QR Codes Proliferating: Are You Ready to Become a Human Hyperlink?

  • Quick Response (QR) codes are beginning to resonate with a variety of users. Retailers, publishers, art institutions, musicians, government organizations and charities are all using QR codes to direct customers to a variety of online opportunities (contests, information, party invites and more).
  • The QR codes are square, checkered symbols that can be scanned with smartphones by downloading free scanner apps.
  • Starbucks used QR codes for a scavenger hunt, the Red Cross used them to direct people to a relief donation page, ABC included codes in magazine ads for the new series “Pan Am” and now every 2013 vehicle in dealer showrooms will be required by the Department of Transportation and the Environmental Protection Agency to have QR-coded fuel economy labels.
  • A company called Skanz now sells silicone braceletes with QR codes so anyone can scan your wrist and access a Web page with your contact information, social media links, and more. You can create different “Skanzsites” for professional and personal use and if you don’t want to wear a bracelet, you can instead buy iPhone4 cases with codes on them or QR decals.

Turner Looks to Google TV for Next Wave of TV Everywhere Initiative

  • Turner is working with Google TV to launch apps giving users who authenticate they are pay TV subscribers access to full-length episodes of TBS and TNT shows.
  • Turner is already doing this on the Web and through iPad and iPhone apps. The broadcaster confirmed it will offer the new apps, but did not say when they’d be available.
  • The next version of Google TV is expected in a few weeks. “The second iteration of the platform will be based on Android 3.1 (a.k.a. Honeycomb) and have access to the Android Market,” reports GigaOM. “Dedicated apps as well as authentication features could possibly convince other TV networks to embrace the platform as well, but it’s unclear how this would be received by consumers.”
  • Consumer interest in Google TV had been initially tepid but is showing some signs of improvement. Logitech, for example, was forced to drop the price of its Revue set-top box from $250 to $99 in July, but then the companion box to Google TV “made a brief appearance in Amazon’s list of the ten best-selling gadgets last month,” indicates the article.

YouTube Announces Three New Additions to its Video Creator Tools

  • YouTube added several new tools for video creators this week, as part of its “ongoing goal to foster the creation of great video content,” explains the company’s Broadcasting Ourselves blog.
  • The first tool, currently in beta, converts 2D video content into 3D. YouTube admits you’ll get better results with a 3D camera, but this is at least an option for those without one.
  • Second, you can now upload videos longer than the current 15-minute limit allows, and the advanced uploader is no longer required for larger files. However, the feature is restricted to users with “a clean track record who complete an account verification and continue to follow the copyright rules set forth in our Community Guidelines.”
  • Finally, YouTube gives creators the ability to add effects and text using Vlix, and adds Magisto, which will automatically take your unedited video and create a short clip complete with music.

Yelp CEO Speaks Out on Google Monopoly: We Had No Choice

  • This week’s Senate hearings on “The Power of Google: Serving Customers or Threatening Competition?” barely scratched the surface, suggests CNNMoney.
  • “What Google did to Apple — copying Apple’s touchscreen operating system and offering it to Apple’s competitors for free — never came up,” indicates the article. “Amy Klobuchar (D-Minn.) and Chuck Schumer (D-NY) used much of their time to suck up to Google chairman Eric Schmidt, practically begging him to bring Google’s fiber-to-the-home experiment to their states.”
  • However, testimony from Jeremy Stoppelman, CEO of Yelp, was compelling, especially in regards to his take on the search giant’s apparent new mission.
  • “Let’s be clear. Google is no longer in the business of sending users to the best sources of information on the Web,” explained Stoppelman. “It now hopes to become a destination site itself for one vertical market after another, including news, shopping, travel, and now, local business reviews. It would be one thing if these efforts were conducted on a level playing field, but the reality is they’re not.”
  • “The experience in my industry is telling,” he added. “Google forces review websites to provide their content for free to benefit Google’s own competing product, not consumers. Google then gives its own product preferential treatment in Google search results.”
  • Stoppelman suggested the company’s actions were essentially part of an ultimatum: “Google first began taking our content without permission a year ago. Despite public and private protests, Google gave the ultimatum that only a monopolist can give: In order to appear in Web search, you must allow us to use your content to compete against you. As everyone in this room knows, not being in Google is equivalent to not existing on the Internet. We had no choice.”

