CES: Hisense Goes Big and AI with New Micro-, Mini-LED TVs

Hisense is going high-end at CES 2025, with two XXL-size TVs that leverage new display technology. For 2025 the company has queued up a 136-inch micro-LED TV and a 116-inch mini-LED TV that uses RGB backlight for improved color. The Chinese company’s 2025 TVs all feature a new Hisense Hi-View AI Engine X processor that the company says is faster than last year’s and uses artificial intelligence to optimize the picture and sound, as well as energy consumption. The models also have built-in ATSC 3.0 tuners for NextGen digital TV broadcasts. No word yet on pricing or availability. Continue reading CES: Hisense Goes Big and AI with New Micro-, Mini-LED TVs

CES: TCL’s QM6K Series TVs Boost Brightness by 53 Percent

TCL’s new QM6K series of mini-LED TVs is turning heads at CES 2025 for its combination of high-end features, low price, and fact that it is available now, starting at $750 for the 50-inch model, going up to 98-inches for $3,500. Featuring a bezel-free design, the TV is powered by the company’s proprietary AiPQ Pro Processor, a Super High Energy mini-LED chip that TCL is using on all its 2025 mini-LED TVs. The company says the AiPQ Pro produces 53 percent more brightness and has 500 local dimming zones controlled by TCL Precise Dimming, debuting on the QM6K series. Continue reading CES: TCL’s QM6K Series TVs Boost Brightness by 53 Percent

CES: Google TV Integrates Gemini AI for a Conversational Feel

Google TV is incorporating Gemini AI to make it easier to converse with a voice assistant as well as generating helpful onscreen information. These new Google TV devices will also feature an upgraded, Gemini-powered voice experience capable of handling more complex voice commands. “You and your family will be able to gather together and have a natural conversation with your TV,” Google announced at CES 2025, where it shared a preview of the new capabilities. The Gemini model also lets Google TV users create customized artwork, control smart home devices and get an overview of the day’s news. Continue reading CES: Google TV Integrates Gemini AI for a Conversational Feel

CES: How Brands and Marketers Are Integrating AI, Creativity

Billed as a conversation among CMOs, this CES panel — moderated by Consumer Technology Association VP of Marketing & Communications Melissa Harrison — drilled down into how major brands and advertising technology companies are integrating artificial intelligence into their pipelines and organizations. They agreed that, although this is still at the beginning stage and requires experimentation, those who are frozen and have not yet started engaging with AI will quickly be at a learning curve disadvantage. Still, panelists emphasized that AI will not replace human creativity. Continue reading CES: How Brands and Marketers Are Integrating AI, Creativity

CES: Utilizing Real-Time AI to Measure Representation in Ads

Brands Mastercard and MGM Resorts International, the Ad Council and advertising technology company XR Extreme Reach (XR) gathered for a CES panel discussion on how real-time AI metrics can help increase representation in ads, thus boosting greater marketing ROI and audience trust. It was moderated by The Female Quotient Chief Executive Shelley Zalis, whose company collaborated with XR to unveil, in October, the Representation Index (RX) to measure inclusivity in global advertising. XR’s SVP of Enterprise Solutions Kristin Wnuk was also there to describe her company’s work in the space. Continue reading CES: Utilizing Real-Time AI to Measure Representation in Ads

CES: Lenovo Yoga Laptops Include One with Invisible Camera

Lenovo’s new laptops include the Yoga Slim 9i, on display this week at CES 2025. Its 14-inch PureSight Pro OLED screen is essentially bezel-free, with 98 percent screen-to-body ratio made possible by the world’s first camera-under-display technology in a laptop. “Hiding the camera under the display panel until it is needed means a pure, uninterrupted screen with no camera notch,” Lenovo claims. When the 32-megapixel camera is activated, the laptop deactivates the pixels where the camera lens is positioned behind the screen. To correct image distortion and lowlight issues, Lenovo is tapping technology provided by Israel-based Visionary.ai. Continue reading CES: Lenovo Yoga Laptops Include One with Invisible Camera

California Backs Net Neutrality, Despite Recent Court Reversal

A federal appeals court axed the FCC’s net neutrality rules, punctuating a 20-year battle to classify broadband Internet providers as utilities. The Cincinnati-based U.S. Court of Appeals for the Sixth Circuit — with jurisdiction over Kentucky, Michigan, Ohio and Tennessee — said the FCC lacks the authority to prevent ISPs from thwarting access to Internet content. Citing the Supreme Court’s Loper Bright decision from June, the three judge panel wrote that government agencies lack the authority to deploy and administer such regulations. Since Sixth Circuit decisions aren’t precedent in other states, California says it will keep existing rules intact. Continue reading California Backs Net Neutrality, Despite Recent Court Reversal

