Observer Analytics unveiled its platform for quantifying virtual reality, augmented reality and mixed reality, to create key performance indicators (KPIs) for the industry. The platform was built from scratch to analyze the new and complex forms of engagement found in this immersive content, with the end goal of making it easier for developers to understand how users interact with their content. To create the platform, the company has raised $685,000, including a pre-seed round from Boost VC and Precursor Ventures. Continue reading Observer Analytics Debuts Tool to Evaluate VR, AR Content

Microsoft has joined the Open Invention Network (OIN), the North Carolina-based open-source patent community that launched in 2005 with a mission to protect Linux and Linux-related software. In joining OIN, Microsoft is essentially granting an unrestricted, royalty-free license for its patents to the community’s 2,650 members. Microsoft’s corporate VP and chief IP counsel Erich Andersen said the company is pledging its “entire patent portfolio to the Linux system. That’s not just the Linux kernel, but other packages built on it.” Continue reading Microsoft Joins OIN, Open Sources its Entire Patent Portfolio

At the Digital Content NewFronts West marketing event, October 9-10 in Los Angeles, premium content producers demonstrated how they are trying to attract and maintain viewers. In addition to offering podcasts, shoppable videos and smart speakers, producers are moving away from ads that interrupt programming, mainly because viewers simply won’t tolerate commercials, not even 30-second pre-rolls. A study revealed that those viewers who do watch mainly ad-supported OTT video are younger and typically earn higher income. Continue reading Digital Content NewFronts West Reveals Advertising Trends

Walmart, which bought video-on-demand service Vudu eight years ago, just inked a partnership with MGM to license family-friendly content. Vudu’s monthly viewer numbers lag behind Netflix and Hulu, the latter controlled by Disney, Comcast, 21st Century Fox and AT&T. Although media outlets reported that Walmart intends to launch a subscription-based streaming video service, sources inside Walmart reveal that Walmart is not doing so, but still hopes to improve its VOD business and target viewers outside big cities. Continue reading Walmart to License MGM Content for its Vudu VOD Service

Facebook debuted Portal and Portal Plus, two video-calling devices, which sport a 12-megapixel camera with HD video and AI-empowered software — all in the service of video chatting. The AI is used to allow the camera to follow users. Portal and Portal Plus also include Amazon Alexa to play music or check the weather. Portal, with a 10-inch screen, is priced at $199, and Portal Plus, with a 15-inch screen that can be rotated, goes for $349. The devices will debut during the holiday season on a standalone website. Continue reading Facebook Unveils Video-Calling Devices Portal, Portal Plus

Google is shutting down its Google+ social network in the wake of revelation that a software bug exposed the data of up to 500,000 Google+ users since 2015. The company also debuted tools that give users more control over the data they share with Google-connected apps and services. The demise of Google+ is in stark contrast to its 2011 launch, when it represented an “exclusive club” that required a private invitation to enter. In following years, Google discovered running a social network is trickier than it appears to be. Continue reading Demise of Google+ Points to Facebook’s Social Dominance

According to an annual report released by the International Federation of the Phonographic Industry (IFPI), music streaming is continuing to rise, with 86 percent of respondents ages 16-64 in 20 top global markets opting for streaming. The report notes that 57 percent of 16- to 24-year-olds use a paid audio service. While nearly half of the time consuming on-demand music is via YouTube, the report finds that terrestrial radio is still relevant. And even though popular streaming services such as Spotify and Apple Music have brought growth to the industry, piracy still remains a problem. Continue reading IFPI: Music Streaming Continues its Growth, As Does Piracy

Given compelling issues of privacy breaches and data hacks, Senator Nancy Pelosi became convinced that a set of principles that everyone in the tech industry agreed to would be a good step toward adhering to values. She asked Democratic legislator Ro Khanna, who represents Silicon Valley, to create such a list. He consulted with Apple, Facebook, Google, think tank Center for Democracy and Technology and individuals including Nicole Wong and Tim Berners-Lee, and just recently released the resulting Internet “Bill of Rights.” Continue reading Politicians Team with Tech Industry on Internet Bill of Rights

As the number of options for watching great content has grown, the ability to search and find that content has lagged behind. An ideal TV guide, from a single remote control (or smartphone), would offer search, sorting and personalization, and suggest the next program we might want to watch. One such possibility is the $100 Caavo Control Center, which enables up to four devices to be plugged in to a single remote control. A second is the Reelgood smartphone-based streaming guide that tracks over 50 streaming services. Continue reading Finding the Ideal TV Guide for Multiple Services and Devices

According to a new study from Country Financial, a majority of U.S. consumers are sharing their login info for mobile, shopping and streaming accounts, but are not necessarily sharing the tab. The study found that overall, 74 percent of consumers say they share accounts for Airbnb, Amazon Prime, Hulu, Netflix, Spotify and Uber with their family members and friends (and, in some cases, even their exes). However, more than 36 percent of those who freely share their accounts also indicate that they do not share the monthly costs of those accounts with others. Continue reading U.S. Consumers Admit to Sharing Amazon, Netflix Accounts

In a 15-page letter on September 26, Snap chief executive Evan Spiegel told employees his plan to achieve full-year profitability in 2019 and refocus the company around new strategies. He admitted that the company’s redesign created many problems and “lost the core of what made Snapchat the fastest way to communicate.” That widely criticized redesign led to Snapchat’s first-ever decline in daily active users last quarter. Spiegel now wants the company to focus on adults, not teens, and messaging, not stories. Continue reading Snap Chief Exec Outlines a New Plan for Profitability, Growth

As we reported last week, Bloomberg published a story claiming that China had secretly installed microchips on motherboards built by Supermicro that were used in data center servers of companies such as Apple and Amazon. In the first official response from the U.S. government, Homeland Security issued a statement indicating that it has “no reason to doubt” the denials issued by Apple, Amazon and Supermicro in the wake of the report. The Homeland Security statement is similar to comments released by the U.K.’s National Cyber Security Centre. Continue reading Government Backs Apple and Amazon Denials of Spy Chips

Canadian company D-Wave Systems launched the Leap Quantum Application Environment, a web portal that aims to offer public access to quantum computing for “any and all developers.” D-Wave R&D executive vice president/chief product officer Alan Baratz says Leap will provide such developers “immediate, free, real time access to a live quantum computer.” Quantum computing, which is expected to dramatically improve the ability to manipulate and analyze data, has thus far had a very limited user base. Continue reading D-Wave Offers Free Real-Time Quantum Computing For All

At the Oculus Connect developer conference last week, Oculus head of experience Colum Slevin teased the idea that the company would soon seek involvement in location-based VR centers and arcades in movie theaters and malls. He drew attention to a number of such location-based VR experiences, underlining how Oculus’ involvement could help drive sales of headsets. Oculus recently listed a job opening for “Producer – Location Based Entertainment VR,” that said it would include direct investments into location-based VR content. Continue reading Oculus Signals Intent to Develop Location-Based VR Content

To increase sales of its Switch game console, Nintendo plans to launch a new version by the second half of 2019. When Switch debuted in March 2017, sales soared. Although they are still robust, they’re losing steam enough to prompt Nintendo to prep a second version that will, it hopes, keep the console competitive. According to sources, Nintendo is still contemplating what hardware and software to include in the next version. One possibility is an improved display, which is currently a lower-end LCD. Continue reading Nintendo Plans New Version of Switch Hybrid Game Console