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Debra KaufmanMay 19, 2016
BitTorrent is debuting BitTorrent Live, a new live TV streaming app for the latest generation Apple TVs and computers, which offers live streams from 13 niche programmers. The goal is to build a virtual MVPD (multichannel video programming distributor), with more prominent cable networks. For now, the BitTorrent package is comprised of channels such as Clubbing TV, Filmbox Arthouse, FightBox, Newsmax TV, Heroes TV and TWiT. Although these aren’t well-known networks, the offering is free, unlike other TV streaming services. Continue reading BitTorrent Rolls Out New P2P-Based Live TV Streaming App
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Debra KaufmanMay 19, 2016
The NBA, partnering with BroadbandTV (BBTV), has introduced a new multi-platform video initiative, NBA Playmakers. Aimed at millennials, the new online video network allows fans to make their own videos, with access to some NBA content and inclusion on a soon-to-launch YouTube channel. A video that draws a big audience or shows special talent will win its creator tickets, access to the NBA video team and other goodies. This initiative is the first foray that the league, with BBTV, plans to showcase high-quality fan content. Continue reading NBA Debuts Fan-Created Video Initiative Aimed at Millennials
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Debra KaufmanMay 19, 2016
With smart speaker Echo and its voice assistant Alexa, Amazon turned its attention to voice-controlled devices, forging partnerships with startups and other companies. With Echo, users can control thermostats from Ecobee, talk to Invoxia SAS’s portable speaker and, soon, open the garage or start the engine of a Ford automobile. As more developers integrate Echo into their products, Amazon is better able to compete against Apple’s Siri, Microsoft’s Cortana, and similar technology that Google is presently working on. Continue reading Amazon Gets Echo, AWS IoT Buttons into Developers’ Hands
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Debra KaufmanMay 18, 2016
On Monday, AMC began an advertising campaign within Snapchat for its much-hyped new series “Preacher,” with the intent of drawing in younger viewers. The new series’ first five minutes will be featured on Snapchat’s Discover section, and marks the first time that an extended clip of a network TV show will be available on the social platform. After a 24-period of exclusivity on Snapchat, the clip will be released to other platforms. It will continue to run on Snapchat for six more days. “Preacher” debuts May 22. Continue reading AMC Takes New Approach to Promoting Series on Snapchat
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Debra KaufmanMay 18, 2016
Finnish company Rovio Entertainment decided four years ago that, rather than license the “Angry Birds” characters to a Hollywood studio, it would finance its own $73 million movie. Since opening on Friday in some territories, Rovio’s gamble has thus far resulted in a $43 million gross. Companies such as Lego A/S and Hasbro turned to studios to finance their films, but Rovio took the same path Marvel did when it made “Iron Man,” with the goal of controlling the franchise over the long term. Continue reading Rovio Self-Finances ‘Angry Birds’ Movie to Control Franchise
AT&T plans to purchase Quickplay Media from Madison Dearborn Partners. Quickplay specializes in powering over-the-top video and TV Everywhere services. The acquisition will build upon the existing relationship between the two companies and enhance future AT&T video delivery initiatives. Quickplay currently supports AT&T’s U-verse TV Everywhere offering and will support upcoming streaming offers: DirecTV Now, DirecTV Mobile and DirecTV Preview. “Our strategy is to deliver video content however, whenever and wherever,” said John Stankey, CEO, AT&T Entertainment Group. Continue reading AT&T is Acquiring Quickplay Media to Power TV Everywhere
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Debra KaufmanMay 18, 2016
Facebook is now expanding its reach into video by selling video ads for other companies, getting an as-of-yet-undisclosed cut of the revenue. Facebook says it will sell and place both “in-stream” and “in-article” video ads on websites and apps, such as those run by Daily Mail, Mashable and USA Today Sports Media Group. Marketers are willing to pay higher prices for video ads than other forms of advertising, making this a compelling sector and one where Facebook can compete with Google for video ad dollars. Continue reading Facebook Sells Video Advertising for Third Party Sites, Apps
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Debra KaufmanMay 17, 2016
