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Yves BergquistDecember 19, 2017
If measured in press impressions, 2017 has most definitely been the “Year of AI,” But looking past the hype, a few things are clear: 1) progress in actual machine intelligence capability has been slow and fragmented; 2) applied AI is still the domain of less than 20 companies; and 3) still, machine learning (not AI) is being deployed across enterprise domains of numerous business sectors and creating big value. Similarly, and since it will take another year or two for current advances in machine learning to trickle down to the consumer sector, we’re not really expecting much breakthrough in AI or even machine learning at CES 2018. Continue reading Artificial Intelligence at CES 2018: Expect More of the Same
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ETCentricDecember 19, 2017
The Consumer Technology Association is expecting more than 4,000 companies to showcase exciting new products, services and technologies at CES 2018 next month in Las Vegas. Our audience should be particularly interested in C Space at CES, which examines “disruptive trends and how they are going to change the future of brand marketing and entertainment.” For those interested in attending CES January 9-12, CTA is offering the ETCentric community free Exhibits Plus passes. Use the discount code ETC2018 when registering (offer expires 12/22). Continue reading Entertainment Meets Technology at CES 2018: Discount Code
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Debra KaufmanDecember 19, 2017
Dreamscape Immersive, a location-based VR startup, is joining forces with Nickelodeon to produce a new intellectual property aimed at children and families. The company, which is headed by former Disney and DreamWorks veterans, just raised $30 million in its Series B round of funding, led by AMC Entertainment with investments from Nickelodeon, 21st Century Fox and Warner Bros. as well as Majid Al Futtaim, VRSense Solutions, and Image Nation Abu Dhabi. Bold Capital Partners, a Series A investor, also joined the second round. Continue reading Dreamscape Immersive Raises $30M More for VR Attractions
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Debra KaufmanDecember 19, 2017
Bloomberg is launching “TicToc by Bloomberg,” the first-ever 24/7 television news stream on Twitter. Rather than financial reporting, “TicToc by Bloomberg” will feature a round-up of news at the top of every hour; the rest of the feed will be a mix of breaking news reported by its staff around the world and video, images and text from Twitter users that have been curated and vetted. About 50 news staffers in New York, London and Hong Kong will lead in producing content, adding to Bloomberg’s global editorial staff. Continue reading Bloomberg to Launch its ‘TicToc’ 24/7 News Service on Twitter
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Debra KaufmanDecember 19, 2017
Facebook raised the requirements for inserting advertisements in videos posted on its site and is tweaking its News Feed algorithm to favor pages whose videos draw regular viewers. In doing so, Facebook is buoying the value of longer videos and strengthening its Watch service, but both moves are also potentially frustrating for video publishers already concerned with poor financial returns. Producers’ short videos perform well in the News Feed and longer form videos will require them to expend more resources. Continue reading Facebook Adjusts Video Strategy to Favor Long-Form Content
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Debra KaufmanDecember 18, 2017
Redbox, known for its red kiosks where users can rent DVDs and Blu-ray Discs, has unveiled a new on-demand streaming service for movies and TV shows. The new service is not subscription-based but, similar to iTunes or Google Play, allows the user to pay for each movie or show that they rent or buy; the on-demand service, currently in public beta, will offer the same kind of new release movies and shows available in the kiosks. The privately held company offers content from every studio except Disney. Continue reading Redbox in Public Beta for New On-Demand Streaming Service
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Debra KaufmanDecember 18, 2017
Pandora Media is launching free on-demand music with 15-second ads, in an effort to boost declining revenue and users. In doing so, it inches closer to rival Spotify’s model. According to one source, the user will be able to queue up 15 minutes, 30 minutes or an hour of specific songs for every ad watched; the company is still testing models that mix music and ads. By offering free songs in exchange for ads, Pandora hopes to entice listeners to sign up for its $9.99 per month Premium on-demand tier, which was introduced in March. Continue reading Pandora Hopes to Convert Users with Free On-Demand Music
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Debra KaufmanDecember 18, 2017
