Free video streaming service Crackle has become one of the first third-party publishers to support Amazon Interactive Video Ads. The integration via the Crackle Connex sales arm will let consumers learn more about a product or add a product to their Amazon shopping cart directly from the screen during an ad break. Crackle parent company Chicken Soup for the Soul Entertainment is expected to add Amazon ads to its Chicken Soup for the Soul and Redbox VOD apps in the future. The agreement also allows Amazon Fire TV customers to watch free movies and TV shows via Redbox. Read more

Ireland’s Data Protection Commission (DPC) announced a TikTok fine of about $368 million today based on how the popular social platform processes data of younger users. DPC announced in 2021 that it was investigating TikTok’s compliance with the European Union’s General Data Protection Regulation (GDPR) privacy and security laws. The investigation identified specific problems with TikTok’s default account settings, the Family Pairing settings, and its age verification process (although the age verification model did not violate GDPR, the probe found that TikTok did not sufficiently protect the privacy of children under 13 who were able to create an account). Read more

ETC@USC is hosting its 9th vETC virtual conference at this year’s IBC in Amsterdam, September 15-18. The event — which highlights significant presentations of emerging technologies and their impact on the M&E industry — will explore how generative AI, machine learning, and other compelling new tools help simplify building 3D worlds and tackle today’s computer vision challenges. The sessions will be recorded and posted on ETC’s YouTube channel. For those attending IBC who may be interested in attending the sessions (located in Hall 7 at Booth C28), visit the program guide, which includes a full schedule and speaker bios. Read more

The first U.S. Senate AI Insight Forum was a lively event, with xAI’s Elon Musk calling for a federal department of artificial intelligence while Meta’s Mark Zuckerberg emphasized a need for transparency and Google’s Sundar Pichai stressed AI’s potential to improve the human condition with regard to things like health and energy. The three-hour meeting was organized by Senate Majority Leader Chuck Schumer (D-New York) who said the crash course would address both how AI “enriches our world and opens the door to new prosperity” and how society can “minimize the very real risks.” Read more

Gable.ai is emerging out of stealth mode this week with $7 million in seed funding and a plan to bridge the gap between data gathering and the artificial intelligence applications that rely on that data to function. The startup’s approach is based on the premise that “data modeling is often an afterthought” at the AI stage, where software developers are stuck working with whatever the data crew has handed them. Gable.ai aims to create a more structured workflow between the two, where end-uses are taken into account at the front end resulting in clean data optimized for AI use. Read more