CES: Fragrance Diffusion System Has Multiple Possibilities
January 7, 2020
One of the more interesting exhibitors at CES Unveiled was Artiris Parfum, which showcased its Compoz natural fragrance diffusion system. There are a number of vendors offering necklaces and masks that emit synthetic odors for individual scent-enhanced VR and AR experiences. Paris-based Artiris Parfum offers a system that lightly diffuses customized, programmable blends of up to five all-natural fragrances into a room to create a group programmable olfactory experience.
The scents are created from five natural ingredients selected from Compoz’s library of 25 primary scents. The scents are loaded into cartridges designed to preserve their freshness while stored within the diffuser unit.
According to the CES exhibitor description: “Compoz has selected the most precious and natural essential oils worldwide, from ethically and organic sourcings only to offer a unique olfactory palette and highly delicate compositions. It uses AI to understand user olfactive preferences and provide them with preset recommendations from world-renowned perfumers.”
Aymeric Wuidart, president and CEO of Artiris Parfum, a professional perfumer, and Compoz’s “master of bespoke scents,” claims that the dry diffusion system keeps the scents from sticking to clothing and furniture. The room can be cleared of a scent within minutes or transitioned to another scent just as quickly. He makes this claim based, in part, on Artiris using the devices in its laboratory, which has cloth and other potentially odor-absorbing furnishings.
Compoz has positioned its custom scent diffusion system as a high-end wellness and pleasure product. But it could also be applied to retail environments and location-based entertainment. Wuidart is against using it in immersive gourmet food experiences, because he doesn’t want the perfume scents and the tastes of food colliding.
During CES 2019, The Verge compared two fragrance diffuser systems: “Agan Aroma debuted its Moodo device last year, which lets users insert pods and then digitally mix the scents through an app. It promises to turn users into ‘scent DJs.’ This year, a French company called Artiris Parfum showed off its similar idea, called Compoz, a device that requires pods filled with liquid essential oils. Like Moodo’s product, it connects to users’ phones over Wi-Fi so they can customize their scents.”
Wuidart said that the Compoz system is the result of five years of research and development. This unique patented technology is on display in booth 50819 within the French Tech Pavilion on the lower level of the Sands Convention Center.
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