By
Marlena HallerJune 24, 2014
As part of its push to become the dominant OS for connected devices in and around the home, Google’s Nest Labs will purchase Dropcam for $555 million. Dropcam’s Web-connected video-monitoring service streams live to mobile apps and sends alerts based on activity in the home. Google acquired Nest, founded by Apple designers Matt Rogers and Tony Fadell, earlier this year for $3.2 billion. The acquisition of Dropcam is expected to generate privacy concerns. Continue reading Connected Home: Google’s Nest Agrees to Acquire Dropcam
By
Marlena HallerJune 24, 2014
Last year, Ritz-Carlton Hotel experienced a different kind of disappointment with advertising campaigns. The company wanted to promote its brand page on Facebook but quickly stopped the campaign. Unhappy executives saw too much gain from these ads. Now, rather than trying to grow its fan base, Ritz-Carlton has focused on analyzing its social media conversations to better grasp the likes and dislikes of its guests. The plan highlights a shift in corporate social media strategies. Continue reading Corporate Shift in Social Media Seeks Quality Over Quantity
By
Marlena HallerJune 24, 2014
In 2012, while struggling with falling ratings, Viacom’s Nickelodeon introduced an annual competition during which rookie animators could join to create an 11-minute cartoon. The idea was to find fresh creativity and raw talent, and hopefully in doing so boost ratings — and it has so far been quite successful. Nickelodeon has now announced it will invite anyone, as long as they register online, to pitch directly to its team during Comic-Con next month in San Diego. Continue reading Talent Search: Nickelodeon to Hear Pitches During Comic-Con
By
Meghan CoyleJune 24, 2014
Lego is launching a new line of building block kits this summer that enable 7-to-12-year-old children to build a physical building and then see that building become a part of a virtual world in the corresponding smartphone app. The budding builder would construct a facade out of the 200-piece Lego Fusion set, and then use the app’s camera function to capture the creation and turn it into a building within the app’s game, such as a tycoon game or a racing game. Continue reading Lego Fusion Sets Combine Physical Blocks and Virtual Worlds
By
Rob ScottJune 23, 2014
According to a study from Ooyala, mobile devices are increasingly playing a major role in the consumption of online video. The research indicates that during the first quarter of this year, smartphones and tablets were responsible for 21 percent of all online video-plays worldwide, up from 9 percent in 2013 and a mere 3.4 percent two years ago. Considering that mobile and tablet video viewership is up 532 percent since 2012, the data should be of particular interest to broadcasters. Continue reading Attention Broadcasters: Mobile Video Viewing is on the Rise
By
Rob ScottJune 23, 2014
Korea’s largest mobile operator, SK Telecom rolled out its new LTE-Advanced broadband service last week. South Korean customers will now have access to 4G wireless network speeds up to 225Mbps (three times faster than other current mobile connections). This speed will allow users to download 800MB movies in less than half a minute. A new version of the Samsung Galaxy S5 will be the first to support LTE-A speeds, while LG and Pantech plan to launch compatible devices next month. Continue reading SK Telecom Introduces New LTE-Advanced Broadband Service
By
Rob ScottJune 23, 2014
Earlier this year, we reported the launch of Qplay from TiVo co-founders Mike Ramsay and Jim Barton. The service allows users to create personalized video streams called “Qs” from various online sources. The startup also offers a $49 TV adapter for those who want to watch their video streams on their television. A new version of Qplay’s iPad app now adds the ability to cast videos to Google’s Chromecast streaming stick, which could eliminate the need for Qplay’s streaming player. Continue reading Qplay Changes Direction, Brings its Video App to Chromecast
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Meghan CoyleJune 23, 2014
Amazon’s highly anticipated smartphone, the Fire Phone, comes with a new technology that combines image, text, video and audio recognition to make it easier than ever for users to identify (and hopefully purchase) some 70 million products in Amazon’s database. The Firefly technology can also scan QR codes, bar codes, and contact information. In terms of entertainment, the technology recognizes 245,000 movies and TV episodes, 160 live TV channels, and 35 million songs. Continue reading Amazon’s Firefly Technology Recognizes Millions of Products
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Rob ScottJune 23, 2014
Auction and shopping site eBay is taking its Sell For Me service mobile with the launch of eBay Valet, an app that lets eBay handle every step of the selling process. The new iPhone app, designed and developed by the Israel Innovation Center, helps to determine an item’s value and list it online, and even handle the shipping once it is sold. Both the Web-based eBay Sell For Me and mobile eBay Valet are designed to make the online selling process more approachable for buyers and sellers. Continue reading Mobile App eBay Valet Handles the Selling Process for You
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Marlena HallerJune 20, 2014
Although online streaming is not threatening to overtake traditional television viewing yet, it is gaining momentum. A recent Harris Poll found that 85 percent of Americans say they usually watch programs on a television via live feed, recorded or on demand. The number of Americans that most often stream shows is up three percent from 2012, at 23 percent. The poll also found that a quarter of Americans said they watch more streaming television now than they did a year ago. Continue reading Harris Poll: Popularity of Streaming Increases with TV Viewers
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Marlena HallerJune 20, 2014
Facebook has unveiled its Wedge computer networking switch designed to work with commercial and open-source networking products. The switch will shift data rapidly through the largest data centers, while blending functions of a server within a network device. While the switch is currently designed to operate at 40 gigabits per second, it should soon upgrade to 100 gigabits per second. Networking companies may need to reconsider their strategies if faced with new mass networking solutions. Continue reading Facebook Announces “Wedge” Computer Networking Switch
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Marlena HallerJune 20, 2014
Facebook launched its new Slingshot messaging app for both iPhone and Android this week. The app has been described as similar to Snapchat, although it has one significant difference. In order to see what others have sent you, you need to send a photo or video in response. The free app is meant to feel more like a game that involves active engagement than a traditional social messaging tool, based on the inability of users to watch so-called “shots” passively. Continue reading Facebook Takes on Snapchat with Slingshot Messaging App
By
Marlena HallerJune 20, 2014
Google hopes to provide Internet access to unserved areas of the world using high-altitude balloons. When the company announced Project Loon a year ago many people were skeptical. Since then, Google announced that it has been able to extend balloon flight times and add mobile connectivity to the service. Recently, Loon has been providing as much as 22MB per second to a ground antenna and 5MB per second to a handset, success that suggests there will be ways to monetize the technology. Continue reading Google’s Project Loon Advances, Balloons Are 10 Times Better
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Marlena HallerJune 20, 2014
A new controlled study by eBay Research Labs examined search ads — the kind that have made Google the richest advertising company in the world — and learned that companies may be exaggerating the effectiveness of these ads. The study showed that consumers were no more likely to buy things from eBay after seeing search ads than they were prior to viewing the ads. Researchers further concluded that reviews, comments, and related digital data have lessened the power of advertising. Continue reading EBay Research Study Finds That Search Ads are Ineffective
By
Rob ScottJune 19, 2014
Amazon CEO Jeff Bezos unveiled the company’s new Fire Phone yesterday in Seattle. The 4.7-inch smartphone, which features a 3D display that detects where eyes are looking on the screen with “Dynamic Perspective,” will be available July 25 starting at $200. The device includes a scanning feature with its Firefly app, which allows users to scan products, signs, UPC or QR codes (ideal for shopping on Amazon), and Shazam-like features to identify songs and pinpoint scenes in movies or TV shows. Continue reading Amazon Unveils New 3D Fire Phone with Dynamic Perspective