Apple has acquired British startup Semetric to analyze the data from music sales, streaming services, and social networks. Semetric’s music analytics tool, Musicmetric, is already popular with music labels and industry clients. The $50 million acquisition will likely help improve Beats Music, which will be built into Apple’s iOS update this year. With download sales continuing their decline, Apple and other companies need data analytics to better understand digital music consumption. Continue reading Apple Purchases Startup to Bolster Analytics for Beats Music

Social network Pinterest has purchased a startup that powers a machine-learning recommendation engine. The seven-person company Kosei, which was founded less than a year ago, has developed a graph that understands the relationships between millions of products. Image-driven Pinterest can use this recommendation engine to help detect spam, recommend more relevant pins, and target its advertising. Pinterest just rolled out advertising on its platform earlier this month. Continue reading Pinterest Acquires Kosei to Help Improve Pin Recommendations

Los Angeles-based FreedomPop wants to make Wi-Fi hotspots more accessible to mobile phone users by eliminating the process by which users typically have to accept terms and conditions or enter a password in order to connect. Users of the new service would pay $5 monthly in exchange for automatic and seamless access to about 9 million hotspots (and growing). With its new Wi-Fi service, FreedomPop hopes to provide customers with an alternative to costly service plans from cellular carriers. Continue reading FreedomPop Targets Affordable Alternative to Cellular Plans

During a press event yesterday, Microsoft made a series of announcements regarding new features for its coming Windows 10 operating system including improvements to built-in apps for Windows Phone that involve mail, messaging, photos, maps and more. According to the company, Windows 10 also intends to enhance and integrate Xbox, PC and mobile gaming. Additionally, Microsoft introduced its HoloLens headset that will allow users to interact with holographic images for playing video games and building 3D models. Continue reading Microsoft Unveils Windows 10 OS Features and New Headset

Subscription-based, video sharing website Vessel launched yesterday in beta. Developed by former Hulu CEO Jason Kilar, Vessel aims to change the business of online video by offering a $2.99-per-month service that features exclusive early access to professional Web video. Additionally, Vessel will offer creators (such as online personality Connor Franta or fashion video blogger Ingrid Nilsen) 70 percent of ad revenue and 60 percent of subscription revenue. By comparison, YouTube generally offers 55 percent of ad revenue. Continue reading Vessel: Former Hulu CEO Launches New Video Sharing Site

To attract a new generation of young viewers, children’s television channel Nickelodeon is retooling its strategy to produce shows with the more media-savvy viewer in mind. This latest generation of kids has typically consumed more media on TV and YouTube by the age of 12 than their older brothers and sisters did, so re-runs of older content no longer keep them hooked. Nickelodeon is now filming outdoors, adding multi-episode plotlines, and adding fresh writing and acting talent. Continue reading Nickelodeon Shifts Direction to Draw Today’s Younger Viewers

Facebook will continue to improve its Messenger app this year. The standalone app already has more than 500 million monthly users, but the company is hoping to get to a billion users by the end of the year. One attractive new feature will be the voice-to-text transcription. A release date has yet to be announced, but the company is already testing it. Also, Facebook will experiment with ways to generate revenue and give people a way to communicate with businesses on the Messenger app. Continue reading Facebook Messenger Will Roll Out Voice-to-Text Capabilities

A study commissioned by Facebook found that the social network currently accounts for $227 billion in global economic impact and has helped create 4.5 million jobs. The company claims that its social network drives smartphone purchases and creates job in both tech and non-tech industries. However, independent economists believe those numbers may be overstated because Facebook and Deloitte, the company that prepared the report, may have used incorrect assumptions. Continue reading Economists Question Claims of Facebook Global Impact Study

Yesterday’s fourth-quarter earnings report indicates that Netflix added 13 million subscribers in 2014, including 4.3 million during the final three months (marking the company’s strongest quarter of subscriber gains to date). Netflix earnings also grew to a quarterly high of $83.4 million. “Internet TV is growing globally and Netflix is leading the charge,” claims CEO Reed Hastings. Netflix continues to invest heavily in original content and expand internationally as part of its effort to fend off growing competition from Amazon, HBO and YouTube. Continue reading Following its Record Quarter, Netflix Eyes Global Expansion

It looks like Overstock.com is the latest to throw its hat into the streaming video ring. The Salt Lake City-based company is planning to introduce a streaming video service later this year that will compete in a crowded field that includes its e-commerce rival Amazon. During the National Association of Television Program Executives conference, Overstock Chief Exec Patrick Byrne said the online retailer would launch with about 30,000 movies and TV shows available for rent or purchase and eventually offer original programming. Continue reading Overstock.com to Launch Streaming Video Service This Year

Google-owned YouTube plans to launch a new original programming initiative by the end of 2015, different from its 2012 channel-centric initiative. Alex Carloss, head of originals at YouTube, told attendees at this week’s National Association of Television Program Executives conference that the program would provide financial support for top YouTube talent to produce more original content. However, he stopped short of specifying which talent would be supported and how much would be spent. Continue reading YouTube to Support its Top Talent with Programming Initiative

Yahoo-owned blogging platform Tumblr launched a new pop culture hub yesterday that highlights top conversations from its community related to categories such as celebrities, TV shows, movies, music and video games. Since Tumblr blends online publishing tools with social features, the platform has grown popular for those who like to follow blogs and share posts. It has also become popular with fan communities, which makes the Fandometrics hub a natural fit for Tumblr — and a potential new marketing opportunity for brands. Continue reading Fandometrics: Tumblr Launches Hub for All Things Pop Culture

The Smithsonian Institution has developed an iOS app called “Skin & Bones” that uses 3D animation and augmented reality to help bring fossils to life for children visiting Bone Hall at the National Museum of Natural History. In addition to the 3D animations and related information, the free app offers detailed maps of the museum. Complimentary Wi-Fi is available on-site so visitors can easily download the app. The approach is another example of how organizations are exploring compelling use of immersive technologies. Continue reading Museums Bridging the Gap Between the Digital and Physical

Amazon announced yesterday that it plans to expand its original programming efforts by producing and acquiring movies for theatrical release and distribution via Prime Instant Video. In a significant departure from the traditional windowing system, the films are expected to be available for streaming in the U.S. 4-8 weeks following their theatrical debuts (movies normally have to wait 39-52 weeks before streaming). The move is part of Amazon’s plan to grow its entertainment arsenal while competing with Netflix. Continue reading Amazon Studios Looks Beyond Original Series to the Big Screen

Measurement firm comScore will introduce a new metric this week that goes beyond tracking video audiences on desktops and laptops to additionally tracking audiences across mobile and streaming devices. The new metric is expected to provide advertisers and television networks with vital information that has so far been challenging to collect. The addition is part of a broader initiative by comScore to track shifting, more diverse viewing habits of consumers and better compete with ratings provider Nielsen. Continue reading New comScore Measurement to Include Mobile and Streaming