TCL’s new QM6K series of mini-LED TVs is turning heads at CES 2025 for its combination of high-end features, low price, and fact that it is available now, starting at $750 for the 50-inch model, going up to 98-inches for $3,500. Featuring a bezel-free design, the TV is powered by the company’s proprietary AiPQ Pro Processor, a Super High Energy mini-LED chip that TCL is using on all its 2025 mini-LED TVs. The company says the AiPQ Pro produces 53 percent more brightness and has 500 local dimming zones controlled by TCL Precise Dimming, debuting on the QM6K series.

TCL explains the QM6K “offers a level of picture quality that has never been offered in its price band before,” and TechRadar takes the claim seriously, writing that “considering that the TCL QM851G, one of 2024’s best TVs, was the brightest TV we’ve yet measured, delivering more than 3,500 nits peak brightness in some modes,” the QM6K’s 53 percent improvement is “really saying something.”

In addition to those improvements, TCL’s press release specifies the QM6K series includes:

• New Halo Control System
• High HDR Brightness
• 144Hz Native Refresh Rate
• Game Accelerator 288, for up to a blistering fast 288 VRR
• Dolby Vision IQ (Plus HDR10+, HDR10, HLG, and the NEW DLA)
• Dolby Atmos
• DTS Virtual:X
• IMAX Enhanced & AMD FreeSync Certifications
• New Dolby Vision Filmmaker Mode
• New Hands-Free Voice Control
• New Onkyo 2.1 Speaker System
• Google TV

The company notes the new Super High Energy LED Chip developed by the TCL Pangu Lab increases light efficiency by 10 percent. The lab also created a new Condensed Micro Lens so the increased brightness can be precisely focused via a narrower light path.

“A redesigned backlight system further reduces optical distance, or OD, between the backlight and diffuser plate, creating the new TCL Micro OD,” TCL adds, noting that “minimized optical distance virtually eliminates any halo effect, also known as blooming, and creates clear, sharp edges, even between the brightest white and darkest black, providing a 143 percent improvement in backlight uniformity, and over an 18 percent improvement in blooming control.”

“Other advancements for 2025 include a new high-contrast QLED display panel that’s capable of 98 percent coverage of the UHDA-P3 color gamut and a Dynamic Light algorithm that’s said to render SDR signals at near-HDR quality,” TechRadar notes.

A Tom’s Guide video calls the TCL QM6K Series “the brand’s big reveal in the home entertainment category for CES 2025,” and says the $1,000, 55-inch set could “have a lot of appeal.”

CEPro quotes TCL North America EVP Chris Hamdorf saying that the company “will be ‘doubling down on QLED, QD-Mini LED and XXL screen sizes’ as consumer preferences continue to tilt towards bigger TVs for their homes.”

In the press release, Hamdorf also touted TCL securing its position “as the top 2 best-selling TV brand for the sixth consecutive year and just received a 2025 Circana Consumer Electronics Performance Award for Top Increase in TV Market Share in North America.”