This year’s Super Bowl made a major splash on a number of fronts. It marked the NFL’s first overtime game in Super Bowl history, a fifth ring for New England Patriots quarterback Tom Brady, a historic fourth quarter comeback, the first time a squadron of drones were featured during the halftime show, some impressive overall ratings, and a collection of ads that focused on social issues such as gender equality, ethnic diversity and immigration. The game delivered Fox an average viewership of 111.3 million, making it one of the top-five most-watched Super Bowls. Nielsen notes the broadcast generated a 45.3 household rating, while 70 percent of U.S. households turned in. Continue reading Historic Super Bowl Marks Firsts and Generates Social Activity

Snap has inked a deal for Google Cloud services worth $400 million annually over the next five years, for a total of $2 billion. The deal is a continuation of a partnership that dates back to 2013. Analysts say the $400 million will give Google a “hefty annual bump.” Google doesn’t report numbers specific to its cloud business, but rolls it into all non-advertising revenue. In Q4 2016, Google’s non-advertising sector earned $3.4 billion in sales. The partnership could presage future alliances or mutually beneficial projects. Continue reading Snap Inc. Signs $2B Deal for Google Cloud Services Until 2022

Vizio just agreed to pay $2.2 million to settle a lawsuit filed by the Federal Trade Commission and the New Jersey Attorney General. The lawsuit accused the smart TV manufacturer of using its TVs to track what its owners watched — without their knowledge or consent — and then selling that information to marketing firms. According to the FTC, Vizio began gathering such data in 2014, and even retrofitted smart TVs sold as early as 2010 via a software update, for a total of 11 million TVs. Continue reading Vizio Settles FTC, New Jersey Lawsuit Against Data Collection

Google and Facebook are improving their efforts to put an end to fake news, especially in light of looming elections in Europe. First Draft News, which is financially supported by Google, has engaged Le Monde and Agence France-Presse, among 15 French news outlets in a new program, CrossCheck, to verify online content in the lead-up to France’s April presidential election. Google reports that a similar program is “under discussion” for Germany, which will hold federal parliamentary elections in September. Continue reading Google, Facebook Take Steps to Combat Fake News in Europe

The Entertainment Technology Center @ The University of Southern California (ETC) is seeking a project director to oversee its existing Production in the Cloud initiative, as well as develop and lead new initiatives in the media & entertainment space. The project director will work with studio executives and key technology and services providers to advance production methodology for creative content and delivery. The position is a 50 percent project consultancy. The full job description is available on ETCentric. Interested candidates should contact Edie Meadows at ETC. Continue reading ETC Seeks Project Director for Production in the Cloud Initiative

During Sunday’s Super Bowl halftime show, about 160 million viewers saw something never seen there before: an army of 300 synchronized drones that morphed from stars to a waving flag above the Houston skyline. That effect was courtesy of the Intel Shooting Star drone system, which also has more serious applications, in search-and-rescue and agriculture among other possibilities. The Shooting Star squad has also performed at Disney World and, last year, set a world record by simultaneously launching 500 UAVs into the sky above Sydney. Continue reading Super Bowl Halftime Show Offers Glimpse into Future of UAVs

Media player Plex, joining many device manufacturers, has added Alexa voice control for its first foray into home automation. Now, via the company’s Plex Skill for Alexa, the user can ask for favorite content, even music, from her Plex media library without a remote control. But Alexa for Plex isn’t as simple as it is for Spotify or Pandora, which rely on the Alexa mobile app. Instead, users have to enable Remote Access for their media server in the software’s setting, to turn requests into API calls in Plex’s cloud services. Continue reading Plex Integrates Alexa Voice Control with Popular Media Player

Debuting a year ago, Stem has become successful distributing the music of independent artists to streaming services and divvying up royalties among the multiple collaborators that are typical in indie music. Up until Stem’s appearance, alternative distribution companies like TuneCore and CD Baby distributed indie music, but weren’t able to split royalties between artists and producers, leaving that onerous task to the main performer. Instead, Stem requires each collaborator to agree on percentage splits. Continue reading Stem’s Royalty Model Finds Popularity with Indie Music Scene