Netflix Teams with Facebook to Offer Social Movies (But Not in the U.S.)

  • Netflix announced a partnership with Facebook to allow members to share what they are watching on Netflix with their family, friends and associates via the social networking site. However, this feature will NOT be available in the U.S. (only in Canada and Latin America) due to a 1988 law that makes sharing that information illegal.
  • The Video Privacy Protection Act (VPPA) was created to prevent “wrongful disclosure of video tape rental or sale records (or similar audio visual materials, to cover items such as video games and the future DVD format).” Congress passed the law after Robert Bork’s video rental history was published during his Supreme Court nomination.
  • “Unfortunately, we will not be offering this feature in the U.S. because a 1980’s law creates some confusion over our ability to let U.S. members automatically share the television shows and movies they watch with their friends on Facebook,” explains Netflix Director of Government Relations Michael Drobac. “The good news, however, is that some forward-thinking members of Congress have introduced legislation, H.R. 2471, that would allow you to make this choice… If you want the choice to share with your friends, please email Congress to urge them to pass this modernizing legislation.”
  • According to Wired, Netflix currently has 24 million subscribers inside the U.S. and only a million subscribers internationally.

Google+ Passes 43 Million Users: Will It Compete with Facebook?

  • Paul Allen, the unofficial statistician for Google+, believes that the three month-old social network has reached a new milestone with 43.4 million users. (Google+ opened to the public on Tuesday and announced a number of new features for mobile and the Web.)
  • Using his model that examines uncommon surnames, Allen suggests there has been a dramatic 30 percent growth in the two days since the public has been able to access the service without an invitation.
  • “The stats leave me to question exactly what keeps drawing people in at such a rapid rate,” comments Brad McCarty, North American editor for The Next Web. “Are people really backlashing against Facebook? A reported 800 million users seem to be just fine on the site, especially after recent changes to privacy. But maybe it’s a combination of just wanting a change, and Google’s rollout of comprehensive new features for its own network that has spurred momentum.”

Tectonic Shift: What You Should Know About the New Facebook

  • We’ve received a flood of interesting articles and posts about newly announced changes to Facebook that emerged from yesterday’s F8 developer’s conference. You can check out the submissions stream on ETCentric to access all the write-ups and opinions, but in the meanwhile, the following provides a a quick snapshot…
  • Timeline: Your entire Facebook life. It condenses information the further back in time you go, allows you to navigate specific years, and provides the option to feature, add or remove items. It is important to note however, this is not merely a new feature. It will completely replace current profiles, according to TheNextWeb.
  • Ticker: This is a status feed that updates your activities, but is separate from your status updates that appear in the Newsfeed. This feature is now especially important to keep an overwhelming amount of information from coming through the new Open Graph Apps. “The Ticker is Facebook’s assault on Twitter,” reports Gizmodo. “Facebook is hoping that the tiny aspects of your life that you currently share on Twitter, you’ll be more likely to share on Facebook. One site for all your social networking.”
  • Open Graph Apps: Includes a variety of apps such as Spotify and Hulu that automatically update your Ticker and Timeline based on the settings you create for each app. Friends see what video you’re watching, what music you’re listening to, what games you’re playing, and more. This feature is available now, while Timeline will take a few more weeks.
  • It is worth mentioning that since music, news, video and more will be shared with friends and family, it may also be shared with marketers. Open Graph will enable an ecosystem for developers. Your Facebook profile will become “the story of your life” which is written for you in real time as you curate your personal information and your use of apps. Similarly, you will learn more about your friends. And all this personal information will be used to serve you with micro-targeted ads. People will be given the option of privacy even though most will probably not alter the default settings.
  • Social Sharing: By essentially creating a discovery engine for all your apps, Facebook hopes to dramatically change how we interact and share media electronically (through what Mark Zuckerberg calls “serendipitous discovery”). The Gizmodo post features a video on social sharing that provides a great view of how the Open Graph app sharing works.
  • Prior to the F8 event, eMarketer published a report forecasting that Facebook would double its global revenue to $4.27 billion in 2011.

