ETC@USC has scheduled a panel discussion — “Audience Intelligence at the Frontier: AI, Neuroscience & the Data Revolution in Hollywood” — for Tuesday, June 21. Yves Bergquist, co-founder & CEO of Novamente, and director of ETC’s new Data & Analytics Project will moderate. Leading data scientists, neuroscientists and senior studio execs will discuss the application of next-generation cognitive computing to the audience intelligence challenges in Hollywood. Sponsored by Cloudera, the event will take place 2:00–4:00 pm at the USC Ronald Tutor Campus Center, followed by a cocktail reception. For more information and to register, visit the panel’s Eventbrite page.

The entertainment industry is facing unprecedented complexity and opportunity. Exponential technological innovation, combined with the explosion of demographic segments, distribution channels and available content have created an amorphous market landscape.

To manage this complexity, the industry has started deploying data and analytics solutions throughout its development, production and distribution processes. But many challenges remain.

Next month’s Audience Intelligence panel will address these challenges.

Panelists include Dr. Gian Gonzaga of Earnest (formerly of Netflix), Justin Herz of Warner Bros., Wayne Peacock of Disney, Sarath Ramaswami of 20th Century Fox, and Dr. Antonio Damasio of USC.

Check your email invitation for additional details. Registration and directions are available at Eventbrite.