New Logo, Site Redesign and Same-Day Delivery Unveiled by eBay
By emeadows
October 16, 2012
October 16, 2012
- At a press conference last week in New York, eBay introduced “eBay Now,” a same-day delivery service, along with a new logo and website redesign featuring an improved search engine and item pages. According to TechCrunch, “it looks a lot like Pinterest.”
- With eBay Now, customers can order from their mobile devices with selected partners, such as Toys R Us or Target.
- Devin Wenig, president of eBay, said the company is more focused on mobile than ever. And it’s working: “eBay’s mobile apps have been downloaded more than 100 million times so far in 2012. For comparison, eBay has around 100 million active users,” writes TechCrunch.
- “If it’s the product they want they should be able to get it anywhere, anytime,” says Wenig.
- “Nowhere has mobile adoption been more stunning than in our business,” adds Richelle Parham, CMO of eBay North America. About 2 million items per week were sold through mobile apps in July.
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