As technology leaders manage pressure to control costs, cloud computing expenditures are getting increased scrutiny. Dedicated teams to manage cloud spending and dedicated tools designed to increase efficiencies are two of the measures being employed. The result is that while cloud spending continues to increase, it is at a slower pace than had been expected. The latest Gartner projection posits worldwide growth of 18.5 percent, to $576.5 billion this year, slightly less than the 18.8 percent uptick previously forecast. This follows a Synergy Research finding of 27 percent Q4 U.S. growth, lagging the 31 percent expected. Continue reading CTOs Prioritize Controlling Cloud in Tough Economic Climate

Creator discovery platform Jellysmack has struck a deal with The Roku Channel to launch two channels programmed with content curated from 17 of its top-performing talents, including Brad Mondo, Stephanie Soo and LaurDIY. The pact sees The Roku Channel offering two FAST linear channels: the lifestyle-themed Hello Inspo and true crime forum Mysteria. The two new Roku FAST channels are an expansion of Jellysmack’s creator program, which uses artificial intelligence to identify promising creators and distribute their content to multiple platforms like Facebook, Snapchat, YouTube, Pinterest and TikTok, among others. Continue reading Jellysmack Pacts with Roku on Channels for Creator Content

In his first letter to creators, YouTube’s new CEO Neal Mohan emphasized the company’s priority for the year ahead is to keep providing creators with tools to make money. YouTube is also focusing on experiments with generative AI, and alternative formats including Shorts and podcasts. “A little over 15 years ago, I visited a company with an interesting take on digital video. As I walked through YouTube’s small offices above a pizza parlor, I could see the promise of the platform” Mohan reminisced. “In today’s challenging macroeconomic climate, we’re offering opportunities to grow a business on our platform.” Continue reading YouTube CEO Mohan Emphasizes AI, Creators, New Features

Microsoft researchers have unveiled Kosmos-1, a new AI model the company says analyzes images for content, performs visual text recognition, solves visual puzzles and passes visual IQ tests. It also understands natural language instructions. The new model is what’s known as multimodal AI, which means it uses different instruction sets, from text to audio and video. Mixing media is a key step in building artificial general intelligence (AGI) that can perform tasks in a manner approximating human performance. Examples from a Kosmos-1 research paper show it can effectively analyze images, answering questions about them. Continue reading Microsoft Unveils AI Model That Comprehends Image Content

OpenAI is now allowing third-party developers integrate ChatGPT into their apps, a solution the company says will be a more cost-effective alternative. The language model can be used for more than chat, says OpenAI, which also has a new speech-to-text model called Whisper. The company is also touting gpt-3.5-turbo, calling it the “best model for many non-chat use cases.” With a major investment from Microsoft, and the eyes of the industry on it, OpenAI seems to be feeling some pressure to add earnings to the success it has as a thought leader. Continue reading OpenAI Targets Affordable AI with ChatGPT and Whisper APIs

Meta Platforms announced today that it is introducing new creative tools and features for Facebook Reels, including support for videos of up to 90 seconds, extending the previous maximum of 60 seconds. The updates arrive a few months after the company unveiled support for Instagram Reels of the same duration (news that followed TikTok’s jump in video length from three to 10 minutes in an attempt to more directly take on Google’s YouTube). Among the new creative tools include the ability to create Reels with trending templates and a “Grooves” feature that automatically syncs video to the beat of a song. Continue reading Meta Adds New Creative Tools, Features for Facebook Reels

Weeks after CNET drew media attention for quietly publishing stories generated by artificial intelligence, the outlet announced layoffs of several longtime employees yesterday, representing about 10 percent of the public masthead. The move was reportedly made by Red Ventures, the private equity-backed media firm that acquired the tech news outlet three years ago. CNET editor-in-chief Connie Guglielmo will step down and transition to SVP of AI content strategy. The new editor-in-chief will be Adam Auriemma, who previously held the same position at NextAdvisor, also owned by Red Ventures. Continue reading Layoffs Are Under Way at CNET, Editor-in-Chief Steps Down