Amazon Kindle Lending Program Adds New Dimension to Public Libraries

  • Amazon announced this week that it has launched a new lending library initiative, allowing Kindle users to “check out” e-books from registered library websites.
  • Users will be able to rent books on their Kindle from more than 11,000 participating public libraries across the country.
  • Readers will also be encouraged to take notes on the e-books they check out: “Normally, making margin notes in library books is a big no-no. But we’re fixing this by extending our Whispersync technology to library books, so your notes, highlights and bookmarks are always backed up and available the next time you check out the book or if you decide to buy the book,” said Amazon in a statement.
  • The books are available on Kindle devices or through the Kindle app for Android, iOS, Blackberry and Windows Phone.

NFC App Review: Katie Boehret Offers Her Two Cents on Google Wallet

  • As reported on ETCentric yesterday, Google Wallet rolled out this week. The technology allows you to pay for products and services by merely swiping your phone over a “tap payment” terminal (only MasterCard PayPass-enabled terminals right now). While only the Nexus S 4G phone is currently supported, there will be more phones coming soon that include the NFC (near field communication) chip.
  • Reporting for All Things D, Katie Boehret took the mobile app for a test drive. “I’ve been trying Google Wallet in Washington, DC, and Palo Alto, California, and I find it delightfully easy to use,” she writes. “Though still in its infancy, it isn’t hard to imagine digital payments catching on and becoming commonplace.”
  • Boehret points out that only the Citi MasterCard can be added to Google Wallet for now, but a Google Prepaid Card can accept other credit cards, and Google says other cards are coming (the company is working with Visa, Discover and American Express).
  • PayPal and Square are working on their own digital-payment systems, both of which do not require the NFC chip, so they will work on many phones.
  • Beyond payment, Google Wallet will let you register your store loyalty and gift cards (expect to see this from the likes of CVS, Macy’s and American Outfitters); however, you cannot register forms of ID, suggesting that despite its ease-of-use, the app is not a replacement for your wallet.
  • “Google Wallet can’t hold your driver’s license or other official forms of identification, so even if it takes off and works everywhere, you’ll still have to carry your license with you,” concludes Boehret.

Amazon Elastic Cloud Tech: Stretching the Boundaries of Cloud Computing

  • Cycle Computing demonstrated the potential power of cloud computing by building a 30,000-core cluster running CentOS Linux for molecular modeling using Amazon’s Elastic Cloud 2 (EC2).
  • The cluster, created for an unnamed “Top 5 Pharma” customer, ran about seven hours at a peak cost of $1,279 per hour (including fees to Amazon and Cycle Computing) and performed approximately 10.9 “compute years of work.”
  • “Amazon EC2 and other cloud services are expanding the market for high-performance computing,” reports Ars Technica. “Without access to a national lab or a supercomputer in your own data center, cloud computing lets businesses spin up temporary clusters at will and stop paying for them as soon as the computing needs are met.”
  • The statistics are rather impressive; highlights include 30,472 cores, 26.7TB of RAM and 2PB (petabytes) of disk space. The cluster — dubbed “Nekomata” — ran across data centers in three Amazon regions in the United States and Europe.
  • It is unknown whether or not Nekomata is the largest cluster run on EC2 to date. “I can’t share specific customer details, but can tell you that we do have businesses of all sizes running large-scale, high-performance computing workloads on AWS [Amazon Web Services], including distributed clusters like the Cycle Computing 30,000 core cluster to tightly-coupled clusters often used for science and engineering applications such as computational fluid dynamics and molecular dynamics simulation,” indicated an Amazon spokesperson.

Report Indicates Mobile Devices Dominate Airport Wi-Fi: iOS Leads the Way

  • A year ago, laptops made up two-thirds of Wi-Fi connections at airports. Today, mobile devices such as smartphones and tablets comprise 59 percent of the total, reveals new data released this week by Boingo Wireless.
  • Boingo suggests that laptops are not going away — in fact, their numbers have doubled since 2007 — it’s simply that mobile devices are proliferating at a faster rate, fueled by the launch of the iPhone in 2007 (Apple’s iOS dominates the mobile segment with 83 percent of total devices on Boingo’s network).
  • Not surprisingly, the report suggests similar findings for inflight Wi-Fi, as offered by the likes of Gogo. In the air, iPads make up more than one-third of connections, along with 41 percent for PCs and 20 percent for Macs.
  • According to All Things D: “Mobile devices are also gobbling up a lot more data than they did just two years earlier, Boingo said. On a monthly basis, the average mobile device consumed 211 megabytes of data in June, compared with 114 megabytes in May 2009. And the devices are also consuming that data in less time, gulping an average of 8.9 megabytes in every 10 minutes of use, compared with 3.7 megabytes in the same period two years earlier.”

