BDA Reports $2 Billion in Blu-ray Sales, Expects Future Growth
By Carolyn Giardina
January 11, 2012
January 11, 2012
- The Blu-ray Disc Association (BDA) offered the following 2011 statistics and industry forecast.
- 36 million U.S. households now have Blu-ray, which is roughly a 40 percent increase since 2010. Also, 75 million households now have HDTV.
- Software unit sales grew about one-third in 2011. Blu-ray represents 40.1 percent of disc sales of top 10 selling titles (including combo packs).
- Sales of Blu-ray Discs surpassed $2 billion for the first time.
- There were 31 available 3D titles at the end of 2010, and there were 89 at the end of 2011.
- Projections suggest that by 2013 virtually all Blu-ray players will be 3D capable, and by 2014 more than half of TVs sold will be 3D capable.
- BDA sources of information: FutureSource, DEG and Screen Digest.
- Where to see it: Central Hall 15312
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