Web-based editing application Canva unveiled a significant makeover this week in Los Angeles at the Canva Create event. Touting “a whole new Canva,” the company shared changes that impact the entire platform, from pricing to tools, templates and user interface. The new editor, designed to make it easier to jump between projects, is “available to the first one million users who discover the secret portal hidden in their Canva homepage, before becoming available to the entire Canva community from August.” The 11-year-old company, which claims 183 million free and paid monthly users, also unveiled an enterprise solution.

The remodeled Canva has integrated apps and ad templates for display on Google, Meta Platforms and Amazon, simplifying the ad creation process by facilitating production of finished ads, “ready to go live,” within the Canva app, the company said in a newsroom post that demonstrates the new features.

“Apps from Amazon, Google, and Meta also provide asset libraries and feedback on ad designs,” writes PetaPixel.

While Canva “may have started as a way for everyday consumers without a design background to make high-quality creations for social media or professional environments, it’s clear that use of the app has grown exponentially, which has had a significant impact on Canva’s competition,” PetaPixel says, hinting that it’s turned up the heat on Adobe by linking to a December article about a $1 billion termination fee after that company aborted its proposed purchase of popular design platform Figma.

Fast Company writes that “Canva’s radical overhaul aims to destroy Microsoft Office and Google Workspace,” describing “a staggering number of features for general users and professional workers alike.”

The new Canva Enterprise subscription is a bid to gain more large corporate customers by expanding its existing Teams functionality to cater to multiple internal teams (while a more modest Teams tier continues to serve small- to medium-sized businesses, Petapixel explains).

“Canva says its products are already used ‘across 95 percent of Fortune 500 companies,’” noting that its upsized subscription package and tools “reflect ‘a major step forward for the company’s enterprise strategy,’” Petapixel writes.

Canva Enterprise lets users brainstorm together on an “infinite whiteboard,” then coverts the results to a summary document in one click, Canva says. Creating things like pitch presentations, onboarding website or graphics for reports are now possible in this content creation workflow.

Canva also announced a partnership with HP that aims to let Canva users design anything and print it using professional local print businesses, making Canva “a one-stop shop from design to print,” reports SiliconANGLE.