Flash Player 11 and AIR 3: For HD Video and 3D Gaming on Multiple Platforms

  • Adobe announced this week Adobe Flash Player 11 and Adobe AIR 3 software to enable “console quality” 2D and 3D games and scientific visualizations for multiple platforms including Android, Apple iOS (via AIR), BlackBerry Tablet OS, Mac OS, Windows, connected TVs and others.
  • Adobe touts 1,000 times faster rendering performance over Flash 10 and AIR 2 enabling 60 frames per second rendering and console-quality games on Mac OS, Windows and connected TVs. A production release for mobile is coming.
  • Content protection is available using Adobe Flash Access 3 on supported platforms — “including support for mobile platforms,” explains the press release — with support for rental and subscription options “to more than 80 percent of the U.S. pay TV subscribers.”
  • HD full frame video quality can be displayed on iOS devices using H.264 hardware decoding to deliver 7.1 channel surround sound.

Xbox TV to Launch: Microsoft Wants to Change the Way People Watch TV

  • Microsoft confirmed it will launch Xbox TV this holiday season. CNNMoney reports that the service will be similar to services offered in other countries which allow Xbox users to stream Sky TV in the UK, Canal Plus in France, and FoxTel in Australia.
  • At Microsoft’s recent financial analyst meeting in Anaheim, CEO Steve Balmer confirmed the company is working with “dozens or hundreds of additional content suppliers.”
  • Xbox TV will use Bing to search for content and use Kinect for voice or motion commands. Microsoft will also seek to create a social experience for TV shows and movies around its 35 million Xbox Live community.
  • In related news, Comcast and Verizon are reportedly in talks with Microsoft to enable cable subscriptions through the Xbox 360. “The tech giant’s gaming console, which already streams content from sources like Netflix, Hulu Plus and others, could in effect become a cable box if Microsoft manages to strike a deal ahead of its upcoming release of Xbox TV,” suggests ReadWriteWeb.

Will Licensing Deals Help Turntable.fm Compete with Pandora and Spotify?

  • Turntable.fm, a rival music service to Pandora and Spotify, is negotiating with the four major music labels to license content. Turntable.fm is a social media site that allows people to share songs with friends and other online users.
  • The New York-based startup is looking to create a deal that would be unique and allow users to legally stream music internationally, but CEO Billy Chasen has not disclosed the details of the proposal.
  • “Both sides are super eager to get this done, and we’re getting closer,” Chasen said. “We take very seriously the music labels and publishers, and we want to make sure they’re with us.”
  • Turntable.fm, which launched earlier this year and requires users to log in via Facebook, currently has about 600,000 users. The startup recently raised $7 million from investors including Union Square Ventures, First Round Capital, Polaris Venture Partners, Benchmark Capital, Lady Gaga’s manager Troy Carter, and Maverick Records co-founder Guy Oseary.

Report: Is Innovation being Stifled by Frivolous Lawsuits of Patent Trolls?

  • Looking at a database of over 1,600 patent troll lawsuits compiled by Patent Freedom, a team of Boston University researchers estimate that these suits have cost companies some $500 billion since 1990. These costs include not only legal fees and payouts to plaintiffs, but indirect costs such as employee distraction, legal uncertainty, and the need to redesign or drop key products.
  • The authors of the study also estimate that the original inventors received less than 10 percent of the “defendant’s lost wealth.”
  • Additionally, they found that software patents accounted for approximately 62 percent of the lawsuits (while a mere two percent of suits were related to drug or chemical patents, and only six percent involved mechanical patents).
  • The article concludes that the patent system is becoming a disincentive to innovation. “These results are important because the patent system is supposed to reward companies who invest in innovation,” suggests Ars Technica. “Yet thanks to the growing blizzard of frivolous patent lawsuits against technology companies, the patent system is actually becoming a net disincentive to innovation, especially software. We hope Congress and the Supreme Court are paying attention.”