Cable Industry is Fighting Back Against Cord-Cutting Trend
By ETCentric
October 30, 2015
October 30, 2015
While the cable industry is challenged by streaming services and cord cutters, Bloomberg reports that Comcast, Time Warner Cable and Charter Communications “all exceeded analysts’ expectations for their third-quarter video businesses, countering a trend of precipitous decline in traditional pay-TV and reclaiming market share from some telecom carriers and satellite-TV providers.” Cable companies are responding to cord cutters by “offering cheaper bundles of cable, Internet and digital phone service, and Comcast is accelerating its roll-out of a new technology that allows subscribers to watch and store shows and movies on multiple devices.” According to Evercore ISI analysts, skinny bundles “played some part in the quarter’s success.”
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