MySpace Announces New Music Player Launch with Facebook Integration
By Karla Robinson
December 20, 2011
December 20, 2011
- MySpace is branching away from the social networking scene and is hoping to gain ground as a music site with its 42+ million songs and exclusive access to 30 million songs from independent, unsigned artists.
- The new music player, launched yesterday, includes Facebook integration. “Because of the users they have and the integrations with Spotify, Mog, and Rdio it makes sense to open up our catalog to their users,” explains MySpace COO Chris Vanderhook.
- The MySpace music player features enhanced music recommendations and built-in search engines. It is free with ad-supported content.
- According to new owners Specific Media, MySpace will also undergo a full-scale relaunch in the beginning half of 2012.
- “Music is white-hot right now and we want to be able to capitalize on our music catalog and our history in music. It’s something the previous management didn’t really highlight,” Vanderhook says.
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