Blockbuster Targets Frustrated Netflix Subscribers
By Rob Scott
July 18, 2011
July 18, 2011
- ETCentric recently reported on the backlash to new Netflix subscription rates (see “Nine Video Streaming and Rental Alternatives to Netflix”).
- Most of the nine rental alternatives referenced in the earlier post are currently offering special introductory offers.
- According to this related article however, Blockbuster is now offering a free 30-day trial specifically to disgruntled Netflix customers unhappy with the recent price hike.
- If customers decide to switch, they’ll pay a comparable monthly subscription fee (Blockbuster points out that they offer video games and newer releases than Netflix).
- Blockbuster’s special Netflix promotion runs until September 15.
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