Facebook is building audiences for its new Watch video platform with a strategic series of deals and productions. The social media platform nabbed exclusive rights to “Mixed Match Challenge,” a 12-episode 20-minute live weekly show from WWE that it will begin streaming on January 16 in the U.S. only. The ad-free series is an elimination, tag-team tournament that matches male and female stars from “Raw” and “SmackDown Live.” Facebook also ordered three original weekly series from Vice Media, all of them unscripted. Continue reading Facebook Builds Watch Audience with WWE and Vice Series
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Rob ScottDecember 18, 2017
Snapchat launched its Lens Studio AR developer tool for desktop that enables users to build augmented reality experiences for the platform. Anyone can now create World Lenses for adding interactive 3D objects to photos and video content. “But brands, news publishers and developers will have to promote their own Lenses by marketing their QR Snapcodes that users scan to unlock an AR effect for 24 hours,” reports TechCrunch. “That’s because Snapchat won’t display these Community Lenses in its camera unless businesses pay a partnered creative agency to build them a special effect and then buy Sponsored Lens ads from Snap.” Continue reading Snapchat Users Can Now Create World Lenses with AR Tool
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Rob ScottDecember 15, 2017
As anticipated, the Federal Communications Commission voted 3-2 along party lines yesterday to repeal the Obama administration’s net neutrality rules, which were originally introduced to help protect an open Internet. FCC chair Ajit Pai and two other Republicans backed the change. Net neutrality rules were created as a means of regulating how broadband providers treat Internet traffic in an effort to avoid slowing content delivery or providing fast lanes for specific services. Dismantling the rules is seen as a win for cable and wireless providers and will likely result in lawsuits. Continue reading FCC Votes 3-2 to Roll Back 2015 Net Neutrality Regulations
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Don LevyDecember 15, 2017
CES, a massive exhibition of innovation and new products, now offers a rich program experience with more than 1,200 speakers participating in 42 different conference tracks and hundreds of individual sessions. Intel, Ford and Huawei have been announced as the featured keynote presentations. This is a smaller set of main stage keynotes than previous years and features a more traditional line-up than the past two years, when Carnival Corporation surprised in 2017 and Netflix announced itself as the world’s first global television network in 2016. Continue reading CES Keynotes: Intel, Ford & Huawei Focus on Smart, Mobile
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Debra KaufmanDecember 15, 2017
T-Mobile US is buying Layer3 TV, a streaming pay-TV distributor, to launch its own pay-TV streaming service. In doing so, T-Mobile, the third largest wireless carrier (by subscribers) in the U.S., joins a growing host of other companies, such as Sony, Dish and YouTube, that aim to lure cord-cutters to their streaming services. Some of those efforts have been successful; AT&T, for example, now has one million subscribers to its DirecTV Now streaming service, which debuted last year and is priced as little as $35 per month. Continue reading T-Mobile Buys Layer3, Prepares to Debut Streaming Service
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Debra KaufmanDecember 15, 2017
Amazon-owned Twitch, the destination for eSports broadcasts, inked a deal with the NBA to stream up to six minor league games per week this season, beginning Friday, December 15. The NBA G League games on Twitch will feature interactive statistics overlays and a co-streaming option for some Twitch personalities to provide commentary, as well as a fan loyalty program. The G League games, which will have in-stream ads, will also offer subscriptions for viewers to receive custom emotes for group chat and other perks. Continue reading Twitch Signs Pact With NBA to Stream Minor League Games
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Debra KaufmanDecember 15, 2017
Twitter will begin to post how many views each video receives, a policy already enacted by Facebook, Instagram and YouTube. View counts will include videos that brands post organically and also run as ads, but not pre-roll ads. In 2014, when Facebook began publicly displaying view counts, brands and publishers saw that their videos had millions of views and thus increased the number of videos and video ads they ran. Twitter hopes for a similar response if their view counts are comparable. Continue reading Twitter Displays View Counts to Encourage More Video Posts
Virtual reality, augmented reality and immersive experiences crossed over the apex of the hype curve and are now tracking the slope of enlightenment as they develop into niche market applications or pivot into location-based entertainment. Resolution, frame rate, horizontal and vertical field of view in the HMDs (head mounted displays), and head and body tracking technology, have all improved over the last year with further advances expected next month at CES 2018 in Las Vegas. This applies equally to next generation HMDs, projection, and heads-up approaches to immersive experiences. Continue reading VR and AR Expected to Further Redefine Experiences at CES