In its IPO filing, Snap Inc. revealed that an average of 158 million people use the Snapchat app — sending more than 2.5 billion messages and images — every day. The company’s annual revenue grew from $58.7 million in 2015 to $404.5 million last year. Nearly all its revenue comes from advertising, especially on mobile. Expected to seek a market valuation of $20 billion, Snap may receive $4 billion, which, according to Standard & Poor’s Global Market Intelligence would make the company one of the biggest tech offerings ever in the U.S. Continue reading Snap Inc. Files for IPO, Describes Itself as a Camera Company

Amazon has typically chosen revenue growth and investments over profits, but in Q4, profit rose 55 percent to $749 million, while revenue increased 22 percent to $43.7 billion. The company has enjoyed seven consecutive profitable quarters. While brick-and-mortar sales reported disappointing sales during the holiday season, Amazon won an estimated 42 percent of total holiday online spending growth during that quarter. The company is about to invest heavily, having pledged to create 100,000 full-time jobs by mid-2018. Continue reading Enjoying Healthy Profits, Amazon Turns to Investment, Growth

Facebook’s Lumos computer vision platform, which was originally created to help visually impaired members of the social network’s community, is now being used for a more sophisticated image search. It allows users to find images on Facebook via key words that describe content, rather than a search that is limited to tags and captions. “Facebook trained an ever-fashionable deep neural network on tens of millions of photos,” explains TechCrunch. “The model essentially matches search descriptors to features pulled from photos” and “ranks its output using information from both the images and the original search.” Facebook may apply the tech to videos in the future and potentially raise the bar on its targeted ad offerings. Continue reading Artificial Intelligence Now Powers Photo Searches on Facebook

IBM struck a deal with H&R Block to utilize Watson to help the company’s 70,000 tax professionals at 10,000 branch offices file taxes for 11 million customers. The partnership, which was presented in a 60-second Super Bowl ad on Sunday, began last summer when H&R Block chief executive Bill Cobb contacted IBM. His goal was to aid the company’s professionals in increasing tax refunds and reducing tax liabilities for the company’s clients, and make the experience “engaging and interactive.” Continue reading IBM’s Watson Joins with H&R Block for Better Tax Preparation

In its Q4 earnings report, Facebook revealed that sales rose 51 percent to $8.81 billion, above the $8.51 billion average analyst prediction. The bump in revenue is largely attributed to advertising on mobile phones. Also, within the space of a year, monthly active Facebook users increased 17 percent to 1.86 billion people, with 1.23 billion checking daily and 1.74 billion accessing the social network via their smartphones. Facebook has now cemented its No. 2 position in the mobile advertising market behind Google. The company is also making a major move into video content. Continue reading Facebook Eyes Success with Mobile Ads and Focus on Video

Slack Technologies, launched in 2014, just introduced a new version of its workplace-centric messaging app, with the goal of gaining large corporate contracts. The new Slack Enterprise Grid is built to handle the group messaging needs of very large companies, with thousands or more employees, and includes security tools and regulatory compliance required for such companies’ IT departments to sign off. The original group messaging app is already in play at a few big companies, including Electronic Arts and Samsung Electronics. Continue reading Slack’s Workplace Messaging App Targets Large Companies

A new report from Nielsen notes that Americans 18-34 years of age are less reliant upon social media than some older consumers. “Adults 35 to 49 were found to spend an average of 6 hours 58 minutes a week on social media, compared with 6 hours 19 minutes a week for their younger counterparts,” reports The New York Times. “More predictably, adults 50 and over spent significantly less time on social media, with an average of 4 hours 9 minutes a week on the networks.” Not surprisingly, the report stressed how important smartphones have become to people of all ages. The most popular mobile platforms, in order: Facebook, Instagram, Twitter, Pinterest, LinkedIn, Snapchat. Continue reading Gen X Now More Obsessed with Social Media Than Millennials