How Personalization May Drive Netflix’s Interactive Content

In 2017, Netflix launched its first experiments in interactive content with moments in “Puss in Boots” and “Buddy Thunderstruck” where viewers picked the action. With the “Bandersnatch” episode of sci-fi series “Black Mirror,” the company made its first serious push into interactive content for adults. The episode tells the story of a video game designer trying to adapt an interactive novel that drove its author insane. Netflix vice president of product Todd Yellin has said the company will try again in this “rich vein.” Continue reading How Personalization May Drive Netflix’s Interactive Content

Hamlet 360 and Other Stage Plays Integrate Immersive Tech

Theaters, from the experimental to the commercial, are using augmented reality, 360-degree videography and other new technologies to make their productions more immersive, even on traditional stages. In one recent production, “Hamlet 360,” technical direction by Sensorium transforms the 61-minute Shakespearean play into virtual reality. Another recent example is The Builders Association’s AR-integrated production “Elements of Oz,” where audience members use their cellphones to see a tornado approach Dorothy’s house. Continue reading Hamlet 360 and Other Stage Plays Integrate Immersive Tech

Augmented Reality Drives Need for New Cloud Infrastructure

The potential of augmented reality is massive but despite software development kits including Apple’s ARKit, Google’s ARCore, Amazon Sumerian and Microsoft’s Mixed Reality ecosystem, actual implementations have been limited. That’s because the current cloud infrastructure constrains actual consumer-facing AR projects. The popularity of “Pokémon Go” in summer of 2016 was an example of that; at the first Pokémon Go Fest in Chicago, 20,000 players experienced slowdowns and outages due to constrained network bandwidth. Continue reading Augmented Reality Drives Need for New Cloud Infrastructure

Apple Continues Push into Services with Subscription Plans

Apple is reportedly planning a new subscription service that would serve like a Netflix for games, according to people familiar with the initiative. The company began private meetings with game developers during the second half of last year. Insiders suggest Apple has also discussed potential publishing partnerships that could provide the tech giant with control over distribution, marketing and other areas. Plans are believed to be in the early stages and details, including cost of a possible subscription service, are not yet available. Meanwhile, Apple has also been working on subscription video and magazine services. Continue reading Apple Continues Push into Services with Subscription Plans

Dropbox, Google and Sony Debut Tech at Sundance Festival

At the Sundance Film Festival, tech companies now pitch new tools to the M&E industry. This year, Dropbox is offering a time-based commenting feature for video files, and Google and Sony are open-sourcing a tool that will simplify cloud rendering. Dropbox’s new feature will aid audio and video review by adding time-based commenting. Google, in partnership with Sony Picture Imageworks, will introduce OpenCue, which breaks down rendering steps and then schedules and manages the job across rendering farms. Continue reading Dropbox, Google and Sony Debut Tech at Sundance Festival

MoviePass Updates Service, Addresses Exhibitors’ Concerns

MoviePass is relaunching its service with a marketing campaign that includes a billboard in Times Square and print ads. With the tagline “let’s go to the movies,” MoviePass’s second incarnation has to rise above the failure of its unlimited $9.99/month movie plan that drew millions of subscribers but then continually changed its terms to keep the company afloat. The new model includes both basic and “red carpet” plans whose price varies based on geography, with more expensive plans for cities where movie ticket prices are higher. Continue reading MoviePass Updates Service, Addresses Exhibitors’ Concerns

Facebook to Integrate Instagram, Messenger and WhatsApp

Facebook chief exec Mark Zuckerberg reportedly plans to integrate the company’s Instagram, Messenger and WhatsApp messaging apps. According to those familiar with the plan, the three services will continue operating as standalone apps, but their tech infrastructure will be stitched together. For the first time, the messaging networks’ 2.6 billion global users will be able to communicate across platforms. The initiative is expected to be completed by the end of this year or early 2020. It will require teams to significantly reconfigure functionality of all three services and will include new end-to-end encryption. Continue reading Facebook to Integrate Instagram, Messenger and WhatsApp

