Social media shop Shareablee discovered that marketers are very active on Instagram, despite the fact that most cannot run ads on the photo- and video-sharing service yet. During the second quarter, Instagram had 56 percent more total actions than Facebook. While Instagram is four years old, and Facebook went live in 2004, it is not surprising that the brand activity is growing much faster on the mobile app. However, Instagram is also bringing in three times the engagement per post. Continue reading Instagram’s Audience Engagement is Triple That of Facebook

Foursquare has made dramatic changes in its smartphone app while rethinking its approach to local business recommendations. Since the company became popular in 2009 due to its check-in feature, Facebook and Instagram have taken much of that attention with their own check-in features. The revised app urges users to explore their surroundings while using Foursquare as their guide, with its database of 10,000 “tastes” to help users discover exactly what they want. Continue reading Foursquare’s Revamped Mobile App Now Personalizes Results

According to a recent Harris poll, 14 percent of respondents and 25 percent of millennials would accept an added fee for same-day delivery of online purchases. The mean price these consumers are willing to pay is $13.90. Customers want faster, but affordable delivery, so startups are taking on the traditional infrastructure approach of Amazon (involving warehouses, vehicle fleets and full-time employees) by rethinking operations and, in many cases, turning to crowdsourced workers. Continue reading Companies Look to Meet Demand for Faster, Cheaper Delivery

The young comedians, musicians, and entertainers who made it big on YouTube, Vine, and other online platforms are changing the way audiences and entertainment companies define celebrity. Young adults and teens are watching more content online than ever before, and they have launched the careers of Vine stars and YouTube personalities, some of whom cross over into traditional media after gaining huge audiences. Teens also find online stars more relatable and engaging. Continue reading Online Stars a New Breed of Celebrity Among Young Adults

Each month, almost 100 million people use song-recognition app Shazam. Many shows and ads integrate Shazam to supply special offers or exclusive content. The app now plans to launch Resonate, a sales platform to help television networks monetize the viewers that use second screens while watching television. The platform aims to help network partners exert more control over the messages and content users receive when using Shazam while watching TV.  Continue reading Second Screen: Shazam Unveils Sales Platform for TV Networks

Researchers at Carnegie Mellon University have developed a new photo-editing tool that lets users turn and flip objects as if they were in 3D. Photo editors have only been able to manipulate objects in 2D by resizing them or changing their location within the photo. This new software uses a publicly available database of models to recreate objects, even the sides that were not captured by the camera. Researchers found that this software could be used for animations as well. Continue reading Software Allows Photographers to Manipulate Objects in 3D

Hold Security, an Internet security research firm in the U.S., discovered a Russian crime ring has stolen an unprecedented amount of Internet credentials, including 1.2 billion user names and passwords, and more than 500 million email addresses. The hackers targeted websites from multiple countries and a range of businesses, from Fortune 500 companies to small websites. The crime ring is currently using the information to send spam through social networks for a fee. Continue reading Russian Criminals Obtain Passwords and More in Massive Hack

By analyzing the acoustic properties of songs on Spotify, intern and PhD student Sander Dieleman hopes to advance the streaming service’s recommendation algorithms to aid users in discovering new and lesser known music. Rather than basing recommendations on the choices people with similar tastes make, they would be based on songs the user listens to. This method, which requires deep learning, would then mix more obscure but user relevant songs into the recommendations. Continue reading Spotify Intern Creates System to Improve Recommendations

Facing opposition from regulators, Sprint has opted to bow out of its pursuit of T-Mobile. The deal would have valued T-Mobile at $32 billion and provided a stronger rival to Verizon and AT&T. Sprint, the country’s third largest wireless carrier, will now have to rebuild its declining subscriber base on its own, and is currently testing new price plans. The company also decided during a board meeting yesterday to replace CEO Dan Hesse with billionaire entrepreneur Marcelo Claure. Continue reading Sprint Ends Pursuit of T-Mobile, Plans to Replace Chief Exec

The National Academy of Television Arts & Sciences announced recipients of the 66th Annual Technology and Engineering Emmy Awards, which will be presented at January’s Consumer Electronics Show in Las Vegas for the ninth consecutive year. Apple, Microsoft, Roku, Sony and TiVo will be recognized for television enhancement devices. HBO and Netflix will receive awards for second screen navigation. Kazuo Hirai, president and CEO of Sony Corporation will receive the Lifetime Achievement Award. Continue reading NATAS Announces 66th Tech Emmys, To Be Presented at CES

In May, Chinese e-commerce company Alibaba filed for a public stock offering in the United States. However, this fast growing company still has a way to go before it will be able to compete with the American tech giants that currently control the multibillion-dollar cloud computing business. For now, Alibaba appears to be focusing on expanding in China, where it already has four data centers and handles up to $5.8 billion in commerce per day at its peak. Continue reading Alibaba Growing, But Not a Threat to Top Cloud Services Yet

“Star Citizen,” a PC-only game still in development by Cloud Imperium Games, is part space exploration simulator and part first-person action game in a huge universe of planets, space stations, cities and ships. Since the game’s announcement in 2012, the makers of “Star Citizen” have raised almost $50 million through crowdfunding, with 10,000 to 15,000 new people donating every month. In June 2013, it became the first crowdfunded project to raise $10 million. Continue reading PC-Only Game with Galactic-Size Ambitions Raises $50 Million

As the price of small drones decreases, the popularity of these tiny unmanned aircraft increases for aerial wedding photographers and gadget enthusiasts alike. In New York City in particular, the proliferation of these devices has state officials and law enforcement officers worried. There is no required training for the amateur pilots operating these drones. In terms of regulations, the Federal Aviation Agency currently permits drones to be flown under 400 feet. Continue reading FAA Regulations Needed as Aerial Drones Grow in Popularity?

In an attempt to compete with Amazon, Google is planning to add ratings to its product listing ads in order to make search results more effective. The ratings are to be based on aggregated rating and review data taken from several sources. Google believes merchants that gather these ratings will decide to share the data because it ultimately generates more business. The move should create more relevant search results as more data surrounds the product.

Continue reading Google will Compete with Amazon by Adding Product Ratings

About 14 percent of Twitter’s 271 million users do not log in directly to the mobile app or website, where Twitter features its ads. These 37.9 million consumers instead access Twitter content through third-party apps such as Flipboard, Instagram, Foursquare or various news sources. When Twitter filed its IPO last year, the company projected that the number of people accessing via third-party apps would decline. However, growth of the third-party app population has doubled since then. Continue reading Nearly 40 Million Twitter Users Do Not See Ads on Site or App