CES: Show Features a Surprisingly Small Number of AI Agents

In the never-ending smorgasbord of AI hype, “agents” represent practical and worthwhile potential. AI agents are autonomous AI programs that can understand some context and take action in that context. Agents can autonomously perform a task that involves mapping a goal to its context and parameters (even if they’re not explicitly laid out), process data across multiple formats and ontologies to understand the goal and work through the task, call multiple functions across multiple apps, and take some action to achieve the goal. Unfortunately, however, while many are talking about AI agents, few are promoting actual products at CES. Continue reading CES: Show Features a Surprisingly Small Number of AI Agents

CES: Thoughts on the Benefits and Limitations of AI in Gaming

During the “Speed, Customization, Innovation: AI in Gaming” panel during CES this week, game publishers and developers shared their latest insights regarding how they use generative AI tools. A prevailing question involved the impact of AI’s ability to generate pixels and video frames efficiently — especially in light of Nvidia’s keynote the prior evening announcing its new Blackwell RTX 50 Series GPUs’ enormous ability to do so. Other opinions shared during the panel included thoughts on whether AI is overhyped for gaming and wish lists for fixing the limitations of AI tools. Continue reading CES: Thoughts on the Benefits and Limitations of AI in Gaming

CES: Microsoft Courts Brands for Its Three Gaming Platforms

When it comes to gaming, Microsoft is not just about Xbox, the popular gaming console it introduced in 2001. Microsoft VP of Global Revenue & Business Planning Jonathan Stringfield wants brands to know that they can reach a broad ecosystem of gamers not just on its console but on mobile devices and PCs. “Consumers expect to be able to watch entertainment across platforms,” he said during a CES 2025 panel discussion. “That’s what we’re doing in the gaming space. And that’s a space that is exploding — not just in overall numbers but who those gamers are.” Continue reading CES: Microsoft Courts Brands for Its Three Gaming Platforms

CES: Halliday’s AI Smart Glasses Project Directly into the Eye

Wearable technology startup Halliday has unveiled smart glasses that beam images directly to the wearer’s eyes. At CES Unveiled, the Shenzhen-based company previewed AI-powered eyewear that that projects images directly into eyes instead of onto a lens and is controlled by a smart ring. The “minimal optical module projection technology,” coined DigiWindow, is being called first-of-its-kind. The device has a “proactive AI assistant” that reacts to its environment without being asked. The frames come in matte black or tortoiseshell and have lenses that can accommodate prescriptions. Continue reading CES: Halliday’s AI Smart Glasses Project Directly into the Eye

CES: BMW iDrive Turns the Car Windshield into an AR Display

BMW has revealed an upcoming release of its iDrive operating system that essentially turns the entire windshield into a 3D heads-up display. The “close-to-production” version of BMW Panoramic Vision showcased at CES 2025 integrates augmented reality to layer navigational directions and driver assistance tips onto the windshield. It also does away with the conventional dashboard “gauge cluster,” projecting digital equivalents onto the windshield that can be customized. The setup is powered by the new BMW Operating System X and will be introduced in all new BMW models from the end of 2025. Continue reading CES: BMW iDrive Turns the Car Windshield into an AR Display

CES: AI Pioneer Yann LeCun on AI Agents, Human Intelligence

During CES 2025 in Las Vegas this week, Meta Vice President and Chief AI Scientist Yann LeCun had a compelling conversation with Wing Venture Capital Head of Research Rajeev Chand on the latest hot button topics in the rapidly evolving field of artificial intelligence. Some of the conclusions were that AI agents will become ubiquitous — but not for 10 to 15 years, human intelligence means different things to different AI experts, and nuclear power remains the best and safest source for powering AI. And, for those looking for more of LeCun’s tweets, he said he no longer posts on X. Continue reading CES: AI Pioneer Yann LeCun on AI Agents, Human Intelligence

CES: Comcast Debuts Universal Ads, Inks Media Partnerships

At CES on Monday, Comcast unveiled Universal Ads, an advertising platform aimed at being an “easy button” for small- and medium-sized businesses to buy ad time on traditional TV’s streaming businesses, with the goal of luring them away from social media and digital outlets. In addition to Comcast’s own NBCUniversal, additional partners include DirecTV, Fox Corporation, Paramount, Roku, TelevisaUnivision and Warner Bros. Discovery. CNBC Senior Media & Tech Correspondent Julia Boorstin moderated a panel with Comcast and some major partners who explained why they signed on to the new platform. Continue reading CES: Comcast Debuts Universal Ads, Inks Media Partnerships

CES: Fraunhofer Demonstrates Dynamic Lossless Audio Codec

German research organization Fraunhofer IIS has unveiled LC3plus Lossless, an audio codec that promises to streamline wireless audio transmission by introducing dynamic lossless capabilities to its established LC3plus technology. The new codec represents a complete solution for high-resolution wireless audio, automatically switching between lossless and lossy compression based on available bandwidth. This adaptive approach maintains perfect audio quality when possible while seamlessly falling back to high-quality compression when needed, all while preserving LC3plus’s core benefits of low latency and robust transmission. Continue reading CES: Fraunhofer Demonstrates Dynamic Lossless Audio Codec