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Debra KaufmanAugust 24, 2016
On October 14, director Ang Lee’s “Billy Lynn’s Long Halftime Walk,” about young American war heroes, will have its world premiere at the 54th New York Film Festival. During the festival, the movie will screen in a 300-seat theater specially configured to show it as Lee intended: in 3D, 4K UHD at 120 frames per second. Few (if any) commercial theaters in the U.S. are technically capable of projecting the movie as it was shot and no such film has ever been screened publicly. Sony Pictures Entertainment will release the film nationally on November 11. Continue reading Festival to Screen Ang Lee Film in 3D, 4K at High Frame Rate
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Debra KaufmanAugust 24, 2016
Microsoft acquired Genee, a smart scheduling app that can help improve the company’s virtual assistant Cortana. Currently, Cortana can track packages and set reminders based on location among other tasks but, with Genee, it could also automatically set business meetings simply by recognizing key phrases in emails. That’s just one of the many tasks that an AI-enhanced Cortana would be able to do, all based on Genee’s ability to interpret language. The terms of the deal were not disclosed. Continue reading With Smart App Genee, Microsoft Aims to Boost Cortana’s AI
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Debra KaufmanAugust 24, 2016
Constructed as a way for high school students to get to know their classmates, Facebook’s new Lifestage is a standalone iOS app, aimed at people 21 and under. The user answers a series of biographical questions by shooting video rather than writing text, and Lifestage turns the clips into a video profile that others can watch. Users, who can swipe to block and/or report sketchy visitors, do not need a Facebook account but instead select their high school to see video profiles of classmates. Continue reading Teens Create Shareable Video Bios with Facebook’s Lifestage
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Rob ScottAugust 23, 2016
Chinese online-video network PPTV paid about $24 million for the streaming rights to fantasy feature “Warcraft,” based on the popular videogame series by Blizzard Entertainment. The film has so far grossed more than $433 million worldwide and has been successful with Chinese audiences. It will begin streaming next month on PPTV as a result of the record high deal, in what could also mark a significant milestone in film distribution. “This could be one of the beginning steps in having China become a huge marketplace for streaming services,” said comScore senior media analyst Paul Dergarabedian. Continue reading Streaming ‘Warcraft’ in China Could Lead to New Marketplace
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Debra KaufmanAugust 23, 2016
Alibaba is expanding beyond e-commerce into social media and entertainment with its mobile app Taobao. Founded in 2003 as a site for small businesses to sell directly to consumers, Taobao has since blossomed with social and entertainment, a “one-stop shop” paradigm that’s getting Chinese youth to spend more time on the site than visitors to Amazon and Twitter, and mobile revenue more than doubling in the most recent quarter. What helps to make the site so successful are its more than 1,000 special interest groups. Continue reading Alibaba’s Shopping App Mixes E-Commerce and Social Media
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Debra KaufmanAugust 23, 2016
GoPro has revealed some of the details of its upcoming Hero5 camera, including a short instructional video that shows the camera in greater detail. Design-wise, Hero5 looks similar to the Hero4 and GoPro’s previous cameras, with its rectangular shape and the lens and front-facing screen in the same corners. New for Hero5 is the fact that this is GoPro’s first camera to be connected to the cloud; a fully charged camera will automatically upload all the footage to the user’s GoPro account. Also new is voice control.
