activity reported in December that involved more than 1 billion user accounts in 2013-2014, following the September report regarding a separate theft of 500 million records, the Internet company is now notifying users that additional accounts were compromised between 2015 and 2016. “The stolen data included email addresses, birth dates and answers to security questions,” reports CNBC. The hacks involved “the use of ‘forged cookies’ — strings of data which are used across the Web and can sometimes allow people to access online accounts without re-entering their passwords.” Continue reading Yahoo Warns Users: Hackers Forged Cookies to Access Data
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Rob ScottFebruary 14, 2017
The FCC’s wireless spectrum auction has concluded, generating $19.6 billion in total bids, less than many analysts’ expectations but still “an amazing success,” according to former FCC chair Julius Genachowski, who said the auction will lead to additional investment and innovation. AT&T, Comcast, Dish Network, T-Mobile and Verizon were among the 62 bidders who made upfront payments last year. More than $10 billion of the money raised will go to broadcasters that opted to relinquish spectrum rights, more than $6 billion to the federal deficit, and up to $1.75 billion to broadcaster costs for changing channels. Continue reading FCC Wireless Spectrum Auction Bidding Closes at $19.6 Billion
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ETCentricFebruary 13, 2017
FCC chair Ajit Pai recommends Congress include expanded broadband Internet service in upcoming infrastructure legislation. “The one consistent message I hear is that there is a thirst for better, faster, cheaper Internet access… I think members of Congress get that as well,” he said. Pai’s broadband deployment agenda “is aimed at encouraging telecommunications firms to make high-speed Internet service more widely available in hard-to-serve areas,” reports The Wall Street Journal. “President Donald Trump has indicated he wants an infrastructure initiative worth as much as $1 trillion to improve the nation’s roads, bridges and other physical assets, which would require legislation and, potentially, a way to pay for it.” Continue reading New FCC Chairman Calls for Expansion of High-Speed Internet
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ETCentricFebruary 10, 2017
According to Cisco’s latest Mobile Visual Networking Index forecast, live video streaming via mobile devices is expected to grow by 39 times over the next five years (good news for Facebook, Twitter and others currently investing in live video). The study indicates that global live video streaming on mobile represented 52 petabytes of data last year, a figure projected to reach 2.02 exabytes by 2021. Interestingly, that will still only represent about 5 percent of all mobile traffic. “Cisco also predicted that mobile data traffic will grow to represent 20 percent of all Internet traffic in 2021, up from just 8 percent in 2016,” reports Variety. “By 2021, there will be 12 billion mobile devices in use, compared to 8 billion last year.” Continue reading Cisco Study: Live Video via Mobile to Experience Major Growth
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Rob ScottFebruary 9, 2017
Yesterday we reported that Venice-based Snap Inc. — owner of the Snapchat app — had signed a 5-year deal for Google Cloud services valued at $2 billion. A revised version of its S-1 IPO filing, made public this morning, indicates that Snap is also planning to spend up to $1 billion on cloud support from Amazon Web Services. The deal was originally signed in 2016 and amended this week. According to Snap, it provides “redundant infrastructure support of our business operations,” and may lead the company toward investing in its “own infrastructure to better serve our customers.” Continue reading Snap to Spend $1B on Amazon Cloud Services Over 5 Years
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ETCentricFebruary 9, 2017
During a conference call yesterday with analysts detailing HBO’s strong 2016 earnings, Time Warner CEO Jeff Bewkes announced that the cable network’s standalone streaming service HBO Now, which launched in April 2015, has officially surpassed the 2 million domestic subscriber mark. “Wall Street has been keenly attuned to the pace of subscriber growth for HBO Now as a bellwether of how major media giants will evolve their businesses in the digital era,” reports Variety. The service is vital to Time Warner since “HBO is in the midst of carriage renewal deals with major MVPDs, including the two largest cable operators, Comcast and Charter Communications.” Time Warner is also looking to merge with AT&T, parent of DirecTV. Continue reading HBO Now Service Has More Than 2 Million Subscribers in U.S.
