Hulu Plus has announced its latest service integration, this time with the Tivo Premiere set-top box. According to the Hulu Blog, to celebrate the launch, “TiVo is offering a 6-month free trial to those who purchase a TiVo Premiere from a retailer or Tivo.com. This offer runs until August 30, 2011. And TiVo subscribers who already subscribe to Hulu Plus can begin accessing their account with no additional charges.”

The TiVo integration is the latest in a growing list of Hulu expansion efforts. At the end of April, Microsoft added the Hulu Plus service to its Xbox 360 gaming console (only for Xbox Live Gold members who pay the $60 yearly subscription fee in addition to the monthly Hulu Plus subscription). A Sony PS3 app for Hulu Plus was made available late last year via the PlayStation Network. Hulu also announced net-connected Sony Bravia TVs and Blu-ray players, Roku boxes and Vizio TVs.

PC World reports that current TiVo Premiere customers can register for a free one-month trial before starting the Hulu Plus subscription (while new customers who purchase the TiVo Premiere box will get six months free). Additionally, TiVo subscribers “have to sign up for the $7.95-a-month Hulu Plus service in order to stream to their TVs (Hulu requires a subscription to Hulu Plus for any non-computer streaming).”

In related news, ReelSEO reports that Hulu now accounts for a quarter of online video ads. According to recent comScore numbers, 172 million Americans consumed an average of 14.9 hours each of online video content in April. Google is the clear leader in this regard with nearly three times as many viewers as second place VEVO. While Hulu is only tenth on the list of total online viewers, it is interesting to note it falls second to Google in the average number of minutes people spend on the site. The comScore data indicates Hulu dominates in advertising, accounting for 1.14 million ads in April.

Related Hulu Blog post (and video): “Hulu Plus Now Available on TiVo Premiere” (5/23/11)

Related Wired article: “Hands-On: Hulu Plus for Xbox 360 Is Just as Unfinished as Netflix Offering” (4/28/11)

Related ReelSEO article: “Online Video Numbers Hold Steady for April, Except at AOL” (5/22/11)