Microsoft is bringing Bing Image Creator to the new Bing search engine and Edge browser. Powered by an advanced version of the DALL-E model from OpenAI, the new tools will allow users to generate images using word prompts to describe what they want to want to create. The news comes as Microsoft says its new Bing AI Copilot has had “more than 100 million chats to date,” with people using it to refine answers to complex questions or as entertainment or creative inspiration. Bing data indicates images are one of the most searched categories, second only to general web searches, according to Microsoft.

“Today we’re taking the chat experience to the next level by making the new Bing more visual,” Microsoft explained in a blog post positing “the human brain processes visual information about 60,000 times faster than text, making visual tools a critical way people search, create and gain understanding.”

“For those in the Bing preview, Bing Image Creator will be fully integrated into the Bing chat experience, rolling out initially in Creative mode,” Microsoft head of consumer marketing Yusuf Mehdi told The Verge, explaining that “by typing in a description of an image, providing additional context like location or activity, and choosing an art style, Image Creator will generate an image from your own imagination.”

In Microsoft’s Edge browser, Bing Image Creator will appear as a new icon in the sidebar, making Edge “the first and only browser with an integrated AI-powered image generator,” Microsoft says. The Bing AI Copilot allows users to select from three modes of response: creative, balanced or precise.

The Bing image generator will initially be limited to Creative mode, optimized for “multi-turn chats,” The Verge writes, quoting Mehdi saying the plan is “to make it available in balanced and precise mode over time.” The Creative mode includes “original and imaginative” responses, while precise is supposed to focus on accuracy and relevance.

Those not already in the new Bing preview can access the Bing Image Creator at bing.com/create, which provides English text-to-image generation. More languages will be added in the months to come.

After testing Microsoft’s new visual tool, PC World writes of the “Dall-E 2-based Bing Image Creator: it’s good!”