Television networks are in the midst of their annual process of testing new shows to decide which ones they’ll pick up. The typical test audience is made up of 50 people, recruited based on age, sex and race, and a network’s core demographic. The audience members watch the show, judging it via a handheld device that has a knob enabling them to express like and dislike. Not every media outlet embraces the concept of test audiences, and the testing services are modifying their criteria to better reflect today’s viewing behavior. Continue reading Niche Audiences, Binge Watching Impact Testing of TV Pilots
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Debra KaufmanMay 17, 2016
The move to new technology has thrown a monkey wrench in a roughly $70 billion TV advertising industry that has endured without much change for decades. Since then, television and advertising executives have been trying to determine what the future will look like among a range of competing and confusing scenarios and how to monetize it. That all comes to bear as we approach this season’s upfronts, and some sources are predicting, perhaps counter-intuitively, that ad rates will spike this year for the first time in awhile. Continue reading Advertising Spend at This Year’s Upfronts Predicted to Spike
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Debra KaufmanMay 17, 2016
The European Commission in Brussels is at the end of its seven-year investigation of Google and preparing to issue a record-breaking fine, expected to be about 3 billion euros ($3.4 billion). To date, the toughest fine the Commission has issued was 1.1 billion euros, levied at Intel. Inside sources say the announcement will likely come before the summer break, possibly as early as next week, and that the final amount hasn’t been decided upon, with the maximum possible at around 6.6 billion euros, or a tenth of Google’s total annual sales. Continue reading European Commission Poised to Issue Major Fine to Google
For those looking for an affordable VR alternative, RiftCat has been busy developing an app called VRidge that streams virtual reality games from a PC to a smartphone over Wi-Fi. The beta is currently available for Android, but the company is also working on an iOS version. The most recent update added support for SteamVR and Razer’s open source OSVR project. The implications could be significant, especially when considering the cost of investing in a high-end VR headset, such as the $600 Oculus Rift or $800 HTC Vive, both of which still require a powerful PC starting in the $1,500 range. Continue reading VRidge Streams VR from PC to Google Cardboard, Gear VR
Following the shutdown of Aereo, Chet Kanojia is back with a new venture that intends to revolutionize broadband delivery. New York- and Boston-based startup Starry is looking to introduce a test version of its super-fast, wireless Internet service this summer. With its planned July beta release, Starry will join companies such as AT&T, Ericsson, Facebook, Google, Huawei, Qualcomm and Verizon that are working on millimeter wave fixed wireless systems to approach gigabit-per-second service in homes and businesses. Continue reading Starry to Roll Out Fast, Affordable, Wireless Internet Service
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Debra KaufmanMay 16, 2016
In-home video entertainment is expected to be a $381 billion global business by 2019, of which about $100 billion represents the North American market. That’s why TV conglomerates aren’t eager to offer skinny bundles, and Apple, for the meantime, has given up on it. In the U.S., video entertainment tends to be spread among five different apps on at least two different hardware platforms, costing between $120 and $14o a month, including a TV package of 200+ channels from providers such as Comcast, AT&T and Dish. Continue reading Growth Slow for Skinny Bundles, Attracting Younger Demos
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Debra KaufmanMay 16, 2016
Google is open-sourcing SyntaxNet, a neural network framework that provides a foundation for Natural Language Understanding (NLU), and Parsey McParseface, a computer program that helps machines understand written English. Offering the code for free lets anyone develop, modify and distribute it, furthering natural language and potentially making Google’s code the standard. Earlier, Google open-sourced its machine-learning code TensorFlow (which SyntaxNet runs on top of); other companies that have similarly open-sourced code include Amazon and Facebook.
Continue reading Google Open Sources Language Tools for Virtual Assistants
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Debra KaufmanMay 16, 2016
Google’s Project Tango, which will be showcased at the company’s I/O developer conference May 18 to 20, consists of cameras, depth sensors and software in Android devices to gather images and depth information to recreate a space in 3D. Sources say that the company plans to put more resources into expanding the technology and using it for virtual reality applications. The ultimate goal is to become a ubiquitous source for the world’s buildings, similar to Google Maps, which is used by one billion people a day. Continue reading Google Develops Tango and 3D Mapping for VR, Advertising