NBC Olympics Site Streams 75 Million Video Feeds, Earns Positive Reviews

  • The NBC Olympics website “has served up over 744 million page views, up from a mere 160 million during the Beijing games four years ago,” reports Wired. “The site has also streamed over 75 million video feeds to viewers around the globe, according to NBC.”
  • The network has faced criticism of its delayed TV coverage of the 2012 Olympic Games, but Wired suggests online coverage is now a viable alternative. “If you don’t like NBC’s TV coverage, just stick with your browser,” the article says.
  • NBC reports that five of the events it has live-streamed were watched by over a million online viewers.
  • “Hundreds of millions of users doesn’t necessarily qualify NBC for a medal in traffic management,” notes the article. “But it still deserves some praise.”
  • In a related post from Mashable, the popular #NBCFail trend may actually be overstated, according to a new report from Pew Research.
  • “According to the survey of just over a thousand adults, 76 percent of Olympic fans say say the NBC is doing an excellent (29 percent) or good (47 percent) job covering the Summer Games. Just 18 percent rate the coverage as fair (13 percent) or poor (5 percent),” notes the post.
  • Of the people surveyed who were following the Olympics online or via social media, 70 percent said the coverage was excellent or good. TV viewers were even more generous with 77 percent giving positive reviews.
  • “The Pew survey, though — coupled with strong ratings for NBC’s primetime coverage — indicates that Twitter carpers may simply be a peanut gallery the network can afford to ignore,” Mashable concludes.

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