New MoviePass App Brings Netflix Model to Theaters
By Rob Scott
June 28, 2011
June 28, 2011
- A new service called MoviePass is offering unlimited movie viewing in participating theaters for a fee of $50/month.
- Access to 3D and IMAX movies will involve a $3 surcharge.
- Using an HTML5 app, subscribers will be able to search for a film, check show times and purchase digital tickets.
- A $30 “limited pass” offering is reportedly also being planned.
- The service will launch its beta test in San Francisco this weekend.
6 Comments
Will a smartphone app help reinvigorate theater attendance?
Will a smartphone app help reinvigorate theater attendance?
I think it’s a brilliant idea. Seems like a deal for the avid moviegoer. Wont get me in unless they can assure phonetalkers and seatkickers not allowed. That’s what keeps me away from the theater more than price
I think it’s a brilliant idea. Seems like a deal for the avid moviegoer. Wont get me in unless they can assure phonetalkers and seatkickers not allowed. That’s what keeps me away from the theater more than price
I agree with Benn. This is a compelling idea. I pooled college students this week and their responses suggested that a more affordable “limited pass” may be more appealing (at least for those with less disposable income).
I agree with Benn. This is a compelling idea. I pooled college students this week and their responses suggested that a more affordable “limited pass” may be more appealing (at least for those with less disposable income).
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