Facebook Expands Its Takedown Powers Over Fake Content

Facebook has changed its policy to make it much easier to take down fraudulent pages and groups, in its efforts to suppress fake news and propaganda. Up until now, a troll has been able to create multiple fake pages and Facebook has had to close each page or group individually. Facebook stated, it “may now also remove other Pages and Groups with similar names that are maintained by the same person, even if that specific Page or Group has not met the threshold to be unpublished on its own.” Continue reading Facebook Expands Its Takedown Powers Over Fake Content

At Davos, a Call for Worldwide Oversight of Tech, Including AI

At the World Economic Forum in Davos, Switzerland, several countries’ leaders called for a global regulation of technology. Japanese Prime Minister Shinzo Abe, whose country is chair of the Group of 20 nations (G20) this year, said he would push for an international system to oversee use of data when the group meets for its annual June summit in Osaka. Abe he would like the Osaka G20 to be “the summit that started worldwide data governance,” with a focus on expanding World Trade Organization rules to include data. Continue reading At Davos, a Call for Worldwide Oversight of Tech, Including AI

NBCUniversal, Viacom, Hulu Target Ad-Supported Streaming

The audiences for linear TV continue to shrink, but many major media players are eschewing subscription-based revenue for advertising-based video on demand (AVOD) services. That’s because Netflix and other super-aggregators as well as niche players are dominating — and saturating — the SVOD market. According to a Lab42 October 2018 survey, the average U.S. consumer subscribes to two to three streaming services, one of which is “almost always” Netflix. NBCUniversal, Viacom and Hulu are all making plays in the AVOD sector. Continue reading NBCUniversal, Viacom, Hulu Target Ad-Supported Streaming

Cinemark, Spaces Partner for Location-Based VR Experience

On February 8, Cinemark Holdings, in partnership with Spaces, will open VR entertainment centers at its Century 20 Oakridge and XD facility in San Jose, California, located at the Westfield Oakridge Shopping Center. Burbank-based Spaces, which spun out of DreamWorks, opened its first VR experience, based on “Terminator: Salvation,” in Irvine. Spaces offers more sensors and haptic feedback than a home VR experience, with physical features including ramps and motion platforms for a more realistic experience. Continue reading Cinemark, Spaces Partner for Location-Based VR Experience

WorkLink From AWS Enables Secure Mobile Intranet Access

Amazon’s AWS cloud computing unit has announced its new WorkLink service that promises to provide workers with simple and secure mobile access to all of their companies’ intranet sites and web apps. Since most companies typically use virtual private networks or mobile device management software for such remote access, AWS wants to replace the often expensive and complex use of these approaches with simple one-click access that employees should find similar to basic Internet browsing on their various devices. Continue reading WorkLink From AWS Enables Secure Mobile Intranet Access

Facing EU Copyright Law, Google May Remove News Service

In light of the fact that the European Union’s Copyright Directive may soon give publishers the right to demand payment when portions of their articles appear in news search results, Google is considering ceasing its Google News service in Europe. Although the law is not yet finalized, Google public policy manager for Europe, the Middle East and Africa Jennifer Bernal stated that the company could reluctantly quit Europe after it has the chance to do a close examination of the proposed law’s details. Continue reading Facing EU Copyright Law, Google May Remove News Service

New Australian Legislation Challenges Unbreakable Encryption

Australia passed a law that challenges the right of tech companies to sell devices with unbreakable encryption. The Telecommunications and Other Legislation Amendment (Assistance and Access) Act 2018, which took effect last month, covers all devices sold in Australia. But if Apple, for example, creates a back door for its iPhones sold there, authorities in other countries previously stymied by Apple’s tough encryption could demand the same access. Australia’s law said it can’t ask a company to build universal decryption. Continue reading New Australian Legislation Challenges Unbreakable Encryption

India Is YouTube’s No. 1 Audience with 250M Monthly Viewers

According to App Annie, in 2018 India was the country with YouTube’s biggest audience. As 4G rates in that country are below $2 per month, Indians are now streaming mobile video at rates that are 10 times and billions of hours more per year than in the last three years. Research by global consulting firm Analysys Mason boils that down to 85 gigabytes of data, potentially more than 40 hours of video per month without using Wi-Fi, more than rates in the U.S., China or Japan. The mobile video usage is transforming Indian media. Continue reading India Is YouTube’s No. 1 Audience with 250M Monthly Viewers