Facebook, Instagram, WhatsApp Get Meta AI Memory Boost

Meta is rolling out personalization updates to its Meta AI personal assistant. At the end of last year, the company introduced a feature that lets Meta AI remember what you’ve shared with it in one-on-one chats on WhatsApp and Messenger so it could produce more relevant responses. That feature will now be available to Meta AI on Facebook, Messenger and WhatsApp for iOS and Android in the U.S. and Canada. “Meta AI will only remember certain things you tell it in 1:1 conversations (not group chats), and you can delete its memories at any time,” explains the company.

The personal touch will also extend to more recommendation personalization for Meta AI on Facebook, Messenger and Instagram.

“Delivering great content recommendations is an important part of what makes Facebook and Instagram valuable for people around the globe — and it’s been driven by AI for a while,” Meta says in a news post, adding that your assistant can now “respond with information that’s relevant for you.”

Meta’s AI chatbot is able to “remember” personal details “such as your dietary preferences or your interests,” writes The Verge, explaining that it “will then use your past conversations, in addition to details from Facebook and Instagram accounts, to provide more relevant recommendations.”

“For example, if Meta AI provides you with a recipe that contains meat, and you respond that you’re vegan, the chatbot will adjust its future responses to account for your preference,” The Verge reports. Meta cites an example about food allergies.

The assistant will also be able to track information about your personal life and relationships, explains Engadget, adding that “notably, Meta AI can now use your past activity across Facebook and Instagram to inform its interactions with you.”

The ability to take a user’s personal information under advisement when generating responses will also allow Meta AI to do things like “customize its response to the prompt ‘find upcoming concerts nearby’ based on the user’s location,” SiliconANGLE writes. “Meta can also take into account other data points such as the genre of music videos that the user watched in the past week.”

Meta AI is powered by the company’s Llama 3.2 family of models, open-sourced late last year. In addition to processing text, the Llama models can analyze images.

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