Hollywood and MediaMine Developing Interactive Walk of Fame App
By Rob Scott
August 30, 2012
August 30, 2012
- “The Hollywood Chamber of Commerce and digital media asset management company MediaMine have partnered to develop a new Walk of Fame app for travelers that is ‘part tour guide, part scavenger hunt, part game and part local services provider,'” explains The Hollywood Reporter.
- According to MediaMine, the app — expected to launch by next summer — will feature a star map that includes photos and videos, local points of interest that highlight entertainment and shopping, a trivia game and a scavenger hunt.
- “Travelers will also be able to post photos to the app and share their experiences on various social networking sites,” adds THR.
- “The idea is to transform a tourist’s trip from a passive experience into one with engaging information in the form of news, videos, photos, letters and other information about the fascinating events occurring in Hollywood throughout the 20th century as well as present day,” notes Leron Gubler, president and CEO of the Chamber of Commerce.
- ETCentric staffer Phil Lelyveld notes that the ETC has met with MediaMine and their activities align with some of ETC’s current projects.
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