Ring founder Jamie Siminoff announced that he is stepping down as CEO of the company five years after it was picked up by Amazon. The inventor of the popular video doorbell says that invention is his true passion so he plans on creating new products for Ring as its chief inventor. Discord COO Liz Hamren has been named the new chief exec at Ring. “Liz has a long history in consumer devices and subscription services, building and launching some of the most innovative and beloved consumer products from Oculus to Xbox and more,” wrote Siminoff in a company blog post. Continue reading Ring Founder Announces His Shift from CEO to Chief Inventor

Bluesky has made it into the Apple App Store, where its reportedly generated more than 2,000 downloads in the past two weeks in an invitation-only beta mode, prompting speculation that a public launch is coming soon. Backed by Twitter co-founder and former CEO Jack Dorsey, Bluesky’s focus is a transfer protocol called AT (Authenticated Transfer) designed to facilitate an open, decentralized social network, not unlike the ActivityPub protocol that underpins Mastodon. The mobile app has been developed to showcase the protocol’s features. Incubated at Twitter starting in 2019, Bluesky is now a public benefit company. Continue reading Jack Dorsey-Led Bluesky Social Platform in Beta at App Store

Despite cost-cutting, Meta Platforms is continuing to spend on R&D. Coming in 2025: smart glasses paired with a neural interface watch to control them, according to The Verge, which got to view a presentation the company delivered to thousands of its Reality Labs staffers this week. Among the disclosures: for 2027, full-fledged AR glasses, a format Meta CEO Mark Zuckerberg says will eventually be as ubiquitous as mobile phones. Coming later this year is a thinner, more powerful Quest 3 VR headset priced only slightly higher than the $400 Quest 2. Continue reading Meta Has a Four-Year Plan Including Full-Fledged AR Glasses

Game developers are harnessing the power of generative AI to improve the state of play. With hundreds of computer-controlled characters, many of whom have incidental roles, the goal of giving these bit players the ability to spout some meaningful dialogue, should a player cross their path, is one potential use for chatbot text. Sony’s Haven Studios is using GenAI to quickly mock-up characters, while Roblox is developing an AI system it plans to let users leverage to create digital objects and build-out virtual worlds based on text prompts. Continue reading Game Creators Are Now Testing the Benefits of Generative AI

U.S. government agencies have 30 days to remove the TikTok app from federal devices and systems, the White House said Monday. A memo from Office of Management and Budget director Shalanda Young advised that in the interest of national security, the China-owned app must be purged from phones and Internet traffic firewalled from reaching it. The government ban was ordered by Congress in December, and follows similar moves in Canada, Taiwan, the EU, and many U.S. states. While the policy affects only a small portion of U.S. TikTok users, it fuels the controversy and emboldens those calling for an outright ban on the ByteDance-owned video app. Continue reading White House Gives Agencies 30 Days to Impose a TikTok Ban

Following several months of tests, YouTube is launching is multi-language audio track feature worldwide, with popular vlogger MrBeast helping to promote the new feature’s benefits. MrBeast, who has over 135 million global subscribers, is hoping to attract new subscribers to his channel now that the most popular videos are dubbed into 11 different languages. The multi-language audio feature allows creators to dub new and existing videos. YouTube says more than 3,500 multi-language videos have been uploaded to the site in 40-plus languages since January of this year. Continue reading YouTube Introduces Multi-Language Audio Tracks Worldwide

Gen Z users are embracing Apple mobile in a big way, accounting for 34 percent of iPhone users as compared to 10 percent of Samsung users, according to adtech data firm Attain. The imbalance is creating a peer pressure dynamic where younger users around the globe reportedly feel social stigma if they lack Apple’s must-have devices. While Samsung still has a lead in the worldwide global smartphone market, the company is feeling pressure to get hip quick. In addition to the overall iPhone design, fans cite the cameras and AirDrop photo-sharing features as major selling points. Continue reading Gen Z Shifting the Global Smartphone Dynamic Toward Apple

What a difference a year makes. CES 2023 attracted more than 115,000 attendees from 140 countries to Las Vegas where 3,000 companies filled 2 million square feet of exhibit space. Among the major themes relevant to M&E this year were artificial intelligence, the multiverse, AR and immersive experiences, displays, mobility, IoT, and numerous policy and regulation topics. ETC@USC attended the convention with onsite and remote teams, once again blending its in-person tradition with a virtual presence. Our post-show report features extensive coverage and perspectives related to these key creative, business, and technology areas. Continue reading CES 2023 Report: Connection, Collaboration and Cooperation