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Cox Media and McClatchy Launch Hyper-Local FAST Service

Broadcaster Cox Media Group has teamed with the McClatchy newspaper chain on a free ad-supported hyper-local streaming network called Neighborhood TV. The partners expect NTV to reach thousands of small communities across America. Cox designates as “local” a cluster of neighborhoods or towns within and adjacent to designated market areas (DMAs), thereby building out rather than directly competing with established operations. The service is expanding after desktop and mobile tests in Atlanta, Georgia, and Charlotte, North Carolina notched more than 100 million monthly impressions, according to Cox. Read more

Amazon Integrating AI to Modernize NFL Viewing Experience

Amazon is using artificial intelligence to change the way viewers experience “Thursday Night Football” on Amazon Prime Video this season. Now in the second year of its 10-year NFL deal, Amazon joins Disney’s ESPN in using AI to change how people experience televised sports by parsing a variety of analytics and using machine learning to interpret 2D video into 3D for a variety of viewpoints on any play. Amazon is auto-generating highlights feeds for each game, so late arrivals can catch up. September 14 marks the debut of the new AI Prime features and the games in 1080p HDR. Read more

Sony’s Wireless PlayStation Portal Coming to Market This Fall

Sony Interactive Entertainment has announced its new wireless gaming device, the PlayStation Portal remote player, will debut in time for the holiday season. The handheld unit streams PlayStation 5 games over Wi-Fi, displaying the action on an eight-inch LCD screen in 1080p resolution at 60 fps. The player will be priced at $199.99. Sony is positioning the PlayStation Portal as ideal for multigame households where players share a TV or want to play PS5 games in another room of the house. Since the Portal operates by mirroring the PS5, it can also display other media. Read more

Gaming Gets Boost with Nvidia DLSS 3.5 AI Neural Rendering

This fall, gamers will be able to enjoy more realistic play thanks to the latest Nvidia AI neural rendering techniques in DLSS 3.5 with Ray Reconstruction. Unlike the boost Nvidia provided with DLSS 3’s Frame Generation add-on, DLSS 3.5 boosts ray tracing across the RTX GPU lineup. Nvidia’s new DLSS 3.5 release isn’t only for gamers. Ray Reconstruction is also coming to third-party 3D creator tools like Chaos Vantage and D5 Render as well as the Nvidia Omniverse line of products, providing more accurate previews, among other advantages. Read more

Max Will Offer CNN News Content for Its Streaming Audience

Warner Bros. Discovery’s streaming platform Max will soon introduce 24/7 live news from CNN as part of an open beta in the U.S. that will experiment with new features and content while seeking feedback from subscribers. CNN Max plans to launch on September 27 with programming from CNN US, CNN International and original programming produced for Max. News programming and original series will be available across all Max packages, which includes Max With Ads, Max Ad-Free and Max Ultimate Ad-Free. The beta test will be evaluated and fine-tuned “before being rolled out more broadly,” according to WBD. Read more

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