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Rob ScottFebruary 8, 2017
This year’s Super Bowl made a major splash on a number of fronts. It marked the NFL’s first overtime game in Super Bowl history, a fifth ring for New England Patriots quarterback Tom Brady, a historic fourth quarter comeback, the first time a squadron of drones were featured during the halftime show, some impressive overall ratings, and a collection of ads that focused on social issues such as gender equality, ethnic diversity and immigration. The game delivered Fox an average viewership of 111.3 million, making it one of the top-five most-watched Super Bowls. Nielsen notes the broadcast generated a 45.3 household rating, while 70 percent of U.S. households turned in. Continue reading Historic Super Bowl Marks Firsts and Generates Social Activity
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ETCentricFebruary 7, 2017
The Entertainment Technology Center @ The University of Southern California (ETC) is seeking a project director to oversee its existing Production in the Cloud initiative, as well as develop and lead new initiatives in the media & entertainment space. The project director will work with studio executives and key technology and services providers to advance production methodology for creative content and delivery. The position is a 50 percent project consultancy. The full job description is available on ETCentric. Interested candidates should contact Edie Meadows at ETC. Continue reading ETC Seeks Project Director for Production in the Cloud Initiative
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ETCentricFebruary 6, 2017
Facebook’s Lumos computer vision platform, which was originally created to help visually impaired members of the social network’s community, is now being used for a more sophisticated image search. It allows users to find images on Facebook via key words that describe content, rather than a search that is limited to tags and captions. “Facebook trained an ever-fashionable deep neural network on tens of millions of photos,” explains TechCrunch. “The model essentially matches search descriptors to features pulled from photos” and “ranks its output using information from both the images and the original search.” Facebook may apply the tech to videos in the future and potentially raise the bar on its targeted ad offerings. Continue reading Artificial Intelligence Now Powers Photo Searches on Facebook
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ETCentricFebruary 3, 2017
A new report from Nielsen notes that Americans 18-34 years of age are less reliant upon social media than some older consumers. “Adults 35 to 49 were found to spend an average of 6 hours 58 minutes a week on social media, compared with 6 hours 19 minutes a week for their younger counterparts,” reports The New York Times. “More predictably, adults 50 and over spent significantly less time on social media, with an average of 4 hours 9 minutes a week on the networks.” Not surprisingly, the report stressed how important smartphones have become to people of all ages. The most popular mobile platforms, in order: Facebook, Instagram, Twitter, Pinterest, LinkedIn, Snapchat. Continue reading Gen X Now More Obsessed with Social Media Than Millennials
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ETCentricFebruary 2, 2017
The Entertainment Technology Center @ The University of Southern California (ETC) is seeking a project director to oversee its existing Production in the Cloud initiative, as well as develop and lead new initiatives in the media & entertainment space. The project director will work with studio executives and key technology and services providers to advance production methodology for creative content and delivery. The position is a 50 percent project consultancy. The full job description is available on ETCentric. Interested candidates should contact Edie Meadows at ETC. Continue reading ETC Seeks Project Director for Production in the Cloud Initiative
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Rob ScottFebruary 2, 2017
Facebook lost its intellectual property lawsuit with video game publisher ZeniMax Media yesterday and was ordered to pay $500 million in damages. ZeniMax had contended that a former employee helped develop the Oculus Rift VR headset with knowledge that he gained while working for the game publisher, and that the company had developed a prototype prior to Facebook acquiring Oculus VR for $2 billion. While Oculus was not found guilty of stealing trade secrets, the jury determined the company was guilty of copyright infringement and violating a confidentiality agreement. An appeal is expected. Continue reading Facebook Loses Oculus IP Lawsuit in $500 Million Jury Verdict
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ETCentricFebruary 1, 2017
Facebook has rolled out an information portal designed to help marketers compare ad performance across digital, television and print campaigns. “The company’s new marketing mix modeling (MMM) tool will let measurement partners gather information directly from Facebook, Instagram and Facebook’s Audience Network on behalf of their clients for cross-channel measurement and planning,” reports Variety. More than 150 advertisers are already using the MMM information, and the company has been working to feed its data “to partners including Nielsen, Neustar MarketShare, Analytic Partners and Marketing Evolution.” Continue reading Facebook Tool Compares Ad Results Across Digital, TV, Print
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Rob ScottFebruary 1, 2017
Amazon is taking the next step in expanding the transportation and delivery side of its e-commerce business, and lessening its reliance on carriers such as FedEx and UPS. The Seattle-based company announced yesterday it plans to build an air cargo hub for its growing fleet of aircraft. The facility, expected to create more than 2,000 jobs, will be located in Hebron, Kentucky at the Cincinnati/Northern Kentucky Airport. According to insiders, Amazon aims to transport and deliver its own packages and eventually branch out to other retailers while competing with traditional carriers. Continue reading Amazon Unveils Plans to Build New Air Cargo Hub in Kentucky
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Rob ScottJanuary 31, 2017
Nielsen is no longer launching its syndicated Total Content Ratings on March 1 as originally planned — and has yet to reveal a new target date for when the data will be publicly released. “We’re going to revisit and reassess at a later date,” said Jessica Hogue, SVP product leadership at Nielsen. The new multi-platform TV metrics were expected to be made available to all clients, including networks, analysts and press, but instead will have a limited commercial release on March 1. The syndicated product is meant to publicly release the results of cross-platform measurements, including those across streaming platforms and mobile devices, for all networks implementing the tech. Continue reading Nielsen Modifies the Wide Release of its Total Content Ratings