Continue reading GoPro Hero5 Features Cloud-Connectivity and Voice Control
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Debra KaufmanAugust 23, 2016
Pandora is expanding beyond its flagship free Internet radio, with two new monthly subscription options. According to sources, the company is near to inking deals with major record companies. Up until now, Pandora hasn’t needed to secure rights because listeners can’t get specific songs on demand, and the company has limited service in the U.S., Australia and New Zealand, where music licensing is automatic in exchange for payments. The new tiers will debut first in the U.S. and then other English-speaking countries. Continue reading Pandora Readies Subscription-Based On-Demand Streaming
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Debra KaufmanAugust 22, 2016
RadicalMedia has been working on a project to present “great people” as holograms in venues optimized for augmented reality. Although much of the project is under wraps, more became clear recently when RadicalMedia partnered with Uncorporeal, a volumetric capture startup developing technology to create human holograms that can be used in VR or AR content. Headed by Sebastian Marino, formerly visual effects supervisor on “Avatar,” Uncorporeal’s eight staffers are veterans of Lucasfilm, Weta Digital and Electronic Arts. Continue reading RadicalMedia and Uncorporeal Develop Hologram Experience
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Debra KaufmanAugust 22, 2016
Facebook is working with game engine Unity to build a dedicated, downloadable desktop gaming platform. The new platform will not require the intensive coding of Facebook’s previous SDK, making it easier for game publishers to offer iOS and Android games on the desktop. Developers now have until August 31 to get “instant access” to an alpha version of Unity 5.4 needed to build and export games to Facebook’s Web and desktop app. Facebook’s move is seen as an attempt to regain gaming revenues lost to the mobile platform. Continue reading Facebook and Unity Team to Build Desktop Gaming Platform
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Debra KaufmanAugust 22, 2016
To keep track of the massive amount of data shared on Facebook, the company’s Artificial Intelligence Research (FAIR) lab created fastText, which offers a variety of techniques that make it more accurate and easy to do. Today, Facebook is making fastText open source, available on GitHub, so developers can use its libraries anywhere. Among the techniques fastText uses are “bag of words” and “subword information.” Facebook will use fastText to cut down on “clickbait,” an ever-present irritation on the Internet. Continue reading Facebook Open-Sources fastText Tools That Stifle Clickbait
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Debra KaufmanAugust 19, 2016
To promote its new thriller “Don’t Breathe,” Sony Pictures Entertainment created the first immersive, 360-degree video ad for the social media platform Snapchat, with its more than 150 million mainly young users. The campaign is a 10-second video that lets users “swipe up” to see the 90-second 360-degree video on a Web page in the app. “Don’t Breathe,” about three burglars who invade the home of a blind military veteran and find themselves trapped and fighting for their lives, opens in theaters August 26. Continue reading Sony Debuts Immersive Video to Promote Movie on Snapchat
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Debra KaufmanAugust 19, 2016
Turner Broadcasting is experimenting with a way to keep viewers from skipping ads: a countdown clock showing how much time is left in each ad break. The idea was first tested this season on TNT’s new crime drama “Animal Kingdom,” via a timer at the bottom of the screen for both live TV and pay TV affiliates’ VOD systems. The timer appears when there is 60 seconds left in a break. NBC’s “Today” and ABC’s “Good Morning America” have also used countdown clocks, but “Animal Kingdom” may be the first primetime show to do so. Continue reading Turner Tests New Ad Countdown Clock with ‘Animal Kingdom’
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Debra KaufmanAugust 19, 2016
Pinterest just began selling video advertising, with the first ads from Kate Spade and bareMinerals in the coming weeks. The GIF-like ads will be silent until the user clicks the images, or pins, of the featured products next to the videos, which could allow the user to buy the product within the Pinterest website. By adding video ads, Pinterest joins the ranks of Facebook, Twitter, Snapchat and large publishers similarly seeking the premium revenues of the kind of marketing once reserved for TV. Continue reading Pinterest Launches Video Ads with Kate Spade, bareMinerals
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Debra KaufmanAugust 18, 2016
Amazon Studios unveiled a promotion on its YouTube channel and Facebook page, aimed to garner more Prime subscribers: free viewing of the pilots of 10 original series. Among the pilots being made available on the social media platforms are the critically acclaimed, transgender dramedy “Transparent,” “Bosch,” “The Man in the High Castle,” “Mozart in the Jungle,” “Red Oaks,” and kids’ shows “Annedroids,” “Gortimer Gibbon’s Life on Normal Street,” “Just Add Magic,” “Tumble Leaf” and “Wishenpoof!” Continue reading Amazon Promotes its Series Pilots on YouTube and Facebook
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Debra KaufmanAugust 18, 2016
At the Intel Developer Forum, the company showed several new technology projects, including Project Alloy, an unusual “mixed reality” headset; a quadcopter “ready-to-fly” drone aimed at software developers; and a new Joule maker board designed as a platform for computer vision products. The company, which plans to collaborate with Microsoft on the mixed reality headset, says it does not need to be connected to a high-powered personal computer, as do other headsets, most notably Oculus Rift. Continue reading Intel Unveils Mixed Reality Headset, Drone, Joule Maker Board