LG Electronics has unveiled a 97-inch OLED TV billed as a “zero connect” wireless solution that is generating praise at CES 2023. Capable of real-time video and audio transmission at up to 4K 120Hz, the new OLED TV M3 eliminates the need for HDMI or AV cabling from set-top boxes, soundbars, receivers or game consoles, requiring only a power cord. The LG M3 TV comes with a separate Zero Connect box that sends video and audio signals wirelessly to the 97-inch screen. Because the box can be located away from the television, the result is designed to be a sleeker, distraction-free viewing environment.

CNET writes the 97-inch LG Signature Series M3 OLED, as the wireless model is known, “puts all other TVs to shame,” adding that “wireless TV is real, and it’s coming this year.” LG introduced a wired 97-inch model at CES last year and continues to offer what is “the biggest OLED TV in the world,” according to CNET, which lauds OLED for having “the best picture quality available.”

The back of the Zero Connect box features HDMI inputs and other connectors, while the TV itself has no inputs at all. The TV’s power cord is “artfully [hidden] inside one of the stand legs.” The box can be placed at up to 30-feet from the screen. CNET’s writer describes the image sent wirelessly from a box-connected Blu-ray player as displaying “flawlessly, to my eye.”

Although LG did not reveal details on price or availability, CNET notes “for reference, LG charges $25,000 for its standard, wired 97-inch OLED TV and $2,900 for a 77-inch one, so regardless of size the M3 won’t be cheap.”

While wireless TV configurations have been a focus for set designers of late, Digital Trends says “this is the first time we’ve seen a TV manufacturer put all of its connection eggs in the wireless basket,” noting reluctance has historically “been due to the nature of wireless signals — they tend to be highly susceptible to various kinds of interference — and the desire to avoid angry customers who can’t get reliable pictures and sound.”

Specifying that the wireless M3 on display at CES was a “pre-production model,” Tom’s Guide reports that “latency — a potential issue for gamers who want the fastest, most responsive gameplay experience — would be ‘much lower than 20ms’ and ‘almost imperceptible,’” according to LG.

Further details can be found in LG’s announcement. Aside from the 97-inch M3, LG also showcased three other series of wired OLED TVs at CES 2023: the Z3, G3 and C3 OLED models, which “up the brightness factor,” CNET reports.